Digital advertisement created by ADtomic, Denmark for Oreo, within the category: Confectionery, Snacks.

Digital advertisement created by ADtomic, Denmark for ADtomic, within the category: Agency Self-Promo.

A majority of us think the maximum one can trace their ancestry back to is two countries. In reality, we are much more diverse. A new DNA project by momondo reveals exactly how much: 67 people from all over the world took part in the project by taking a DNA test to find out more about their ancestry. The results prove that we are more connected to the rest of the world than we realise. Digital advertisement created by &Co, Denmark for Momondo, within the category: Electronics, Technology.

Too many kids grow up in a family affected by alcohol, and too often kids become their parent’s parent. In this story a young boy takes care of his father, clean up his mess, and makes him lunch, with a hidden message. Film advertisement created by Hjaltelin Stahl, Denmark for Alkohol & Samfund, within the category: Public Interest, NGO.

Digital advertisement created by Force of Nature, Denmark for The Hunger Games, within the category: Media.

Digital advertisement created by NOA, Denmark for Danish Cancer Society, within the category: Health.

Campaign film made for NGO Mino Denmark: In 1960’s a man of middle eastern origin comes to Denmark, working for a blacksmith and later brings his family. The negative attitude and racism the family constantly meets creates ripples that are felt to this day.

Ambient advertisement created by Awesome Pomegranate, Denmark for Auditiva, within the category: Health.

Every top athlete is surrounded by specialists, to help them perform on the highest level possible. Mechanics, dietitians, trainers, team mates etc. This is where “Sengespecialisten” ("the bed-specialist") helps Jakob Fuglsang to perform - his restitution, a key element in every athletes performance both professionally and as a father and husband. Film advertisement created by envision, Denmark for Sengespecialisten, within the category: House, Garden.

Denmark is one of the first countries in the world to stop defining being transgender as a mental illness. But the gender struggle does not end there. With Gender Free Internet Copenhagen Pride give people all over the world respect and recognition by making it possible to surf the Internet without being confronted with the discrimination of gender boxes. The future is gender free, and it starts with a Gender Free Internet. Experiential advertisement created by Uncle Grey, Denmark for Copenhagen Pride, within the category: Public Interest, NGO.

Find out just how much energy you get from a sunny holiday. Film advertisement created by Robert/Boisen & Like-minded, Denmark for SPIES Travels, within the category: Transport.

The Scratch Poster was created to launch Urban Ears new product Slussen, a mobile DJ mixing system app for iPhone in Denmark. The illustration is engraved with ridges, that produce sound as they are scratched with your fingernail, emulating vinyl record scratch techniques used when mixing. The posters where put up in selected shops, flyposted around town, and used in a big event where people could scratch their hearts out to a thumping beat. Outdoor advertisement created by Grey, Denmark for Urban Ears, within the category: Recreation, Leisure.

Film advertisement created by Robert/Boisen & Like-minded, Denmark for DBA, within the category: Professional Services.

Film advertisement created by &Co, Denmark for European Parliament, within the category: Public Interest, NGO.

Industrial chickens are kept artificially awake by big lamps. We wanted to give the public the same treatment, so we lit up our billboard with 20 lamps, instead of the usual 2. Outdoor advertisement created by Mindshare, Denmark for Animal Protection Denmark, within the category: Public Interest, NGO.

The collection is made from recycled textile from the Garment Collecting initiative in H&M’s own stores. H&M has made a film with a clear message: “There are no rules in fashion but one, to recycle your clothes”. H&M has made it a mission to create a loop when it comes to textile. By receiving old clothes and using it in the manufacturing of new products H&M seeks to minimize the damage on the environment and create a new future for the fashion industry.

Outdoor advertisement created by envision, Denmark for WWF, within the category: Public Interest, NGO.

Film advertisement created by Brandhouse, Denmark for Interflora, within the category: Professional Services.

Film advertisement created by Hjaltelin Stahl, Denmark for IKEA, within the category: House, Garden.