South Africa
Amarula and WildlifeDirect are working together to kill the ivory trade. Digital advertisement created by FCB, South Africa for Amarula, within the category: Alcoholic Drinks.
Workbench created this TV commercial to build the Cricket South Africa brand using their property, “That’s Our Game”. The ad shows that cricket is a living demonstration of the best qualities that make us South African. It is the most diverse and inclusive sport in South Africa. It brings people closer together regardless of race, gender, age or class. It truly is the most South African-est thing we do. And, even though it can be a complex sport, its eccentricities are what make it special. Film advertisement created by Workbench, South Africa for Cricket South Africa, within the category: Sports.
Asked to try normalise the gambling industry in South Africa in an attempt to make casinos more socially acceptable, we created this TV ad as part of our Mavericks of Chance campaign. Film advertisement created by Halo, South Africa for Montecasino, within the category: Gaming.
Some people just can't stop themselves. That's why the new Golf 7 comes with Brake Assist. Audio advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.
Film advertisement created by FCB, South Africa for Cell C, within the category: Electronics, Technology.
Film advertisement created by Joe Public, South Africa for Nedbank, within the category: Finance.
Film advertisement created by DDB, South Africa for Honda, within the category: Automotive.
An interactive audio drama on Facebook Messenger and WhatsApp for financial services brand Sanlam. The campaign, Lives of Grace, invites the audience to help make the major life decisions of a woman called Grace. Each episode (delivered as a 1-2 minute voice message) asks for advice on a key decision that will affect her life. And the following episode jumps forward ten years to show the long-term financial consequences of her choice. We recorded over an hour of content to allow for multiple branching storylines leading to 16 different endings. Digital advertisement created by King James, South Africa for Sanlam, within the category: Finance.
Film advertisement created by House of Brave, South Africa for Bidvest Bank, within the category: Finance.
2019 Clio Juror: Darrin Hofmeyr Film advertisement created by Blackriver FC, South Africa for Mazda, within the category: Automotive.
Film advertisement created by Ogilvy, South Africa for Exclusive Books, within the category: Retail Services.
Audio advertisement created by Halo, South Africa for Virgin Atlantic, within the category: Transport.
Outdoor advertisement created by M&C Saatchi, South Africa for Hollard Insurance and Investments, within the category: Finance.
Audio advertisement created by Lowe, South Africa for Sweat1000, within the category: Recreation, Leisure.
Film advertisement created by Ogilvy, South Africa for Wellington's, within the category: Food.
Workbench created this TV commercial to relaunch the Mukuru brand. The ad shows the hard work and sacrifice that has become a way of life for the foreign migrants living and working in South Africa, to provide for their families back home. It celebrates their commitment, it focuses on the hope in their provision, and shows the gratitude of the people who depend on that connection. Film advertisement created by Workbench, South Africa for Mukuru, within the category: Finance.
Film advertisement created by JWT, South Africa for Ford, within the category: Automotive.
Audio advertisement created by FCB, South Africa for Bloom’s Pharmacy, within the category: Pharmaceutical.
Ambient advertisement created by JWT, South Africa for Smirnoff, within the category: Alcoholic Drinks.