Most anti-rape campaigns put the onus of preventing rape from happening on the victim. They encourage them to speak out and report their offenders, rather than urge men to stop raping women. Film advertisement created by Joe Public, South Africa for Brothers for Life, within the category: Public Interest, NGO.

Some people just can't stop themselves. That's why the new Golf 7 comes with Brake Assist. Audio advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Film advertisement created by Ogilvy, South Africa for Clorets, within the category: Confectionery, Snacks.

Experiential advertisement created by FCB, South Africa for Cancer Association of South Africa, within the category: Public Interest, NGO.

Direct advertisement created by JWT, South Africa for Marmite, within the category: Food.

Additional credits: Audio advertisement created by M&C Saatchi, South Africa for Mr Delivery, within the category: Professional Services.

Film advertisement created by Native, South Africa for Absolut, within the category: Alcoholic Drinks.

Film advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Film advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Outdoor advertisement created by Y&R, South Africa for Land Rover, within the category: Automotive.

Outdoor advertisement created by M&C Saatchi, South Africa for Hollard Insurance and Investments, within the category: Finance.

Digital advertisement created by M&C Saatchi, South Africa for Maglite, within the category: House, Garden.

Integrated advertisement created by FCB, South Africa for NetFlorist, within the categories: House, Garden, Retail Services.

That's how Assupol decided to honour Eagan Sithole, an emergency care worker who is fighting to save lives during the worst pandemic in a hundred years. Through the microcosm of Eagan's story, Assupol delivers a profoundly moving salute to all health workers across South Africa. Experiential advertisement created by Joe Public, South Africa for Assupol, within the categories: Finance, Public Interest, NGO.

Film advertisement created by Ogilvy, South Africa for POWA, within the category: Public Interest, NGO.

Liqui-Fruit asked us to come up with a TV campaign to promote their new packaging. The most notable change to the pack is the removal of the straw, a characteristic that led us straight to a simple, humorous insight. Film advertisement created by Bester Burke, South Africa for Liqui-Fruit, within the category: Non-Alcoholic Drinks.

Film advertisement created by DDB, South Africa for Honda, within the category: Automotive.

Film advertisement created by Ogilvy, South Africa for Castle Lite, within the category: Alcoholic Drinks.

Film advertisement created by FCB, South Africa for Cell C, within the category: Electronics, Technology.