Film advertisement created by OwenKessel, South Africa for Amstel, within the category: Alcoholic Drinks.

Film advertisement created by Volcano, South Africa for Cash Converters, within the category: Finance.

To create talkability for the casting of the new South African Survivor, we executed a Wild Card Entry for 8 South Africans to live on a billboard for three days, competing in challenges and Tribal Council eliminations. When two contestants remained, those voted out as the jury returned to cast their vote for the person they would be sending into the actual show. Outdoor advertisement created by Retroviral, South Africa for Survivor, within the category: TV Promos.

Our client, Cape Town Tourism, briefed us to come up with an on-line campaign that also promotes the unexpected side of Cape Town. All the small communities, never-heard of places and unearthed gems that can’t be found on Trip Advisor, Lonely Planet, Expedia, or even Google. So we thought, we can’t send everyone to Cape Town, so let’s send their Facebook profiles instead. They got a virtual, tailor-made Cape Town holiday that exposed them to all the unexpected places, and finally, a few lucky winners got to experience their Facebook profile’s holiday for themselves. Digital advertisement created by Ogilvy, South Africa for Cape Town Tourism, within the category: Transport.

On Mother’s Day it’s usually dad who buys the gift. Bostik wanted to give kids the chance to use their imagination and create a gift for moms that was extra special this Mother’s Day. One that had their own personal touch and charm, so moms would know just how loved and special they are. So, Bostik armed kids with the tools and set them off to work. Content advertisement created by MullenLowe Group, South Africa for Bostik, within the category: Industrial, Agriculture.

Film advertisement created by FCB, South Africa for Western Cape Government, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, South Africa for Wellington's, within the category: Food.

Ambient advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

At the forefront of this new identity is a custom-designed symbol of liberation and unity: a flag inspired by all 54 African countries. This new flag represents the diversity of Africa’s LGBTQ+ME community – a rainbow flag that says you are accepted, you are welcome, and you are safe as it celebrates both communities and individuals without borders. Design advertisement created by Joe Public, South Africa for Johannesburg Pride, within the category: Public Interest, NGO.

There’s rarely an opportunity to walk up to a police officer and ask them the questions you’d really like to ask. For whatever reasons, there is an increasing feeling of “us and them” between the community and the police officers who work within them. Digital advertisement created by King James, South Africa for City of Cape Town, within the category: Public Interest, NGO.

Film advertisement created by FCB, South Africa for NetFlorist, within the category: Professional Services.

Lil-Lets - the brand with the widest range of period products in South Africa - has launched the ‘Be You. Period.’ campaign to help bust stereotypes and broaden representations around menstruation. Be You. Period was penned for Lil-Lets by local poet, Puno Selesho, who is featured in the video along with menstrual health rights activists including Nokuzola Ndwandwe (Team Free Sanitary Pads), Pontsho Pilane (author of Flow, founder of the Free to Bleed campaign), Farah Fortune (founder of The Pad Run), Lucy Khofi (founder of #RealTalkWithLucyKhofi), and Megan Ross (author of Milk Fever and lead responder on Lil-Lets Talk). The campaign also includes human rights activist, Regina Mary Ndlovu, and trans rights activist, Nino Ayanda Maphosa. Digital advertisement created by Retroviral, South Africa for Lil-Lets, within the categories: Health, Pharmaceutical.

Film advertisement created by FCB, South Africa for NetFlorist, within the category: Professional Services.

Outdoor advertisement created by M&C Saatchi, South Africa for Hollard Insurance and Investments, within the category: Finance.

To make isiXhosa-speaking consumers (the 2nd largest language group in South Africa) aware of their affordable Internet package, MWEB tapped into Xhosa folklore. isiXhosa speakers inhabit two worlds at the same time – the traditional and modern. Modern technology such as the Internet comfortably co-exists with the notions of witchcraft being real. The ad uses this idea of witchcraft in a contemporary setting in a tongue-in-cheek manner, allowing the MWEB Internet offer to be presented using cultural capital that resonates with potential consumers. Audio advertisement created by M&C Saatchi, South Africa for MWEB, within the category: Electronics, Technology.

Ambient advertisement created by King James, South Africa for kulula.com, within the category: Transport.

2019 Clio Juror: Lourens Van Rensburg Legendary South African crash survivor revisits site of 30 story plunge in autonomous S-Class. Film advertisement created by BBDO, South Africa for Mercedes, within the category: Automotive.

Douwe Egberts used facial recognition software to dispense coffee to tired passengers at O.R. Tambo International Airport in South Africa. All you had to do was yawn, and your caffeine fix appears right in front of your eyes.