Tunisia
With more than 1500 people dying every year, Tunisia, has the world’s highest death rate due to drivers breaking the speed limit. Oilibya a regional Petroleum Brand approcahed us to do something about this. So we decided to put the solution in childrens hands. The Idea: The first ever mobile app that enables children to remotly monitor their parent’s speed when they are on the road. The app links both, the child and the parent phones and notifies the child everytime his relative exeeds the authorized speed limitation.When the child recieves the notification, he would be able to record a voice message that can be played immediatly on his parent’s sounds system. Digital advertisement created by Ogilvy, Tunisia for Oilibya, within the category: Industrial, Agriculture.
Digital advertisement created by Ogilvy, Tunisia for Axe, within the category: Health.
For security reasons, the Tunisian Government decided that all Professional Football League games would be played without any audience in the stadiums. After average results throughout the season and with the year's most important game approaching, historical Tunisian team, C.S Hammam-Lif needed the support of their fans. To reconnect the fans with the Club, we allowed supporters to cheer for their team without being in the stadium. With a downloadable mobile application that connects every fan to 40 giant speakers placed inside the stadium during the game: The 12th Man app.The app enables fans to support their team inside the stadium while watching the game live on TV. A simple tap on sound icons is instantly turned into powerful support: cheering, clapping, drumming, singing... The more fans press on the icons, the louder the sound in the stadium. Digital advertisement created by Ogilvy, Tunisia for CS Hammam-Lif, within the category: Recreation, Leisure.
Traveltodo travel agencies brand is launching two TV commercials for its new equity campaign entitled (Holidays made to measure). Not planning some holidays might provoke a series of serious headaches. Why not consider planning holidays? Especially that Traveltodo takes care of everything. Film advertisement created by Ogilvy, Tunisia for Traveltodo, within the category: Professional Services.
Digital advertisement created by BBDO, Tunisia for Samsung, within the category: Electronics, Technology.
Ambient advertisement created by Mindshare, Tunisia for Tunisie Telecom, within the category: Electronics, Technology.
We've developed a new TVC for the leading Tunisian brand in sanitary towels, pretty unusual for the category in a very conservative market (Arabic country). The idea addresses a specific and explicit message to women (to show a sanitary napkin on television was a first in Tunisia) while giving men the means to pass the time that the commercial is on by watching images specially tailored towards them such as scenes from action movies, football matches or auto stunts. A simple idea to reunite men and women around a topic which had divided them for ages. Film advertisement created by BBDO, Tunisia for Miss Lilas, within the category: Health.
Traveltodo travel agencies brand is launching two TV commercials for its new equity campaign entitled (Holidays made to measure). Not planning some holidays might provoke a series of serious headaches. Why not consider planning holidays? Especially that Traveltodo takes care of everything. Film advertisement created by Ogilvy, Tunisia for Traveltodo, within the category: Professional Services.
Film advertisement created by JWT, Tunisia for Samsung, within the category: Electronics, Technology.
In Tunisia, a market driven by youth, Orange had the best 4G. But was not known for it. We showed its speed and coverage by choosing Retro-gaming - a huge trend with Tunisian youth - and created a product demonstration that worked at its best - only on Orange’s network. Now, Street Fighter is Tunisia’s most popular retro-game. But while the game has characters from many different countries, it never had one from Tunisia. So, we tapped into the most famous, iconic and hilarious street fighters of Tunisia - THE HARZAS – women who work in Turkish baths called Hammams - and FIGHT over stealing each other’s clients! Introducing: THE HAMMAM FIGHTER! As a branded mobile game driven by social media, Hammam Fighter featured two Harzas in an iconic showdown, each with their own UNIQUELY TUNISIAN range of weapons, and finishing moves such as The Slipper Smackdown, The Finger in the Eye, and The Towel-Drop! The game worked seamlessly on Orange’s network. And not as smoothly on other networks. For gamers when even a second’s delay could mean life or death, this demo of Orange’s 4G made existing users happier and made non-users sign-up to Orange. Digital advertisement created by FP7, Tunisia for Orange, within the category: Gaming.
Digital advertisement created by BBDO, Tunisia for Samsung, within the category: Electronics, Technology.
Digital advertisement created by Ogilvy, Tunisia for Globalnet, within the category: Electronics, Technology.
Film advertisement created by Ogilvy, Tunisia for Association for the Rights of Immigrants and Refugees in Tunisia, within the category: Public Interest, NGO.
More than 1000 roses were offered to the crowd in Tunis streets. Experiential advertisement created by RPMS, Tunisia for Haval, within the category: Automotive.