Film advertisement created by Limitlines, United Arab Emirates for Ayandeh Bank, within the category: Finance.

A fast paced film to announce ADNOC as an official partner in the 2019 Abu Dhabi F1 Frand Prix. Film advertisement created by All About Brands, United Arab Emirates for ADNOC, within the category: Industrial, Agriculture.

Film advertisement created by Serviceplan, United Arab Emirates for BMW, within the category: Automotive.

Film advertisement created by Mother, United Arab Emirates for Visit dubai, within the category: Hospitality, Tourism.

People do stupid things when they are bored. Film advertisement created by Misfits Content Creators, United Arab Emirates for Wavo, within the category: Media.

Rewild Yourself - A film created for the launch of the new Jeep Wrangler Rubicon 392. Film advertisement created by Science & Sunshine, United Arab Emirates for Jeep, within the category: Automotive.

Film advertisement created by Serviceplan, United Arab Emirates for BMW, within the category: Automotive.

All the things a bank won’t ask, but a fraudster will! Our latest film “It Wasn’t Me”, in collaboration with Dubai Police, gives you the do’s and don’ts of keeping your identity and account secure at all times. #YourSecurityOurHappiness #Dubai#UAE #SecureYourAccount

We live in a world where social media has become an integral means of communication. These channels have opened the doors to reunite with old friends and share our updates and happy moments with them. Today, people have taken social media usage to a new level, where they tend to overshare their personal information and details of their daily routine – not realizing how much information is too much. For example, they’ve got a vacation coming up, a new car, a new born child and other moments they’d like to share with everyone - everyone including people they don’t know very well. The problem is, we really don’t know who is monitoring our lives on social media and who might take advantage of the collected information that could harm us. Most of the social media users in the UAE rarely think about the risks involved when sharing sensitive personal details online. Recent statistics reveal that 2 in 5 people in the UAE are victims of cybercrimes. Film advertisement created by Leo Burnett, United Arab Emirates for du, within the category: Electronics, Technology.

Film advertisement created by Leo Burnett, United Arab Emirates for du, within the category: Electronics, Technology.

The SÖMNIG (Swedish for sleepy) ad is part of this years IKEA bedroom campaign. At the beginning of the campaign, IKEA did some research into the sleep behaviour of those living in the UAE and found that, “About nine in ten people in the UAE are not getting the ideal eight hours of sleep a night”. They also found that "a third are seriously deprived, with 32.4% admitting their nightly shut-eye averages only six hours."* In order to help those who struggle to get a good night’s sleep, we created SÖMNIG. A print ad designed to perfectly demonstrate what IKEA's range of quality beds and mattresses do – give you a great night’s sleep. We all know how frustrating it can be when you can't sleep and the consequences of prolonged bad sleep is becoming more apparent in the news. With this in mind, we made a multisensorial, rechargeable print ad that uses sound and smell to help induce deep sleep, helping you feel rejuvenated upon waking in the morning, ready for the day ahead. To use SÖMNIG, simply remove the ad from the magazine, switch on and place next to bed. When activated, the ad emits a white noise frequency, which has been proven to aid sleep. It works by masking other unwanted noises that may disturb you during sleep. An ad which is ideal in Dubai as noise pollution can be high in certain places with large highways close to living spaces, construction that sometimes goes into the night and the inevitable sounds you hear from neighbors when living in a high rise tower. SÖMNIG also features an aromatic lavender port and was printed using lavender infused ink – a scent that’s known to help relax muscles and lower heart rate. * https://gulfnews.com/news/uae/health/most-people-in-uae-sleep-less-tha... Film advertisement created by Ogilvy, United Arab Emirates for IKEA, within the category: House, Garden.

To celebrate the 89th Saudi Arabia's National Day and the ever-evolving spirit of the nation, Genesis Middle East launched a film featuring the multi-generational relationships and the continuum of Saudi traditions, hand in hand with its young progressive spirit. Throughout the video, the brand locates organic moments to highlight the G70 and G80 as characters, subtly taking part in enhancing the joy of the occasion. Film advertisement created by Socialize Agency, United Arab Emirates for Genesis, within the category: Automotive.

Direct advertisement created by Ogilvy, United Arab Emirates for Lucky Iron Fish, within the category: Public Interest, NGO.

The Challenge: Standard Chartered Bank wanted to promote their credit card benefits during the month of Ramadan. The Opportunity: Rather than feeding people the same old clichés, we cut through the clutter of Ramadan advertising by tapping into the social aspect of the season. We chose to engage – not advertise. The Idea: My Majlis is the world’s first game that brings the ‘Majlis’ or Ramadan tent experience to life. The game mirrors the real world ‘Majlis’ experience, bringing family and friends together virtually to relax and socialize. Fans create their own ‘Majlis’ or tent, purchase furniture, decorate and invite guests to visit, all using Standard Chartered credit cards. The most popular ‘Majlis’ rated by guests wins ‘Majlis’ experiences in real life. The Results: In just 4 weeks, more than 15,277 fans played My Majlis, on average spending over 7 minutes per visit playing the game. The most popular ‘Majlis’ (with an impressive 2,006 guests) took home the big Eid getaway weekend prize! Not only did consumers share a social experience that was relevant to them, they also learned about the benefits of Standard Chartered cards through gameplay. In just a few weeks, Standard Chartered went from being just another bank to becoming the most socially engaged bank in the United Arab Emirates, with clear product benefits. Digital advertisement created by TBWA, United Arab Emirates for Standard Chartered, within the category: Finance.

du decided to leverage people's passion for movies and partnered with cinemas within the UAE to launch ‘du Tuesday’. On Tuesdays, du would give away two movie tickets for the price of one to their customers. Film advertisement created by Leo Burnett, United Arab Emirates for du, within the category: Electronics, Technology.

Ambient advertisement created by MediaVest, United Arab Emirates for Emirates NBD, within the category: Finance.

Created by HearLife Clinic and FP7/McCann in Dubai, “Lost Frequency” is a series of self-diagnosing radio adverts for hearing loss. With 500,000 people affected with hearing loss in the UAE, the challenge for HearLife was to get the 35% of sufferers unaware they have a problem, to take a hearing test. The early symptoms of hearing loss are difficulties hearing high frequency and low sounds, often only discovered in an audiology exam. In the examination, ranges of sounds tested patients hearing: those unable to hear above 4kHz+ are diagnosed with hearing loss. To make the test something everyone would want to listen to, the team took the science of a hearing test and disguised it as wildlife documentary. Because birds, crickets and dolphins all naturally sing in the 4kHz+, they could use these animals to help self-diagnose hearing loss. In a series of 3 radios, take a quick dive with dolphins, listen to the birds, and join thousands of crickets on a summer’s night. For the first time, those who didn’t know they had a problem were self-diagnosed and offered a solution. Audio advertisement created by FP7, United Arab Emirates for HearLife Clinic, within the category: Health.

It's a great feeling when you find out the places you go offer Entertainer discounts. So good, it's worth celebrating. Film advertisement created by Misfits Content Creators, United Arab Emirates for The Entertainer, within the category: Electronics, Technology.

If you like challenging your friends you’ll like Grinta. Film advertisement created by Misfits Content Creators, United Arab Emirates for Grinta, within the category: Gaming.

Digital advertisement created by Ogilvy, United Arab Emirates for Coca-Cola, within the category: Non-Alcoholic Drinks.