Ambient advertisement created by BBDO, New Zealand for Tip Top, within the category: Food.

Film advertisement created by TBWA, New Zealand for New Zealand Tourism, within the category: Transport.

Digital advertisement created by BBDO, New Zealand for Burger King, within the category: Food.

To mark the launch of the new look New Zealand Herald the paper wanted to celebrate the important role it has played throughout the country’s history. DraftFCB Auckland took this insight and came up with a world first way of executing it. With help from the crew at Assembly the entire ad was printed on giant rolls of newsprint and animated on the NZ Herald's 50 million dollar printing press. Film advertisement created by FCB, New Zealand for New Zealand Herald, within the category: Media.

Film advertisement created by DDB, New Zealand for YWCA, within the category: Public Interest, NGO.

It’s a sad fact that in 2021, New Zealand’s LGBTQIA+ communities have worse health outcomes than their peers in several different areas including mental health and HIV transmission. So, to mark International Pride month in June, the New Zealand AIDS Foundation (NZAF) is challenging people to ‘Sweat with Pride’ by exercising for at least 21 minutes a day to get active and raise money to support the Rainbow community. To help with this, NZAF has engaged the services of three ‘Perspirational Trainers’, fronted by some of the LGBTQIA+ community’s most fabulous drag artists. Upon signing up to the Sweat with Pride challenge, supporters choose a trainer, then the work (and fun!) begins. Carmen, Tilda and Jim will encourage, motivate and cheerlead supporters through their sweaty fundraising efforts throughout the month of June, with the goal of raising as much money as possible for Rainbow communities. Film advertisement created by FCB, New Zealand for NZ AIDS Foundation, within the category: Public Interest, NGO.

Digital advertisement created by DDB, New Zealand for KiwiRail, within the category: Transport.

With over 60 real cops, a few paranormal and movie ones too, we’re here to help
New Zealanders get all the answers they need to join our team.
Take the first step at www.newcops.co.nz

Audio advertisement created by FCB, New Zealand for Prime TV, within the category: Media.

Outdoor advertisement created by DDB, New Zealand for Sky Sport, within the category: Media.

Film advertisement created by .99, New Zealand for Air New Zealand, within the category: Transport.

Film advertisement created by DDB, New Zealand for Lotto New Zealand, within the category: Gambling.

Film advertisement created by FCB, New Zealand for NZ Post, within the category: Professional Services.

Despite what the competition say, all power’s the same, none of it is super. While they all dress it up and try and pretend it’s different, or flog you something else as well to make you think you’ve got a deal, but you don’t. Energy Online tell it how it is and deliver what people want. Which is this case is just energy, at a fair price, that’s easy to get. That’s not what most in the market are up to, so we decided it was time to call BS, cause power just isn’t super. This stunt, the first of three in our campaign, was created using real people. Over a month they were screened and tested, so they arrived at our ‘Energy Online sponsored University technology prototype test,’ believing they were on the brink of creating history. Instead, they helped prove a point – power, is power, is power, it’s all the same. But it can be brilliantly simple. Experiential advertisement created by Contagion, New Zealand for Energy Online, within the category: Industrial, Agriculture.

Digital advertisement created by True, New Zealand for Air New Zealand, within the category: Transport.

Film advertisement created by BBDO, New Zealand for Burger King, within the category: Food.

Film advertisement created by BBDO, New Zealand for My Dog, within the category: Pets.

Digital advertisement created by FCB, New Zealand for Vodafone, within the category: Electronics, Technology.

Film advertisement created by BBDO, New Zealand for Bank of New Zealand, within the category: Finance.