Digital advertisement created by True, New Zealand for Air New Zealand, within the category: Transport.

Film advertisement created by DDB, New Zealand for SKY, within the category: Media.

Film advertisement created by DDB, New Zealand for Lotto New Zealand, within the category: Gambling.

Film advertisement created by DDB, New Zealand for McDonald's, within the category: Food.

Film advertisement created by BBDO, New Zealand for Flybuys, within the category: Retail Services.

Film advertisement created by BBDO, New Zealand for Burger King, within the category: Food.

Film advertisement created by DDB, New Zealand for Lotto NZ, within the category: Gaming.

Ambient advertisement created by DDB, New Zealand for BMW, within the category: Automotive.

Film advertisement created by TBWA, New Zealand for The Warehouse, within the category: Retail Services.

Film advertisement created by DDB, New Zealand for YWCA, within the category: Public Interest, NGO.

Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

Film advertisement created by FCB, New Zealand for Farmers, within the category: Retail Services.

To promote the 4th season premiere of Game of Thrones on premium SKY TV cable channel SoHo, we wanted to demonstrate we were just as fanatical about good programming as the fans who watched it. So we gave them the one thing they all wanted - the chance to bring down King Joffrey. We erected a 7m statue of the King in NZ’s largest public square, then invited fans worldwide to bring him down via a massive winch that was activated every time the hashtag #bringdowntheking was used on Twitter. The stunt immediately trended on Twitter, and stayed trending the entire duration of the campaign. Thousands of photos and videos were shared online by those who came to see the statue, and our own daily videos garnered hundreds of thousands of views. By the 5th day the winch had the statue at breaking point. Thousands of fans gathered for hours leading up to the moment, tweeting and watching, while those overseas could watch the whole thing via our live streaming website. Finally, at around 6pm on the night of the premiere, after 875,000 direct interactions with our campaign and a global reach of 66 million people, the statue was brought down. The campaign was the largest live stream in Australasian history, and of all conversations about Game of Thrones worldwide on the night of the premiere, one in twenty was about #bringdowntheking, and SKY TV. Digital advertisement created by DDB, New Zealand for Game Of Thrones, within the category: Media.

Film advertisement created by Ogilvy, New Zealand for New Zealand Police, within the category: Public Interest, NGO.

Nick teaches you how to be a true 'legend’ in this anti drink-driving ad for NZTA. He drives the message home (so to speak) by reminding you of the things you'd miss out on if you drink and drive. Told through a loving montage of reckless memories, it talks to the true provincial lad - the motorbiking, mud wrestling, banger racing lad who lives a life full of lols. Film advertisement created by BBDO, New Zealand for New Zealand Transport Agency, within the category: Transport.

Virgin Australia Show Your Colours Australian TV Commercial 2016

When colours unite, together we fly.


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Digital advertisement created by BBDO, New Zealand for Volkswagen, within the category: Automotive.

Digital advertisement created by BBDO, New Zealand for Pedigree, within the category: House, Garden.

Audio advertisement created by FCB, New Zealand for Prime TV, within the category: Media.

Film advertisement created by DDB, New Zealand for Speight's, within the category: Alcoholic Drinks.