Digital advertisement created by BBDO, New Zealand for Samsung, within the category: Electronics, Technology.

Film advertisement created by Ogilvy, New Zealand for New Zealand Police, within the category: Public Interest, NGO.

Film advertisement created by DDB, New Zealand for Weet-Bix, within the category: Food.

Your mission starts here! Objective: Help Steve get across the city to deliver his pizza without being KILLED by the zombies. Make it all the way and put yourself into the draw to win a years supply of Hell Pizza!!!

Film advertisement created by BBDO, New Zealand for My Dog, within the category: Pets.

Digital advertisement created by FCB, New Zealand for Cengage Learning, within the category: Electronics, Technology.

Film advertisement created by BBDO, New Zealand for Burger King, within the category: Food.

Digital advertisement created by BBDO, New Zealand for Burger King, within the category: Food.

Film advertisement created by Havas, New Zealand for Budget, within the category: Automotive.

Digital advertisement created by BBDO, New Zealand for Pedigree, within the category: House, Garden.

Film advertisement created by BBDO, New Zealand for My Dog, within the category: Pets.

Film advertisement created by BBDO, New Zealand for Mitsubishi, within the category: Automotive.

Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

To promote the 4th season premiere of Game of Thrones on premium SKY TV cable channel SoHo, we wanted to demonstrate we were just as fanatical about good programming as the fans who watched it. So we gave them the one thing they all wanted - the chance to bring down King Joffrey. We erected a 7m statue of the King in NZ’s largest public square, then invited fans worldwide to bring him down via a massive winch that was activated every time the hashtag #bringdowntheking was used on Twitter. The stunt immediately trended on Twitter, and stayed trending the entire duration of the campaign. Thousands of photos and videos were shared online by those who came to see the statue, and our own daily videos garnered hundreds of thousands of views. By the 5th day the winch had the statue at breaking point. Thousands of fans gathered for hours leading up to the moment, tweeting and watching, while those overseas could watch the whole thing via our live streaming website. Finally, at around 6pm on the night of the premiere, after 875,000 direct interactions with our campaign and a global reach of 66 million people, the statue was brought down. The campaign was the largest live stream in Australasian history, and of all conversations about Game of Thrones worldwide on the night of the premiere, one in twenty was about #bringdowntheking, and SKY TV. Digital advertisement created by DDB, New Zealand for Game Of Thrones, within the category: Media.

With over 70 real cops, the police band, police cats, helicopters, and stunts we’re here to encourage a range of New Zealanders to join our team.

We want our country to be the safest, but we can’t do it without your help. So, if you care enough to be a cop, we’ll make sure you’re capable enough.

Take the first step and visit newcops.co.nz
#NEWCOPS

Nick teaches you how to be a true 'legend’ in this anti drink-driving ad for NZTA. He drives the message home (so to speak) by reminding you of the things you'd miss out on if you drink and drive. Told through a loving montage of reckless memories, it talks to the true provincial lad - the motorbiking, mud wrestling, banger racing lad who lives a life full of lols. Film advertisement created by BBDO, New Zealand for New Zealand Transport Agency, within the category: Transport.

Film advertisement created by BBDO, New Zealand for Flybuys, within the category: Retail Services.

Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

Film advertisement created by DDB, New Zealand for Trade Me, within the category: Professional Services.

Film advertisement created by BBDO, New Zealand for Mainland, within the category: Food.