One in five calls to 9-1-1 is not a real emergency. These calls tie up the phone lines and take resources away from people who need immediate help in real emergency situations. Audio advertisement created by Cossette, Canada for E-Comm 911, within the category: Public Interest, NGO.

Film advertisement created by DDB, Canada for CNIB, within the category: Public Interest, NGO.

Experiential advertisement created by Dentsu, Canada for MTL Tattoo, within the categories: Beauty, Professional Services.

Film advertisement created by Bensimon Byrne, Canada for White Ribbon, within the category: Public Interest, NGO.

Most anti–bullying ads target victims or bullies. With our research showing that acts of bullying can stop within 10 seconds of intervention, we spoke to those who see bullying and have the power to make noise and stop it. Here, bystanders instinctively recreate car alarms to demonstrate the potential of the silent majority. Film advertisement created by Taxi, Canada for CKNW, within the category: Public Interest, NGO.

Experiential advertisement created by Zulu Alpha Kilo, Canada for Consonant Skincare, within the category: Beauty.

Addressing the flashpoint topic of bullying, Vancouver Opera’s production of Stickboy aims to take opera back to its roots as a place for discussion and realization. Composed by Neil Weisensel with libretto by spoken-word artist Shane Koyczan, Stickboy is a courageous and visually stunning opera, which explores the inner life of a young boy transformed by bullying. To promote the show to a younger audience, Vancouver Opera and DDB Canada have created a powerful street art initiative. Stickboy Animations and Illustrations used in video: Giant Ant Outdoor advertisement created by DDB, Canada for Vancouver Opera, within the category: Recreation, Leisure.

Film advertisement created by Zulu Alpha Kilo, Canada for HomeEquity Bank, within the category: Finance.

Many people get up early to help make British Columbia a great place to live. Watch how BC egg farmers show their gratitude. Learn more at goodmorningbc.ca Ambient advertisement created by DDB, Canada for BC Eggs Marketing Board, within the category: Food.

Experiential advertisement created by The Garden, Canada for DanceSafe, within the category: Public Interest, NGO.

A video to commemorate 10 years of supporting Canadian Breast Cancer Foundation, Scotties Facial Tissue spoke with a group of women whose lives have been touched by breast cancer. Digital advertisement created by FUSE, Canada for Scotties, within the category: House, Garden.

Design advertisement created by John St, Canada for Boston Pizza, within the category: Food.

Film advertisement created by Lg2, Canada for Farnham Ale & Lager, within the category: Alcoholic Drinks.

To demonstrate his love and support for Toronto, Sebastian Giovinco - star player for Toronto FC - has launched a film that takes him on a journey through the city. The film follows the launch of the website SebaThings.com, where people can find merchandise and all things Seba. The logo design is based on one of Giovinco's strengths on the soccer pitch, and how he can arc a free kick like no other player. Film advertisement created by Mackie Biernacki, Canada for Seba Things, within the categories: Fashion, Retail Services.

Film advertisement created by Lg2, Canada for Farnham Ale & Lager, within the category: Alcoholic Drinks.

Digital advertisement created by The Hive, Canada for Maynards, within the category: Confectionery, Snacks.

Testicular cancer is the most common form of cancer in young men. It’s a subject matter that leaves many guys embarrassed. But if we lessen the stigma and get more guys talking about their nuts, well that’ll save many more lives. In fact, if testicular cancer is caught early enough, men have a 97% chance of survival. #LetsTalkBalls Film advertisement created by Giants & Gentlemen, Canada for Testicular Cancer Canada, within the category: Public Interest, NGO.

To support the Canadian Cancer Society's new signature fundraiser, the Fearless Challenge, Elaine Lui ​(Lainey Gossip) ​pledged $1000 to face her fear of being in a haunted house. She has met her fundraising goal, and now you can see her, just in time for Halloween, getting extremely freaked out in a dark and scary house. Digital advertisement created by Lowe, Canada for Canadian Cancer Society, within the category: Public Interest, NGO.

Film advertisement created by Havas, Canada for Monster Factory, within the category: Retail Services.

Film advertisement created by Lg2, Canada for SAAQ, within the category: Public Interest, NGO.