Canada

WVA

Film advertisement created by The Hive, Canada for Wonder Bread, within the category: Food.

WVA

Ambient advertisement created by Red, Canada for City of Edmonton, within the category: Public Interest, NGO.

WVA

Film advertisement created by Lg2, Canada for SAAQ, within the category: Public Interest, NGO.

WVA

Audio advertisement created by Wasserman, Canada for Return-It, within the category: Professional Services.

WVA

Film advertisement created by Cossette, Canada for meowbox, within the category: House, Garden.

WVA

http://fearlesschallenge.com Digital advertisement created by Lowe, Canada for Canadian Cancer Society, within the category: Public Interest, NGO.

WVA

How do instill the idea amongst web surfing and content sharing adults (aged 32­54) that real social connections and moments happen between friends and family over a Mott¹s Clamato Caesar (an easy drinking Canadian cocktail that's a combination of tomato juice, clam juice, vodka and spices)? The answer: hijack the online social networking phenomenon currently sweeping the globe, and twist. Introducing the Lamato Network. The real social, social network. Designed specifically with the 30+ crowd in mind, the Lamato Network's taken the best components of other more established online social networking sites ­Facebook, LinkedIn, Twitter, etc. and enhanced them to their maximum social potential. How? By ultimately encouraging you to get offline in order do these activities in person with those you care about. And what better adult beverage to enjoy these special moments with than the incredibly social Mott's Clamato Caesar. Single feature spotlight vignettes Weblink: http://www.lamato.net Film advertisement created by DDB, Canada for Lamato Network, within the category: Recreation, Leisure.

WVA

To highlight Air Canada’s commitment to customer service excellence and its award-winning business class as voted by Skytrax, we developed a new integrated campaign focused on the business traveller’s journey. The hero piece is a 60-second video that captures Air Canada’s commitment to fly every mile in their customer’s shoes by showing the seamless end-to-end experience of business travellers, from priority services and exclusive lounge access to onboard customer service excellence. Film advertisement created by FCB, Canada for Air Canada, within the category: Transport.

WVA

Film advertisement created by The Hive, Canada for Wonder Bread, within the category: Food.

WVA

Film advertisement created by Publicis, Canada for Rogers, within the category: Electronics, Technology.

WVA

A promotional video that consists of fun mini experiments made by Mohawk College Students for The Bay Area Science and Engineering Fair. Film advertisement created by Mohawk College, Canada for BASEF, within the category: Professional Services.

WVA

PROBLEM: Coca-Cola wanted to connect with Muslim consumers over Ramadan, the most auspicious month of the Islamic calendar. Over a million Canadian Muslims celebrate the month by fasting from sunrise to sunset. How would a beverage brand connect with consumers that don't eat or drink all day? SOLUTION: Understanding the anticipation that Muslims feel going hungry and thirsty in the heat of summer, we focused on the Iftar: the sunset meal at the end of a 14 to 17 hour long fast. Our campaign became a countdown in the mouth-watering wait to sunset, with each post tied together by the simple greeting, #IftarMubarak (Arabic: “Have a blessed meal”). Digital advertisement created by McCann, Canada for Coca-Cola, within the category: Non-Alcoholic Drinks.

WVA

Film advertisement created by Cossette, Canada for Children of the Street Society, within the category: Public Interest, NGO.

WVA

A 3 hour and 20 minute ad shows you how to save TIME with EnOcean. EnOcean uses self-harvesting technology that allows various switches and sensors to work without wires or batteries. They can be installed in less than ten minutes, as opposed to traditional switches, which can take 3 hours and 20 minutes (since you have to open up walls, run wires, install the switch, fix the hole, repaint, etc). Digital advertisement created by Alfred, Canada for EnOcean, within the category: Electronics, Technology.

WVA

Swimmer toughs it out day in and day out during her routine practice. Trouble is, she can't measure her progress while she's in the water. Enter FORM Swim Goggles, that help track pace, stroke rate, splits, and other metrics as she swims. The goggles don't replace her coach, but they do help her get realtime feedback.

WVA

For the International Day Against Homophobia and Transphobia, we created the only LGBT Flag that can stop bullets. It’s made out of 193 flags, one for each country in the UN - showing that if we all stand against homophobic and transphobic violence, we can stop it once and for all. Ambient advertisement created by Rethink, Canada for Fondation Emergence, within the category: Public Interest, NGO.

WVA

Maynards candies are just like you and me. They like normal things like tennis and picnics. The only difference is they live in constant fear for their delicious little lives. Film advertisement created by The Hive, Canada for Maynards, within the category: Confectionery, Snacks.

WVA

Montréal has plenty of space and room for everyone! As the city is surrounded by water and nature, it can breathe. That’s a big draw when you’re looking for a new home on a human scale. Film advertisement created by Gimmick Studio, Canada for Montréal International, within the category: Hospitality, Tourism.

WVA

With the NBA regular season coming to a tense close, it’s easy to get swept up in the game when it feels like every second counts. Sometimes, fans need a timeout to chill when the stakes are high. As the Official Beer of the Toronto Raptors, Coors Light wants to help by introducing the first piece of fan gear that is designed to maximize chill: the Coors Light Raptors Weighted Hoodie. Using the same technology as a weighted blanket, which is popularly known for its calming properties, the 10-lb Coors Light Raptors Weighted Hoodie should be worn during games so fans can chill through buzzer-beating, couch-coaching, high-pressure moments with ease. Integrated advertisement created by Rethink, Canada for Coors Light, within the category: Alcoholic Drinks.

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WVA

Thinking that ice cream always has a lot of calories, we often feel guilty when eating it. But with CoolWay low-calories ice cream, you don’t have to feel guilty of being yourself. Film advertisement created by Ogilvy, Canada for Coolway, within the category: Confectionery, Snacks.




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