The first pornographic film that teaches young people about sexual and reproductive health, because who better to teach you about sex than porn stars? And with what better medium than the internet? Deep Pipes is part of the #PornEducation initiative, a digital social movement for free and responsible sexual and reproductive health. The Legion developed this project from first conception right through to the film’s production and release. The film has already had a huge impact thanks to its original approach that has turned a traditionally taboo subject into a positive one that cannot be censored. The campaign and film have provided plenty to talk about, as sex is a subject rarely addressed in our society. This film is the beginning of an entire educational movement and shows that even the most delicate subjects can be approached objectively and creatively and that effective ideas can be a valuable tool for connecting with the public. Digital advertisement created by Archer Troy, Mexico for Marie Stopes México, within the category: Health.

Lala, the biggest milk brand in Mexico, transformed itself into the beer of the FIFA World Cup 2018. Integrated advertisement created by Circus, Mexico for Lala, within the category: Non-Alcoholic Drinks.

Second video of the #InRandomWeTrust campaign for French Fried; an all around restaurant-bar-terrace-VIP-ping-pong-parlor-dj-jazz-stand-up-art-gallery place. Music licensed by James Pollis & See Through, 2016. Film advertisement created by Analog, Mexico for French Fried, within the category: Food.

It's time for the agency "Secret Santa", but this time we surprised all our people with a special and more important gift. Experiential advertisement created by GIDEAS, Mexico for RGL, within the category: Professional Services.

Film advertisement created by DDB, Mexico for Cablevision, within the category: Electronics, Technology.

Audio advertisement created by Publicis, Mexico for Mini, within the category: Automotive.

The internet has allowed us to eradicate geographical boundaries and tear down barriers against free speech. But it also has allowed hate groups tor reach out to potential recruits and radicalise them. White supremacists. Anti-LGBT hate groups. Even terrorist organisations like Daesh (also known as ISIS). While their aims may be fundamentally different, their journey seems chillingly similar: brutal bloodshed and destruction in the real world that started with radicalisation in the online world. What’s even more frightening how a lot of these recruits are merely insecure or margnisalised youth struggling to find their place in the world. In fact, some of the online recruitment and engagement campaigns run by these hate groups could put some brands to shame. With active social media engagement involving their own twisted versions f internet memes, forums numbering hundreds of thousands, and even slick pieces of branded content. Digital advertisement created by Miami Ad School, Mexico for Google, within the category: Electronics, Technology.

A journey through the tasty ingredients that make up Domino's pan pizza. Film advertisement created by TBWA, Mexico for Domino's Pizza, within the category: Food.

Digital advertisement created by Flock, Mexico for Nike, within the category: Fashion.

Experiential advertisement created by Miami Ad School, Mexico for Partners Global, within the category: Finance.

Experiential advertisement created by FCB, Mexico for Papalote, within the category: Recreation, Leisure.

Direct advertisement created by Grey, Mexico for Save the Children, within the category: Public Interest, NGO.

Digital advertisement created by Arrechedera Claverol, Mexico for Efecto Eco, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Mexico for Pedigree, within the category: House, Garden.

In Mexico the holidays are not over after Christmas. We celebrate “El Día de Reyes” every January 6th as a Mexican extension of Christmas, it commemorates the visit of the Wise Men bearing gifts to Jesus a few days after his birth to welcome him. Mexican kids, send their letters full of hope telling the Wise Men what they wish for, presents or toys. We wanted to celebrate this special holiday. With (Anónimo) and Hasbro, we portray the real insomnia and excitement that thousands of Mexican kids live the night before they find their gifts under the tree. This spot was released in México the night of January 5th, to share with the Mexican kids the emotion and insomnia of that night. Film advertisement created by Anónimo, Mexico for Hasbro, within the category: Toys.

Film advertisement created by Y&R, Mexico for Special Olympics, within the category: Recreation, Leisure.

Part of "La Costa Te Llama" series of videos designed and produced for Los Curricanes, a traditional fine dining restaurant and careful crafter of the most fresh seafood on the northeast of México. Film advertisement created by Analog, Mexico for Los Curricanes, within the category: Food.

Direct advertisement created by Archer Troy, Mexico for Bajaj, within the category: Automotive.

Americans went crazy when the twinkies was discontinued. So since, Bimbo Bakeries Mexico bought the brand to sell them in Mexico, we couldn't sit idly and watch our neighbors suffer their loss. We created a fake non-governmental organization to actually donate twinkies to Americans... Film advertisement created by McCann, Mexico for Bimbo Bakeries, within the category: Food.

Film advertisement created by Made, Mexico for FIAT, within the category: Automotive.