August 3rd. International Beer Day. What better way to celebrate, than to spend a moment with the people who really make us the best beer in the world? How did we create that moment? By challenging our drinkers to open a Corona with whatever ordinary object they had lying around. The braver, the crazier, the better! The Problem. Mexico laws regulate against any form of advertisement where a beer is opened, touched, or the words 'drink a beer' are used. We pretty much hand our hands tied, but look what happened when we invited a few people who love challenges, and our beer, to answer our call. Digital advertisement created by Element, Mexico for Corona Beer, within the category: Alcoholic Drinks.

Digital advertisement created by Flock, Mexico for Nike, within the category: Fashion.

Experiential advertisement created by FCB, Mexico for Papalote, within the category: Recreation, Leisure.

Direct advertisement created by Archer Troy, Mexico for Bajaj, within the category: Automotive.

Film advertisement created by Alazraki, Mexico for Electronic Game Show, within the category: Recreation, Leisure.

Direct advertisement created by Grey, Mexico for Mexican Fund for the Conservation of Nature, within the category: Public Interest, NGO.

Part of "La Costa Te Llama" series of videos designed and produced for Los Curricanes, a traditional fine dining restaurant and careful crafter of the most fresh seafood on the northeast of México. Film advertisement created by Analog, Mexico for Los Curricanes, within the category: Food.

Official Sponsor of Abierto Mexicano de Tenis Acapulco 2015. Digital advertisement created by Vértice, Mexico for Stella Artois, within the category: Alcoholic Drinks.

Film advertisement created by DDB, Mexico for Filter Magazine, within the category: Media.

Monterrey's pioneer in mixology makes a stand for every other cocktail bar in town, leading the way with a uber-detailed approach to mixology we call Fixology. Film advertisement created by Analog, Mexico for Maverick, within the category: Alcoholic Drinks.

A journey through the tasty ingredients that make up Domino's pan pizza. Film advertisement created by TBWA, Mexico for Domino's Pizza, within the category: Food.

Film advertisement created by Alazraki, Mexico for Scotiabank, within the category: Finance.

Ambient advertisement created by Mescalina, Mexico for Morelia City Transit Department, within the category: Public Interest, NGO.

In Mexico the holidays are not over after Christmas. We celebrate “El Día de Reyes” every January 6th as a Mexican extension of Christmas, it commemorates the visit of the Wise Men bearing gifts to Jesus a few days after his birth to welcome him. Mexican kids, send their letters full of hope telling the Wise Men what they wish for, presents or toys. We wanted to celebrate this special holiday. With (Anónimo) and Hasbro, we portray the real insomnia and excitement that thousands of Mexican kids live the night before they find their gifts under the tree. This spot was released in México the night of January 5th, to share with the Mexican kids the emotion and insomnia of that night. Film advertisement created by Anónimo, Mexico for Hasbro, within the category: Toys.

Film advertisement created by FCB, Mexico for Bissú, within the category: Beauty.

Film advertisement created by VMLY&R, Mexico for Special Olympics, within the category: Public Interest, NGO.

Film advertisement created by Leo Burnett, Mexico for Corona Beer, within the category: Alcoholic Drinks.

Direct advertisement created by Publicis, Mexico for Nescafe, within the category: Non-Alcoholic Drinks.

Film advertisement created by Made, Mexico for FIAT, within the category: Automotive.