Poland

WVA

Film advertisement created by DDB, Poland for Tiger Energy Drink, within the category: Non-Alcoholic Drinks.

WVA

"2050 Poland for generations" is a WWF report on climate change. It is very big, very serious and very boring. Our task was to promote it among those, who will be most affected by it. Problem is, young people think they are immortal and don't think 30 years ahead. There is though one problem that interests Polish youngsters: PRO8L3M. This hip hop duo is extremely popular among our target group. We asked them to change the report into lyrics. This is how the 6th Extinction was born. Experiential advertisement created by McCann, Poland for WWF, within the category: Public Interest, NGO.

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”Close Your Eyes and Think of Christmas” has delighted the world of fashion and the world of advertising immediately after its premiere. The authors got off the traditional way of depicting the Christmas atmosphere and decided on minimal, cold, even frosty, style. They took advantage of nostalgic memories and chose the frozen forest as the symbol of climate prevailing in the spot. The X-mas commercial by Juno Calypso is full of big names. Naomi Campbell with her mother, Kristin Scott-Thomas, Matt Smith and M.I.A. are only few of them. The creators decided to dust off song from over 100 years ago. The sounds of rearranged ”Carol Of The Bell” provide the unusual, icy climate of the spot. Our artists, being responsible for master shooting and color correction, contributed to the final, perfect look.

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Digital advertisement created by McCann, Poland for CI Games, within the category: Gaming.

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The tobacco lovers will know Djarum Coklat for their range of products and flavors. We know Djarum from our recent cooperation on their stylized, paper-crafted-alike commercial dedicated to the special retro edition. And the locations in a video are considered as the most beautiful places in the country: Jatiluhur Dam, Selabintana, Ujung Genteng Coast and Citatah cliff.

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An unprecedented collaboration of Japan’s most renowned manga artists fuels the latest campaign for Toyota. To conclude all of the four videos the Poland-based studio Juice created the ad featuring some of the country’s dearest characters including Chun-Li, Ryu, and our favorite, alien robots.

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Digital advertisement created by Y&R, Poland for Nokia, within the category: Electronics, Technology.

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Film advertisement created by Change, Poland for Radio Zet Foundation, within the category: Public Interest, NGO.

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For Zywiec, the main sponsor of Poland's 'Male Music' festival, we created a unique online application. It let users create their own custom lyrics for the hit track 'Electrical', sang by some of the most famous polish rock artists. Every version of the song was sung and the campaign spread virally, reaching half a million users with 150 000 videos created. Digital advertisement created by Gong, Poland for Zywiec, within the category: Recreation, Leisure.

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A couple of babies wake up in their bedroom. During the day they get older and older until they reach their adult age. But when they fall asleep, they again wake up as babies… Film advertisement created by Grey, Poland for IKEA, within the category: Retail Services.

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Every Friday night in Poland, thousands of students return home from University bearing an unpleasant gift for their mothers: bags of dirty laundry. To address this problem, we developed a new product: a series of self-washing t-shirts with tearful Moms. The print on each t-shirt contained Tide washing powder. By simply tossing the t-shirt into the washer, the mom's tears of despair disappeared and cleaned the load. This lesson taught students that washing their own clothing is easy with Tide. The T-shirts were distributed among the mothers whose kids were about to leave for the studies away from home. Direct advertisement created by Leo Burnett, Poland for Tide, within the category: House, Garden.

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Ambient advertisement created by Hypermedia Isobar, Poland for Polskie Radio, within the category: Media.

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A longing father wants to give a proper welcome to his adult daughter who comes to visit for the holiday. Film advertisement created by DDB, Poland for McDonald's, within the category: Food.

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Film advertisement created by Grey, Poland for Krajowa Izba Kominiarzy, within the category: Public Interest, NGO.

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Film advertisement created by Change, Poland for Skoda, within the category: Automotive.

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Ambient advertisement created by Change, Poland for Empik, within the category: Retail Services.

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Less Mess Storage is a leader of self-storage services in Poland and Czech Republic. It is a fairly new category in the CEE region. In order to familiarize customers with Less Mess offer, the charming film about epic, unrequited love has been created. Film advertisement created by McCann, Poland for Less Mess Storage, within the category: House, Garden.

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Film advertisement created by PZL, Poland for Redd's, within the category: Alcoholic Drinks.

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Digital advertisement created by DDB, Poland for LOT, within the category: Transport.

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After centuries of rapid industrialisation and unprecedented urban development, bees have to fly much further in search of the plants they need. Long distances exhaust them. This is putting them on the verge of extinction. That’s why we created Bee Saving Paper - an innovative, biodegradable material that can be used for many purposes and works like an energy drink for bees to help them fly further. More information at beesavingpaper.com Design advertisement created by Saatchi & Saatchi, Poland for City Bees, within the category: Public Interest, NGO.




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