Latvia
The largest cycling festival in capital - Toyota Riga Cycling Marathon 2017, 4th of June. The tradition of the mass participation cycling event in Riga dates back to 1983. This ride is very popular among local residents of Riga and it gathers nearly 4000 participants. Over the years there have been different routes and distances. Today we are proud that the start and end point of the ride is in the very heart of Riga, near Riga Caste which is the official residence of the President of Latvia. Film advertisement created by Tribe, Latvia for Toyota, within the categories: Automotive, Sports.
Film advertisement created by DDB, Latvia for Road Traffic Safety Department Latvia, within the category: Public Interest, NGO.
Experiential advertisement created by DDB, Latvia for Riga Motor Museum, within the category: Recreation, Leisure.
MADARAGRAM is the most natural filter in the world created by the brand MÁDARA. It is created so that everyone in the whole wide world can visit a real Northern meadow, experience the moment when nature meets a human and to receive a beautiful picture as a keepsake. It is an opportunity to follow nature day and night and to be a part of it from the very moment you meet. See how MADARAGRAM is created. Visit madaragr.am Digital advertisement created by Dudums and Wrong Digital, Latvia for Madara Cosmetics, within the category: Health.
Domina is a shopping mall whose positioning statement is “The most comfortable shopping in Riga”. This clip was meant to capitalize this claim. Film advertisement created by Ogilvy, Latvia for Domina, within the category: Retail Services.
They say, everybody carves his/her own destiny. Choice of the right education usually helps in the process. This ad was created to announce the new season of enrollment to the RPIVA academy in Riga. Film advertisement created by Ogilvy, Latvia for RPIVA, within the category: Education.
In a country that loves its bobsleigh, at a time when all eyes are on the Olympic contestants, we took four adventurous people on a truly epic ride. Virtual reality meets a comfy BMW X5, with a champion racing driver behind the wheel – to give passengers all the adrenaline of an Olympic bobsleigh run. Film advertisement created by DDB, Latvia for BMW, within the category: Automotive.
Voldemārs Dūdums, author of the concept, explained the idea behind the advertisement: February 24 is the Day of Independence of Estonia. Hopefully, on that day Estonians did not get in a situation asking for a slighting phrase “God is Latvian!” That is a typical phrase that Estonians use when in some kind of a trouble. The magazine “IR” celebrates the Estonian Independence Day devoting one issue to the exciting Northern neighbouring country and for the purposes of publicity we made an outdoor installation near the Riga Latvian Society. Technical solution, Clear Channel Latvia, Mārtiņš Zvejnieks
Union of the Baltic Cities Safe Cities Commission has produced three short animation movies about safety at home. As the Union of the Baltic Cities includes around 100 cities from the Baltic Sea Region, these animation movies were made without an actual word spoken, so that they can be clear for everyone.
During the annual light festival Staro Riga, Löfbergs in collaboration with JCDecaux Latvia launched a challenge for commuters at 3 interactive bus shelters equipped with light sensors. Strangers should collaborate with each other to touch all the 18 points to unlock free coffee samples. Experiential advertisement created by Havas, Latvia for Löfbergs, within the category: Non-Alcoholic Drinks.
Film advertisement created by DDB, Latvia for LiveRiga, within the category: Hospitality, Tourism.
Film advertisement created by DDB, Latvia for LiveRiga, within the category: Hospitality, Tourism.
Every spring in Latvia comes with a huge increase in bicycle thefts. Everyone knows it, but because of the state laws, police can’t do much about it. We had to change the situation, so we made an experiment called “Velofenders” (Bike theft).It involved 5 bikes equipped with GPS trackers, multiple online cameras, 16000 crime witnesses, every bike thief in Latvia and the local police. After the project IR magazine raised the topic and because of our experiment state police admitted that there is something wrong with the laws, so now they are working on a new and hopefully better law. Ambient advertisement created by Pika, Latvia for IR Magazine, within the category: Media.
Ambient advertisement created by Tribe, Latvia for Arturs Kondrats, within the category: Recreation, Leisure.
Film advertisement created by DDB, Latvia for Latvian Institute, within the category: Public Interest, NGO.
To be the most punctual, you have to beat the most punctual. Therefore, before heading to Paris for this year’s Roland-Garros, the world's most punctual airline airBaltic by using the airplane's turbine as a ball machine challenged the greatest Latvian tennis player and the champion of Roland-Garros 2017 Alona Ostapenko. Alona vs. airBaltic CS300. Who will win? Film advertisement created by Wrong Digital, Latvia for airBaltic, within the category: Transport.
Film advertisement created by DDB, Latvia for LiveRiga, within the category: Hospitality, Tourism.
Taking a loan in Latvia is tricky. There are a lot of fast loan companies, many of whom are notoriously famous for hidden costs. To avoid hassle and a need to study numerous legal disclaimers for each loan there is now a platform that does it for you - Credify. The creative idea is to equate borrowing without comparing to a blind chicken finding a kernel of corn, as the old saying goes. Film advertisement created by Ogilvy, Latvia for Credify, within the category: Finance.
Film advertisement created by DDB, Latvia for airBaltic, within the category: Transport.
Film advertisement created by DDB, Latvia for LiveRiga, within the category: Hospitality, Tourism.