Hungary
Digital advertisement created by Friendly, Hungary for Nikon, within the category: Electronics, Technology.
Film advertisement created by BEE Environmental Communication, Hungary for Grantham Institute, within the category: Public Interest, NGO.
Digital advertisement created by Isobar, Hungary for Hungarian Telekom, within the category: Electronics, Technology.
Film advertisement created by The Greenroom, Hungary for MOL, within the category: Industrial, Agriculture.
Film advertisement created by Kraft, Hungary for Galamb Tailoring, within the category: Fashion.
Ogilvy and Umbrella teamed up to bring the brand’s playful graphic style to life. We created a 2 minute animation and projected it with huge, high-end projectors on to buildings of a busy square of Budapest to capture the excitement and astonishment of the people passing by. Ambient advertisement created by Ogilvy, Hungary for Theodora, within the category: Non-Alcoholic Drinks.
Ambient advertisement created by ACG, Hungary for Hungarian Interchurch Aid, within the category: Public Interest, NGO.
In a campaign film developed by DDB Budapest and directed by Stina Lütz, Deutsche Telekom explores the relationship of a grandson and his grandfather who have not met for a long time, but kept close thanks to the little, clumsy online interactions between them during the year, until the moment when they will meet each other at Christmas. Film advertisement created by DDB, Hungary for Deutsche Telekom, within the category: Electronics, Technology.
Digital advertisement created by Saatchi & Saatchi, Hungary for Rustavi2, within the category: Public Interest, NGO.
To collect donations for WWF, Akcio360 reached 285,142 people with 1 leaflet. Ambient advertisement created by Akcio360, Hungary for WWF, within the category: Public Interest, NGO.
We used the two most well-known Hungarian poets, Arany and Petőfi, and reimagined their correspondence as the Office 365 would’ve been available for them. Digital advertisement created by Mito, Hungary for Microsoft, within the category: Electronics, Technology.
Film advertisement created by Republic Group, Hungary for Cherrisk, within the category: Finance.
Telenor, one of the biggest telecommunication companies in Northern and Central Europe, believes how we communicate with each other truly has an effect on how we see ourselves. To create a more equal platform for social media, they created the See Myself app, an emoji set that shows females in leadership roles, all kinds of professions, sports, being different, being brave, conquering science, space, and generally winning at life. Telenor believes the empowerment of girls has to be universal, therefore the emojis come in different skin colours and embrace disabilities. Digital advertisement created by Y&R, Hungary for Telenor, within the category: Electronics, Technology.
The Vodafone You campaign was launched with the ambition to inspire and help young people who think and act consciously about their future. One of their biggest challenge is to understand the realities of their dream job, before they have to make the decision to pursue it. So they are keen to take every opportunity to sneak a look behind the scenes. Real Job Movie Nights. An open air cinema program about popular professions as they are portrayed in Hollywood movies and the misbeliefs around them. Every week we screened a Hollywood classic related to a popular profession, and after each screening we had a roundtable talk with a real life professional from that field. The unique combination of entertainment and useful knowledge was highly appreciated by young people, we had full house events with lively discussions every evening. Experiential advertisement created by Bold, Hungary for Vodafone, within the category: Media.
Film advertisement created by HD Group, Hungary for ORIGO, within the category: Media.
Outdoor advertisement created by Kirowski, Hungary for Tesco, within the category: Retail Services.
Digital advertisement created by Café Communications, Hungary for Take Me Home Foundation, within the category: Public Interest, NGO.
Hungary is a football crazy nation, but in the past 40 years success have avoided us. Until last year. With veterans making up the core of the national team, the demand for new talent has never been higher. Unfortunately the people still didn’t believe their kids have the talent to be world class athletes. Clumsy people are often referred to as having two left feet, although no one has taken this expression literally. Until now... We swapped all the right foot shoes with lefties in a sneaker store, and waited for the reaction. When the kids realised they don’t fit we took them with an even bigger surprise. This is Zoltan Gera, member of the Hungarian National Football team. We literally proved that no kid has two left feet. This is how we promoted the National Football association talent programme for children. Film advertisement created by Café Communications, Hungary for Hungarian Football Federation, within the category: Sports.
Film advertisement created by HPS, Hungary for Pöttyös, within the category: Non-Alcoholic Drinks.