Hungary
Film advertisement created by Spice, Hungary for Cofidis, within the category: Finance.
Digital advertisement created by Grey, Hungary for Respir Active, within the category: Health.
Digital advertisement created by Isobar, Hungary for Hungarian Telekom, within the category: Electronics, Technology.
Film advertisement created by HD Group, Hungary for ORIGO, within the category: Media.
Outdoor advertisement created by Team Red, Hungary for Vodafone, within the category: Electronics, Technology.
"250 million children under the age of five are forced to work every day to make a living. Hungarian Red Cross wanted to draw…” Hungarian Red Cross wanted to draw people's attention to this world-wide problem. The organization knew that the only way that the target audience could feel this was by communicating with them in a relevant way through shopping. That’s why they created fake 3D Facebook posts which advertised popular products that are typically made by child slaves: A designer bag, a sneaker and a smartphone. When people wanted to check them, the Facebook ads utilized the 3D technology and provided 360-degree insight into how these products were made. Digital advertisement created by Umbrella, Hungary for Red Cross, within the category: Public Interest, NGO.
Integrated advertisement created by Wavemaker, Hungary for Romani Design, within the category: Fashion.
Galamb (Pigeon) Tailoring is a bespoke tailor shop in the heart of Budapest. Beside their custom designed, high-quality suits, the salon brought out a new collection: these suits are not exclusively designed for special occasions or holidays, but also for everyday wear. We defined this ordinary reality by the character who stumbles and falls in everyday situations. We follow the day-to-day life of the protagonist from one situation to the other and freeze every scene for a moment when the image turns into a well-composed fashion photo. Between the scenes, we also progress in an ordinary, “making of” way: it is not a problem if the lamp hangs in the scene or the edge of the set is visible. The movement of our only character is not visible as he runs from one set to the other while the camera is in motion. With this contrast between the puritan, everyday definition and the composed scenes that freeze for some moments, we formulated an "everyday yet high-fashion" message.
In a campaign film developed by DDB Budapest and directed by Stina Lütz, Deutsche Telekom explores the relationship of a grandson and his grandfather who have not met for a long time, but kept close thanks to the little, clumsy online interactions between them during the year, until the moment when they will meet each other at Christmas. Film advertisement created by DDB, Hungary for Deutsche Telekom, within the category: Electronics, Technology.
Digital advertisement created by Friendly, Hungary for Nikon, within the category: Electronics, Technology.
Hungary is a football crazy nation, but in the past 40 years success have avoided us. Until last year. With veterans making up the core of the national team, the demand for new talent has never been higher. Unfortunately the people still didn’t believe their kids have the talent to be world class athletes. Clumsy people are often referred to as having two left feet, although no one has taken this expression literally. Until now... We swapped all the right foot shoes with lefties in a sneaker store, and waited for the reaction. When the kids realised they don’t fit we took them with an even bigger surprise. This is Zoltan Gera, member of the Hungarian National Football team. We literally proved that no kid has two left feet. This is how we promoted the National Football association talent programme for children. Film advertisement created by Café Communications, Hungary for Hungarian Football Federation, within the category: Sports.
Direct advertisement created by Isobar, Hungary for Brewdog Beer, within the category: Alcoholic Drinks.
Ambient advertisement created by Isobar, Hungary for Hungarian Telekom, within the category: Electronics, Technology.
We used the two most well-known Hungarian poets, Arany and Petőfi, and reimagined their correspondence as the Office 365 would’ve been available for them. Digital advertisement created by Mito, Hungary for Microsoft, within the category: Electronics, Technology.
FTA is a brand behind Marianna Dezső who is an owner of a Budapest based tattoo shop called Fatum Tattoo. She's also an ignorant tattoo artist under the name of FTA. The spot would introducing the feeling about this ignorant lifestyle. Film advertisement created by Kickass, Hungary for FTA, within the category: Professional Services.
Film advertisement created by HPS, Hungary for Pöttyös, within the category: Non-Alcoholic Drinks.
Ambient advertisement created by Y&R, Hungary for For Some Inexplicable Reason, within the category: Media.
Vénusz is a cooking-oil brand in Central-East Europe. The brand has always been about bringing people together around food. They recently ran a TV and outdoor campaign about the importance of sharing food. Our task was to make it a tangible experience. We manufactured tables you can’t eat alone at. We placed them at venues like popular restaurant areas, cafeterias, and food courts. The simple and fun piece of furniture got very positive reception from everyone, who encountered it. Ambient advertisement created by Kirowski, Hungary for Vénusz, within the category: Food.