Hungary
Ogilvy and Umbrella teamed up to bring the brand’s playful graphic style to life. We created a 2 minute animation and projected it with huge, high-end projectors on to buildings of a busy square of Budapest to capture the excitement and astonishment of the people passing by. Ambient advertisement created by Ogilvy, Hungary for Theodora, within the category: Non-Alcoholic Drinks.
Outdoor advertisement created by Team Red, Hungary for Vodafone, within the category: Electronics, Technology.
Front assist is a clever safety feature in ŠKODA cars that automatically stops the vehicle to prevent collisions. To demonstrate its functionality we placed an image of the back of a braking freight truck underneath a bungee jump site in a festival. This way the jumpers could literally experience the sensation of this feature without actually being in real danger. With ŠKODA Jump Assist we managed to stand out amongst the overwhelming amount of festival sponsorships, present ŠKODA as a cool brand amongst youth which was long overdue, and deliver our message in a moment that they won’t soon forget. Ambient advertisement created by Café Communications, Hungary for Skoda, within the category: Automotive.
Digital advertisement created by Kirowski, Hungary for T-Mobile, within the category: Electronics, Technology.
To collect donations for WWF, Akcio360 reached 285,142 people with 1 leaflet. Ambient advertisement created by Akcio360, Hungary for WWF, within the category: Public Interest, NGO.
Film advertisement created by HD Group, Hungary for ORIGO, within the category: Media.
Film advertisement created by Mito, Hungary for Flip, within the category: Electronics, Technology.
In a campaign film developed by DDB Budapest and directed by Stina Lütz, Deutsche Telekom explores the relationship of a grandson and his grandfather who have not met for a long time, but kept close thanks to the little, clumsy online interactions between them during the year, until the moment when they will meet each other at Christmas. Film advertisement created by DDB, Hungary for Deutsche Telekom, within the category: Electronics, Technology.
Wolf Rodeo - The first mobile controlled banner. Old Spice introduced a new wild collection of scents with an extensive campaign. Our task was to implement the "Unleash your wild side" idea into an online display campaign. But how can you let people really unleash their wild side when they are sitting in front of their computer? We created a mobile controlled in-banner game. The banner generates a unique QR code that connects your mobile with the banner. From this point on you control the wolf aiming to shake Mustafa off. Digital advertisement created by Kirowski, Hungary for Old Spice, within the category: Health.
Film advertisement created by The Greenroom, Hungary for Poli-Farbe, within the category: House, Garden.
Ambient advertisement created by Geometry Global, Hungary for Citizenfour, within the category: Media.
The campaign approach is simple: making the invisible connection between the not-so-remote coal mine and a bathroom appliance that can be found in almost every single office, mall or cinema toilet. By making this connection, we show the chain of events necessary to operate a hand-dryer, concluding with the message that its purpose can be served with a less carbon-heavy alternative. Our campaign video is tailor-made for cinemas, where people from all walks of life gather. Just as you can’t escape the “turn of your mobile phone” public service announcement prior to a movie screening – we hope that through this medium we can reach more people. Film advertisement created by BEE Environmental Communication, Hungary for BEE Environmental Communication, within the category: Agency Self-Promo.
Digital advertisement created by Isobar, Hungary for Hungarian Telekom, within the category: Electronics, Technology.
Digital advertisement created by Café Communications, Hungary for Take Me Home Foundation, within the category: Public Interest, NGO.
Direct advertisement created by Isobar, Hungary for Brewdog Beer, within the category: Alcoholic Drinks.
Digital advertisement created by Saatchi & Saatchi, Hungary for Rustavi2, within the category: Public Interest, NGO.
Digital advertisement created by Grey, Hungary for Respir Active, within the category: Health.
Experiential advertisement created by The Greenroom, Hungary for Budapest Bike Maffia, within the category: Public Interest, NGO.