Colombia

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Direct advertisement created by Ogilvy, Colombia for Coca-Cola, within the category: Non-Alcoholic Drinks.

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Ambient advertisement created by Mass, Colombia for Hush Puppies, within the category: Retail Services.

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There’re some movies we wished that would’ve end differently. So inspired in people’s perfect ending ideas Donuts Bimbo created “Round Endings” for classics like Titanic and E.T, and for the Academy Award nominee film: A Star is Born. The videos where released on social media during the Oscars ceremony.

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Kingo, a pioneer in decentralized clean energy services for off-grid communities, is announcing that Leonardo DiCaprio has joined the company as an investor and member of its board of advisors. To introduce the company globally and announce the investment, Kingo partnered Ogilvy's Columbia & Guatemala offices to create a docu-style video highlight Kingo’s mission and future plans. The video shows how important it is for Kingo to provide clean energy to people who don’t have direct access to electricity, thus needing to use unsafe and expensive methods to have energy, like using kerosene and candles. Film advertisement created by Ogilvy, Colombia for Kingo, within the category: Industrial, Agriculture.

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Ambient advertisement created by Y&R, Colombia for TUI, within the category: Health.

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Film advertisement created by David, Colombia for Virgin Mobile, within the category: Electronics, Technology.

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Audio advertisement created by TBWA, Colombia for Red Cross, within the category: Public Interest, NGO.

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We gave earth its own Twitter account: @EarthIsSaying and synchronized it with satellites and environmental monitoring systems around the world. Using Machine Learning, we converted live data from floods, forest fires, record temperatures and CO2 levels, into tweets from the earth in real time tagging the ones who should take action on it. Digital advertisement created by Grey, Colombia for Greenpeace, within the category: Public Interest, NGO.

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The short documentary takes us through the region of Caquetá: one of the most unexplored areas of Colombia due to its legacy of violence, despite being one of the country’s most beautiful, biodiverse regions. Chevy tells the story of Caquetá through a new lens, showcasing the region’s natural wonder and beauty through biodiverse, expansive landscapes as well as the culture of the country, with the help of local allies, who in addition to sharing their stories, were the guides to an area known as "the gateway to the Amazon." The documentary, created in collaboration with Commonwealth//McCann Colombia and Discovery, aims explore “new roads” to Caquetá, reactivating the region’s beauty and allure after decades dominated by violence. Content advertisement created by McCann, Colombia for Chevrolet, within the categories: Automotive, Hospitality, Tourism.

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Social distancing is the best measure to prevent the spread of covid-19. We turn our Drive Thru into Auto Cines, places like eating and having fun in a safe environment. Experiential advertisement created by DDB, Colombia for McDonald's, within the category: Food.

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Film advertisement created by MullenLowe Group, Colombia for Ministerio de Defensa, within the category: Public Interest, NGO.

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Direct advertisement created by Ogilvy, Colombia for Carulla, within the category: House, Garden.

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Our client is the Cartagena Music Festival and they have always believed that music is for everyone even for people who can not hear it. For this reason we created the first app that transforms song frequencies into vibrations so deaf people can feel the music in their Smartphones trought his phone vibrator. Ambient advertisement created by Y&R, Colombia for Cartagena Music Festival, within the category: Recreation, Leisure.

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History is written in a unique brief This is what Ogilvy Colombia demonstrates by directing the first campaign for Carulla developed from under the roof of a jail, one that has been conceptualized and sketched with the creatives from the Agencia Interna – the first advertising agency inside a penitentiary center-. For this, Ogilvy and Carulla assisted during 10 weeks the jail Cárcel Modelo de Bogotá, training the inmates while they developed the campaign from a brief specially chosen for them. The outcome: more than 19 ideas and nearly 30 graphic proposals. Therefore, offering as a result a remarkable campaign with no precedents. The result was: ``CARULLA SE VISTE DE CAMPO´´. Campaign by which the brand offers tribute to the 200 years of freedom. Therefore Carullabecame the first brand to offer a second opportunity to the jail community in the world. “This is Ogilvy, this is what it represents and makes us proud, to be able to be part of this projects is what identifies our philosophy and nurtures the agency and our country”. Mauricio Barriga - CEO Ogilvy Colombia “Sometimes we consider creativity belongs only to the advertising creatives and agencies, but by looking at this campaign for the first time, produced by the inmates with so much proud and joy, you remember that having an idea is a democratic process. Julio César Herazo - DCG Ogilvy Colombia “This independence day I urge you to enjoy your freedom, from someone who wants to have it once more”. Intern of Agencia Interna Integrated advertisement created by Ogilvy, Colombia for Carulla, within the category: Retail Services.

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Producer: Sandra Duque T. Other Credits: Supervisor De Produccion: Pierina Ravizza Film advertisement created by DDB, Colombia for Libreria Norma, within the category: Recreation, Leisure.

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Outdoor advertisement created by Lowe, Colombia for Ministry of National Defense Colombia, within the category: Professional Services.

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Ambient advertisement created by DDB, Colombia for EPM, within the category: Industrial, Agriculture.

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Experiential advertisement created by McCann, Colombia for Red Cross, within the category: Public Interest, NGO.

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Vehicle testing. There are a thousand ways to do it, and sometimes, the impossible happens. But in Colombia, despite great development advances, there is still much to be done. That's why at Chevrolet we believe that to make a real difference we could take better advantage of our test drives, to help those in need. Experiential advertisement created by BBDO, Colombia for Chevrolet, within the category: Automotive.

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Big natural disasters have left us very shocking images and footage. We found out that traffic signs are constant witnesses in several journalistic pictures in different media. Through real journalistic photos of several floods, hurricanes and storms around the world, we reinterpreted traffic signs sunk in the water, like if they were signs sent to humans from the nature and the earth. Film advertisement created by MullenLowe Group, Colombia for Conservation International, within the category: Public Interest, NGO.




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