Colombia

WVA

We created a 13 x 8.2 foot structure with 1000 acrylic cells and an automated robotic mechanism, that would be filled with 6 different shades of wine, people could choose a cell and sent a text message, and the robot filled each box with wine. At the end people could recreate the Van Gogh's self portrait and build a masterpiece with our masterpiece Navarro Correas wine. Ambient advertisement created by Leo Burnett, Colombia for Navarro Correas, within the category: Alcoholic Drinks.

WVA

Direct advertisement created by Ogilvy, Colombia for Coca-Cola, within the category: Non-Alcoholic Drinks.

WVA

Our client is the Cartagena Music Festival and they have always believed that music is for everyone even for people who can not hear it. For this reason we created the first app that transforms song frequencies into vibrations so deaf people can feel the music in their Smartphones trought his phone vibrator. Ambient advertisement created by Y&R, Colombia for Cartagena Music Festival, within the category: Recreation, Leisure.

WVA

Direct advertisement created by Ogilvy, Colombia for Carulla, within the category: House, Garden.

WVA

There’re some movies we wished that would’ve end differently. So inspired in people’s perfect ending ideas Donuts Bimbo created “Round Endings” for classics like Titanic and E.T, and for the Academy Award nominee film: A Star is Born. The videos where released on social media during the Oscars ceremony.

WVA

Film advertisement created by BBDO, Colombia for Liga Colombiana Contra el Cáncer, within the category: Health.

WVA

Producer: Sandra Duque T. Other Credits: Supervisor De Produccion: Pierina Ravizza Film advertisement created by DDB, Colombia for Libreria Norma, within the category: Recreation, Leisure.

WVA

The special edition of the Jet Album includes metallized, die-cut and special sheets, that's why we created a campaign with 3d graphics, a lot of color and animation, as surprising as the album, Film advertisement created by TBWA, Colombia for Jet Chocolate, within the category: Confectionery, Snacks.

WVA

Outdoor advertisement created by JWT, Colombia for Kit Kat, within the category: Confectionery, Snacks.

WVA

Film advertisement created by David, Colombia for Virgin Mobile, within the category: Electronics, Technology.

WVA

Ambient advertisement created by McCann, Colombia for Sodimac, within the category: Retail Services.

WVA

Digital advertisement created by Publicis, Colombia for Renault, within the category: Automotive.

WVA

In 2011, Telecom Telefonica became Colombia´s National Soccer team’s Official Sponser. But by that time, Colombians had stopped believing in their team. We had to find a message of optimism to people know that Telefonica stood behind the team 100%. We made an open called to every woman in Colombian named Gloria. And for an entire day, the ‘glory’ was theirs. They showed their love and admiration for Colombias soccer players, and the whole country came together to form a unified symbol to support their national team. Ambient advertisement created by Y&R, Colombia for Telefónica, within the category: Electronics, Technology.

WVA

Turn any print media into Amblyopia screening and treatment. Kids around the world struggle with Amblyopia or Lazy Eye. It’s treatable, but in disadvantage communities that lack medical care, lazy eye can lead to learning difficulties and Blindness. We created an inexpensive tool that empowers parents to proactively screen and treat their child’s eyes using any available printed material. Direct advertisement created by VML, Colombia for Amblyopia World Campaign, within the category: Health.

WVA

Ambient advertisement created by Geometry Global, Colombia for Ministry of Environment and Sustainable Development Colombia, within the category: Public Interest, NGO.

WVA

Film advertisement created by Ogilvy, Colombia for Neurobix, within the category: Public Interest, NGO.

WVA

Big natural disasters have left us very shocking images and footage. We found out that traffic signs are constant witnesses in several journalistic pictures in different media. Through real journalistic photos of several floods, hurricanes and storms around the world, we reinterpreted traffic signs sunk in the water, like if they were signs sent to humans from the nature and the earth. Film advertisement created by MullenLowe Group, Colombia for Conservation International, within the category: Public Interest, NGO.

WVA

Ambient advertisement created by BBDO, Colombia for Exito Group, within the category: Public Interest, NGO.

WVA

Audio advertisement created by Direktor films, Colombia for ADN, within the category: Education.

WVA

Illegal wildlife trafficking has prevailed for centuries and today reaches an estimated market value of $19 billion USD (source: Havocscope). The demand for aphrodisiacs containing these ingredients is one of the drivers of this trade and has clearly led to the poaching of endangered animals and plants, many of which risk extinction. China is a significant consumer of these aphrodisiacs, the ingredients for which are sourced from all over the world. Hong Kong is no exception either, with both its own local demand and as a gateway to China. The Colombian Ministry of Environment and Sustainable Development became aware of the demand for its own wildlife species and wanted to stop this illegal activity. So they turned to Geometry Global Colombia, their partner agency since 2014. Meanwhile in Hong Kong, WildBond Hong Kong, a conservation group dedicated to protecting endangered species, was looking for ways to reduce the demand for wildlife aphrodisiac products. Geometry Colombia and Hong Kong decided to take on this and took a novel approach. Instead of trying to change the behavior of the poachers, they would change the behavior of the consumers by subtly redirecting them towards sustainable and environmentally friendly products. And Colombia has the perfect sustainable ingredient: the Chontaduro fruit, known as “Nature’s Viagra,” is believed to have powerful aphrodisiac powers and has been used for centuries by the Afro-Colombian communities of the Pacific Coast of Colombia. Bringing in the expertise of Geometry’s two offices, Geometry Global embarked on a complex project to invent new products with this fruit and create a new brand that would appeal to the Chinese buyer of erotic merchandise and aphrodisiacs. Hong Kong team transcreated the original myth of Colombian fruit for the Chinese audience, explored the channels and the trade, led brand identity and packaging design, and identified the best possible formulations needed for these channels. Multiple products were developed including massage oil, candles, and an energy drink, and marketed under a provocative Chinese brand name (She Shou Tao, or “Orgasmic Peach”) with a compelling package design to suit this unique sales channel. The products are available in select adult shops and massage parlors in Shenzhen, China. To date, 500 kilos of chontaduro have been used to produce massage oil (sold 3500 bottles), candles (sold 800 units), and an energy drink (sold 3,000 bottles). Direct advertisement created by Geometry Global, Colombia for Colombian Ministry of Environment and Sustainable Development, within the category: Public Interest, NGO.




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