Experiential advertisement created by Demner Merlicek & Bergmann, Austria for Momax, within the categories: House, Garden, Retail Services.

Everybody can be a climate fighter. Simply use public transport systems. Film advertisement created by Traktor, Austria for Wiener Linien, within the category: Transport.

Winters in Austria can be a little harsh and come faster than one might think. As the new winter campaign for Mercedes-Benz 4MATIC all-wheel-drive shows: there’s no need for drivers to care about weather issues. Because no matter how fast the winter might come, your Mercedes-Benz will always react faster. Film advertisement created by BBDO, Austria for Mercedes, within the category: Automotive.

Digital advertisement created by Agency4e7, Austria for Colgate, within the category: Health.

Digital advertisement created by Jung von Matt, Austria for T-Mobile, within the category: Electronics, Technology.

Ambient advertisement created by DDB, Austria for McDonald's, within the category: Food.

The Animal Detecting Billboards were temporally installed on roadways at dangerous wildlife crossing areas in the spring, which is the most likely time for road kill accidents to happen. Combining LED Billboards, BMW Night Vision technology and the data generated from prior road kill accidents made it possible to run an outdoor campaign which let drivers experience the benefits of BMW's safety system right there where it was most relevant while driving on the road at the most dangerous time. Outdoor advertisement created by Demner Merlicek & Bergmann, Austria for BMW, within the category: Automotive.

Outdoor advertisement created by Serviceplan, Austria for Ötztal Tourismus, within the category: Hospitality, Tourism.

Film advertisement created by Agency 4e7, Austria for Colgate, within the category: Health.

The bug is the only animal that would survive a nuclear attack and is the inspiration for the carpet art of Boicut. Fans of bugs and carpets have a chance to purchase this carpet by auction and all the proceeds will go to the Childrens Cancer Foundation of Austria. Camera & Cut: Barry Horvath, Shut! Digital advertisement created by Traktor, Austria for Remington, within the category: Electronics, Technology.

Digital advertisement created by Agency 4e7, Austria for Humanic, within the category: Retail Services.

Not everything in the morning is as easy as McDonald's breakfast. Film advertisement created by DDB, Austria for McDonald's, within the category: Food.

Film advertisement created by Y&R, Austria for EuroMillions, within the category: Gaming.

To promote the anniversary year “Viennese Modernism 2018”, the Vienna Tourist Board asked the question about the limits of art in our seemingly enlightened society. And started a media experiment. We booked out of home, print and online placements for Egon Schiele motifs and promptly received the not entirely unexpected response from official sources: In the United Kingdom and in Germany the world-famous Schiele nudes were only allowed to be shown with veiled genitals in public. We apologized to viewers for the loss of art enjoyment this caused. With a campaign that stimulated the audience to engage in an active discussion and gained attention for Vienna and Viennese Modernism. Even social media platforms dealt with the campaign in different ways. What some platforms permitted was subjected to censorship by others. Under the hashtag “ToArtItsFreedom”, based on the slogan of the Vienna Secession, people’s reactions on all social networks were collected. The international press also took the campaign as an occasion to join in the discussion about the limits of art and the morals and values of our society. Outdoor advertisement created by Wien Nord, Austria for Vienna Tourist Board, within the category: Hospitality, Tourism.

Film advertisement created by vorauerfriends, Austria for Red Bull, within the category: Non-Alcoholic Drinks.

Ambient advertisement created by Agency4e7, Austria for Palmolive, within the category: Health.

Film advertisement created by Agency4e7, Austria for Humanic, within the category: Retail Services.

Film advertisement created by Y&R, Austria for EuroMillions, within the category: Gaming.

Film advertisement created by Agency4e7, Austria for Humanic, within the category: Retail Services.