GARDENA, the top-of-mind brand for traditional gardeners, wanted to show urban people, that getting in contact with nature and therefore gardening is essential for wellbeing. Idea: To feel that we are part of nature, makes us human. Nevertheless we are living in an increasingly artificial world. But: Nature is irreplaceable. Solution: We made plants out of real plastic tools, people use every day, and arranged them like normal pot plants in an outdoor installation. So people experience for themselves that there is no substitute for nature. Outdoor advertisement created by Heimat, Austria for Gardena, within the category: House, Garden.

Outdoor advertisement created by Serviceplan, Austria for Ötztal Tourismus, within the category: Hospitality, Tourism.

Not everything in the morning is as easy as McDonald's breakfast. Film advertisement created by DDB, Austria for McDonald's, within the category: Food.

Film advertisement created by Agency 4e7, Austria for Colgate, within the category: Health.

Digital advertisement created by Agency 4e7, Austria for Humanic, within the category: Retail Services.

Digital advertisement created by Jung von Matt, Austria for T-Mobile, within the category: Electronics, Technology.

Digital advertisement created by Agency4e7, Austria for Colgate, within the category: Health.

Film advertisement created by Y&R, Austria for EuroMillions, within the category: Gaming.

Everybody can be a climate fighter. Simply use public transport systems. Film advertisement created by Traktor, Austria for Wiener Linien, within the category: Transport.

Film advertisement created by Good Food, Austria for Anti-Smoking, within the category: Public Interest, NGO.

Ambient advertisement created by Agency4e7, Austria for Palmolive, within the category: Health.

The Animal Detecting Billboards were temporally installed on roadways at dangerous wildlife crossing areas in the spring, which is the most likely time for road kill accidents to happen. Combining LED Billboards, BMW Night Vision technology and the data generated from prior road kill accidents made it possible to run an outdoor campaign which let drivers experience the benefits of BMW's safety system right there where it was most relevant while driving on the road at the most dangerous time. Outdoor advertisement created by Demner Merlicek & Bergmann, Austria for BMW, within the category: Automotive.

Film advertisement created by vorauerfriends, Austria for Red Bull, within the category: Non-Alcoholic Drinks.

Film advertisement created by Agency4e7, Austria for Humanic, within the category: Retail Services.

Film advertisement created by Y&R, Austria for EuroMillions, within the category: Gaming.

Ambient advertisement created by DDB, Austria for McDonald's, within the category: Food.

Winters in Austria can be a little harsh and come faster than one might think. As the new winter campaign for Mercedes-Benz 4MATIC all-wheel-drive shows: there’s no need for drivers to care about weather issues. Because no matter how fast the winter might come, your Mercedes-Benz will always react faster. Film advertisement created by BBDO, Austria for Mercedes, within the category: Automotive.

Film advertisement created by Agency4e7, Austria for Humanic, within the category: Retail Services.

In the run-up to EuroPride Vienna in June 2019, an unusual campaign draws attention to the LGBTQ+ destination Vienna. The Vienna Tourist Board, Serviceplan and Vangardist Magazine organised the most sensational wedding of the year: the wedding of Siri and Alexa and thus the world's first AI wedding. The film documentation of the symbolic wedding of the two smart speakers at Belvedere Castle can now be seen on numerous channels as well as on the campaign site www.siriandalexa.com. The campaign site provides additional content about the smart bridal couple: In addition to exclusive wedding pictures, several short videos tell the entire love story of Siri and Alexa – from the first date to the honeymoon. And anyone can download the skill themselves, marry their Siri to Alexa and get in the mood for EuroPride 2019 in Vienna at the same time. The Pride Skill not only answers all the questions that arise around the EuroPride, it also makes it possible to marry Alexa and Siri anywhere in the world. And that's how it works: 1. Set the language of both devices to "English - US". 2. Deactivate the function "Listen for Hey Siri" ("Settings" à "Siri & Search") on the iPhone and then activate it again. 3. Siri will then ask you to say certain phrases. The sound files can be found at the bottom of the siriandalexa.com website. 4. You always start with "Hey Siri". Afterwards Siri must be played one or more of the following sound files: - "Hey Siri" - "How's the weather today?" - "Play some music" - "It's me" - "Set a timer for three minutes" - "What is the weather like today" - "Send a message" 5. Both devices should be in close proximity to each other. 6. Now open the Pride Skill by saying "Alexa, open euro pride." 7. Finally, the marriage of the two devices can be started with: "Start your vows". Integrated advertisement created by Serviceplan, Austria for Vienna Tourist Board, within the category: Hospitality, Tourism.