The Staropramen brand has chosen several ambassadors for its new image campaign. People who approach their work and life in the same way as the brewery. Through their statements, they share common values, across different fields. Between the representatives are Jaroslav Silhavy as coach of the National soccer team, Hynek Cermak for his approach on theater stage and Staropramen’s brewmaster Jan Spacek who invented his own beer as one of his experiments. Film advertisement created by Future Bakery, Czechia for Staropramen, within the category: Alcoholic Drinks.

ING doesn’t like being JUST a bank. They believe in the next generation of banking. A bank that doesn’t look or feel like a bank. One that believes in life. In a life well spent, not a life full of spending. One that empowers you to transform your work – your blood and sweat - into the means to achieve the things that you want, and the experiences you wish for. Effortlessly and pain free. Through this campaign we visualize the every day lives, desires and needs of people for a life well spent. We don’t show a world where everything’s perfect, because that’s just not how life is. Life is full of small, imperfect moments – and more often than not they’re the times we reflect on fondly, and that drive us to strive for a better quality of life. Film advertisement created by McCann, Czechia for ING, within the category: Finance.

Finally March. I can not wait to get out. Outside the four walls of the house. Be in nature, forest or garden again. Film advertisement created by Aetna, Czechia for Stihl, within the category: Electronics, Technology.

Film advertisement created by Ogilvy, Czechia for Pilsner Urquell, within the category: Alcoholic Drinks.

In the Czech Republic 8 out of 10 people do not know what palliative care is, and 8 out of 10 people want to spend their final days at home. The reality is that 7 out of 10 people die in hospitals. The goal of the this promo video is to raise the awareness what mobile home care is, and to make the public aware that specialized mobile palliative care allows people to spend their last moments at home. Film advertisement created by AZN kru, Czechia for Nejste Sami, within the category: Health.

Film advertisement created by KASPEN / Jung von Matt, Czechia for Jagermeister, within the category: Alcoholic Drinks.

Digital Creative Director: Peter Karvinen Android Developer: Adam Cerny Digital advertisement created by Ogilvy, Czechia for Czech Radio, within the category: Media.

Film advertisement created by Lowe, Czechia for Zenonade, within the category: Non-Alcoholic Drinks.

Zenonade is the only relaxing drink on the market, which is full of energy drinks. It has one small disadvantage. Zenonade has never been tested, so no one knows what relaxing effect it has on people. That is why our new communication recommends to drink it at your own risk. Film advertisement created by Lowe, Czechia for Zenonade, within the category: Non-Alcoholic Drinks.

Digital advertisement created by Ogilvy, Czechia for Intersport, within the category: Retail Services.

Integrated advertisement created by Aetna, Czechia for VEST, within the category: Food.

When your cat decides it’s time for a new lamp, there’s no reason to disagree. It’s just another reason to make yourself happy. With Bonami. Film advertisement created by Nydrle., Czechia for Bonami, within the category: House, Garden.

Film advertisement created by VCCP, Czechia for ČSOB, within the category: Finance.

Peter’s Cold Brew is an especially strong coffee. Thanks to its slow infusion process, it’s triple in strength. To do justice to such an impressive product, we came up with the concept - Blacker than black. Blacker than... matching with your dad on tinder. Or even blacker than... a vinyl record made out of dying unicorn sounds. So that’s exactly what we did. The first ever vinyl record pressed from coffee. Integrated advertisement created by McCann, Czechia for Peter's Cold Brew, within the category: Non-Alcoholic Drinks.

Digital advertisement created by BBDO, Czechia for Orbit, within the category: Confectionery, Snacks.

This year, the Czech branch of Doctors Without Borders has decided to use the power of music to raise awareness about the daily challenges they face to help people around the world, and ask for support. In partnership with Universal Music and Spotify, Y&R Prague have created #PlaylistsForLife: the first Playlists where songs compose the brand message. Kanye West, Beyoncé, Daft Punk, U2, and many of the world’s biggest artists appear together on these playlists. Doctors Without Borders are confident that the power of music will encourage people to spread this message of hope and that ultimately, it will help save the lives of many around the world. Digital advertisement created by Y&R, Czechia for Doctors Without Borders, within the category: Public Interest, NGO.

Film advertisement created by Mather, Czechia for Czech Rugby Association, within the category: Recreation, Leisure.

Film advertisement created by Lowe, Czechia for For a Better Life in Prague, within the category: Public Interest, NGO.

ING doesn’t like being JUST a bank. They believe in the next generation of banking. A bank that doesn’t look or feel like a bank. One that believes in life. In a life well spent, not a life full of spending. One that empowers you to transform your work – your blood and sweat - into the means to achieve the things that you want, and the experiences you wish for. Effortlessly and pain free. Through this campaign we visualize the every day lives, desires and needs of people for a life well spent. We don’t show a world where everything’s perfect, because that’s just not how life is. Life is full of small, imperfect moments – and more often than not they’re the times we reflect on fondly, and that drive us to strive for a better quality of life. Film advertisement created by McCann, Czechia for ING, within the category: Finance.