Finland

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Finnish coalition of commercial TV channels, Screenforce Ltd, wanted to point out that despite of all new digital media, TV is still the most influential media around. Target group was advertisers. Film advertisement created by IVALO, Finland for Screen Force, within the category: Media.

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Digital advertisement created by Avaus, Finland for Avaus, within the category: Agency Self-Promo.

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DIT / Runner – Anton Stennabb

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The Finns are not exactly famous for showing their feelings. No matter what the situation, the world has accustomed to see them calm, cool and collected. The brand new ad of Fazer Blue, Finland's most loved chocolate, seems to prove THAT all wrong! Far from the usual ad imagery, 'Unforgettable' is a short story full of emotion. In its 85 seconds, it manages to evoke feelings that are not often found in ads, and as result its getting tears out of even the most reserved of Finns. So grab a tissue. Film advertisement created by SEK, Finland for Karl Fazer, within the category: Confectionery, Snacks.

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Story of The Immortal Mr. Henriksson to celebrate Abloy's 110th anniversary and Finland's most remarkable invention. Film advertisement created by Folk, Finland for Abloy, within the category: Industrial, Agriculture.

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Studio facilities, camera & lighting equipment: Angel Films / Ville Penttilä Film advertisement created by Havas, Finland for Finnish National Gallery, within the category: Recreation, Leisure.

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Film advertisement created by Hasan&Partners, Finland for KOFF, within the category: Alcoholic Drinks.

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How to get millennial female’s attention with ice cream brand and find a way to fill social media influencers Instagram-feeds? Well, create an experience that is so sweet it’s impossible not to instagram. We combined two millennial trends: Staycation and FOMO (Fear of Missing Out). Then we designed a world’s most instagrammable ice cream hotel room, a dreamlike space dedicated entirely for enjoying and experiencing our new ice cream. A room so sweet you simply could not miss. To boost the fear of missing out, we opened it only for limited 6 months time. Experiential advertisement created by Grey, Finland for Valio Jäätelöfabriikki, within the category: Food.

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As one main message of BeSafeOnline campaign, Save the Children Finland wish to remind that the laptop webcam should be covered when it is not being used. Webcams can be covered for instance with a sticker or a specific self-adhesive webcam cover. Film advertisement created by Havas, Finland for Pelastakaa Lapset, within the category: Public Interest, NGO.

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Genelec joined forces with Boiler Room and created a true 360 campaign taking in: event, premium content and contest. Results: Purchase intent increased by over 80%. The live broadcast audience was 2,1 million people all over the world.

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Film advertisement created by SEK, Finland for Herbina, within the category: Beauty.

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The simple truth about a matter of taste. Film advertisement created by TBWA, Finland for Jyvabroiler, within the category: Food.

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Poverty is a growing problem also in Finland. Salvation Army wanted to raise willingness to help. For that you need to have empathy for the people in need. This film shows that anyone can suffer misfortune. Including you. Campaign website: autaihmista.fi Film advertisement created by Make it Simple, Finland for Salvation Army, within the category: Public Interest, NGO.

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Ambient advertisement created by Mirum, Finland for Finnair, within the category: Transport.

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Hobbyhorsing has been sweeping the Nordic nation in recent years, with thousands of enthusiasts making and selling horses and riding them at events inspired by real equestrian disciplines. To support the hobbyhorsing community, the Finnish Ministry for Foreign Affairs and ThisisFINLAND worked with leading Finnish fashion labels to add a whole new level to the craze – by creating a limited edition urban fashion collection. This short film kicks off the campaign that celebrates the courage and against-the-odds mentality of hobbyhorsing, designed under the banner of #BraveEnoughToRide. Film advertisement created by Lucid, Finland for Ministry of Foreign Affairs of Finland, within the category: Public Interest, NGO.

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The number of poor is on the rise in Finland. Those especially hard hit by poverty are families with children, single parents and people who live on their own. Film advertisement created by Make it Simple, Finland for Salvation Army, within the category: Public Interest, NGO.

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The city coffee series - a design series by Bob the Robot on behalf of 140 year-old Finnish coffee brand Paulig - are aimed at Finnish, Lithuanian, Latvian, Estonian and Russian markets. Anchored by clever coffee callbacks to various landmarks and symbols (including The Statue of Liberty, Arc de Triomphe, and Cuba’s iconic vintage cars, etc) the print, OOH, and video campaign promotes the different city-themed flavors of Paulig - Café Havana, Café Barcelona, Café Parisien, Café Sydney. Integrated advertisement created by Bob the Robot, Finland for Paulig, within the category: Non-Alcoholic Drinks.

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Artists from Rovio, Supercell and various other Finnish startups are collaborating on a major employee driven production under the name “IronDanger”. The film, produced independently by artists in their free time, is a sign of the close collaboration and buzz between gaming companies in Finland. IronDanger will celebrate Finland’s 100th anniversary in 2017, and bring to life the story of Kalevala, an ancient epic tale that has shaped Finland’s identity.

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Life’s hardest battles aren’t fought in the ring. Film advertisement created by Cassius, Finland for Oikotie, within the category: Professional Services.




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