Garbage placed outside the bin is like garbage thrown into the sea. Something that kills thousands of marine animals every year. A wake-up call to one of the planet’s greatest environmental problems: marine litter. Film advertisement created by Torke, Portugal for Oceano Azul Foundation, within the category: Public Interest, NGO.

Film advertisement created by FullSIX, Portugal for McDonald's, within the category: Food.

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

To celebrate Queer Lisboa 17 - the International Queer Film Festival, Fuel Lisboa created a TV commercial inspired by one of the most famous clichés on film history: the “Battle Speech”. Film advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

The Holidays are one of the most dangerous times of the year to be on the road, with more accidents and more casualties than any other time of the year in Portugal. To raise awareness for that fact, Audi, in partnership with the city of Cascais, decided to turn a distraction into a solution, and synchronized the Christmas Lights with the traffic lights to create Christmas Traffic Lights. Outdoor advertisement created by Nossa, Portugal for Audi, within the category: Automotive.

Digital advertisement created by Leo Burnett, Portugal for Lisbon City Council, within the category: Transport.

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

As main sponsor of MOTELX - Lisbon Internacional Horror Film Festival, easyJet created a series of films based on iconic characters of the genre and typical safety on board cards. Film advertisement created by Uzina, Portugal for EasyJet, within the category: Transport.

Football is a male-dominated culture. And where there’s too much testosterone, there’s often a lack of tolerance and diversity, creating an uncomfortable environment for families that love the game but feel uneasy going to stadiums. With 78% of its members being male, Benfica - the biggest club in Portugal - decided to do something about it: A Benfica family membership, with special conditions for families. Stressing the fact that it was meant for all kinds of families. Traditional or non-traditional. And in the campaign, we showed them all. The campaign has already shown some results, with over 4000 (and counting) becoming family members, with female members making up 50% of last month's new members. It has been picked up both locally and abroad with multiple references in news sites and TV shows from Italy to Brazil. Praise came from several platforms, social media and public figures, including members of the Portuguese Parliament. The campaign also drew countless emotional replies, even from some of Benfica’s rivals. Film advertisement created by o escritório, Portugal for SL Benfica, within the category: Sports.

Garbage placed outside the bin is like garbage thrown into the sea. Something that kills thousands of marine animals every year. A wake-up call to one of the planet’s greatest environmental problems: marine litter. Film advertisement created by Torke, Portugal for Oceano Azul Foundation, within the category: Public Interest, NGO.

Digital advertisement created by McCann, Portugal for Zurich, within the category: Finance.

Leo Burnett Lisbon created the “The exhibition that shouldn’t exist” campaign for Control Arms - a worldwide coalition fighting to approve the Arms Trade Treaty later this month. The exhibition is a collection of paintings designed to look like abstract artworks in a first sight. But then, when people read their placards, they realize they’re actually in front of gunshots stories. Through a QR code on each placard, people can see the ballistics test that simulated the related story on the painting. “The Exhibition that shouldn’t exist” portrays the reality of the irresponsible arms trade around the world, turning visible a violent truth that many don’t see. The paintings will be displayed in the Electricity Museum in Lisbon and then sent to Control Arms in NY. They will show them in their opening press briefing, held at the UN Secretariat. The exhibition also has an online version, where people can have the same experience with the paintings and their videos. Film advertisement created by Leo Burnett, Portugal for ControlArms.org, within the category: Public Interest, NGO.

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

Every Friday, Bet.pt launches a promotion with the best odds. Odds so good, that some people don’t even bother to wake up on any other day. To prove it, NOSSA, a Lisbon based agency, created a campaign where you could try to wake him up. The man who only wakes up on Friday, slept in micro website designed for the campaign, where everyone could try hundreds of ways to wake him up: baseball bats, tickles, fire, water, roosters and even a strip tease. There were hundreds of ways to try, but only way to do it: wait, until Friday. Digital advertisement created by Nossa, Portugal for Bet.pt, within the category: Gambling.

Ambient advertisement created by Publicis, Portugal for Renault, within the category: Automotive.

Leo Burnett Lisbon created the “The exhibition that shouldn’t exist” campaign for Control Arms - a worldwide coalition fighting to approve the Arms Trade Treaty later this month. The exhibition is a collection of paintings designed to look like abstract artworks in a first sight. But then, when people read their placards, they realize they’re actually in front of gunshots stories. Through a QR code on each placard, people can see the ballistics test that simulated the related story on the painting. “The Exhibition that shouldn’t exist” portrays the reality of the irresponsible arms trade around the world, turning visible a violent truth that many don’t see. The paintings will be displayed in the Electricity Museum in Lisbon and then sent to Control Arms in NY. They will show them in their opening press briefing, held at the UN Secretariat. The exhibition also has an online version, where people can have the same experience with the paintings and their videos. Film advertisement created by Leo Burnett, Portugal for ControlArms.org, within the category: Public Interest, NGO.

To launch the new Galaxy S10, we've created the first panoramic view of the Portuguese coastline. Digital advertisement created by Uzina, Portugal for Samsung, within the category: Electronics, Technology.

Ambient advertisement created by FCB, Portugal for Adexo, within the category: Public Interest, NGO.

A smart & fun campaign to advertise the 4 Hands Scriptwriting Festival, promoted by the Portuguese Film Academy. Film advertisement created by FCB, Portugal for Portuguese Film Academy, within the category: Recreation, Leisure.

Due to the economic crisis in Portugal, the number of families living in poverty is dramatically increasing. To help those families, Sociedade Civil Solidária, a Portuguese NGO, launched last week the commercial “Unemployed Chef’s Kitchen”. The ad shows how those families are learning how to cook and it's nothing like the Cooking TV shows we are used to. Film advertisement created by Fuel, Portugal for Sociedade Civil Solidária, within the category: Public Interest, NGO.