Portugal

WVA

Film advertisement created by Fuel, Portugal for AMCV, within the category: Public Interest, NGO.

WVA

How social media, web and mobile tell the story of the Nativity. Christmas story told through Facebook, Twitter, YouTube, Google, Wikipedia, Google Maps, GMail, Foursquare, Amazon. We wanted to send our clients a Christmas postcard that had the "share it" factor. We came up with an idea and placed it online on the eve of a religious day in Portugal. Facebook and Twitter shares went skyrocket within a couple of days. One week later, we Digital advertisement created by Excentric, Portugal for Excentric, within the category: Agency Self-Promo.

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Every Friday, Bet.pt launches a promotion with the best odds. Odds so good, that some people don’t even bother to wake up on any other day. To prove it, NOSSA, a Lisbon based agency, created a campaign where you could try to wake him up. The man who only wakes up on Friday, slept in micro website designed for the campaign, where everyone could try hundreds of ways to wake him up: baseball bats, tickles, fire, water, roosters and even a strip tease. There were hundreds of ways to try, but only way to do it: wait, until Friday. Digital advertisement created by Nossa, Portugal for Bet.pt, within the category: Gambling.

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Ding Dong is a bold interior design studio and store. They wanted their new online store to showcase their love of objects and to be as unconventional as they are. So https://dingdong.exposed was born. An interior design online store for you, an adult website for those who literally love objects. Objectophiles or objectum sexuals are people who find real connections with objects, something Ding Dong can very well understand. So, instead of just your typical white background pictures of the objects for sale, dingdong.exposed embraces the adult website concept by featuring pictures of people interacting with the objects in intimate settings, highlighting the objects materials and how they must feel to the touch. The website also features a dark mode for an even more intimate setting. The website is divided into 6 object categories: Fetish, featuring objects made of leather or just more unconventional in their shapes; Hairy, featuring tapestry and other objects; Heavy, featuring all the biggest objects like drawers, sideboards, etc…; Legs, featuring tables, chairs and any object with, well, legs; Turned On, featuring lamps; Voyeur, featuring objects with mirrors and glass. For your viewing pleasure, besides the pictures, you can also watch live cam show perfomances of some of the objects. All the objects featured at dingdong are for sale, taking buying the object of your desire to a whole new level. Integrated advertisement created by Stream and Tough Guy, Portugal for Ding Dong, within the categories: House, Garden, Retail Services.

WVA

DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

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Film advertisement created by FCB, Portugal for Turismo de Portugal, within the category: Transport.

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Due to the economic crisis in Portugal, the number of families living in poverty is dramatically increasing. To help those families, Sociedade Civil Solidária, a Portuguese NGO, launched last week the commercial “Unemployed Chef’s Kitchen”. The ad shows how those families are learning how to cook and it's nothing like the Cooking TV shows we are used to. Film advertisement created by Fuel, Portugal for Sociedade Civil Solidária, within the category: Public Interest, NGO.

WVA

DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

WVA

Context: A creative director does not rest. Is constantly interacting and intervening with what surrounds it. So not only evaluates the cases, the awards, the other works on the street, or ghosts. A real advertisng man is everything, because everything is beautiful or ugly. Insight: The most beautiful things in our life are the ones in our hearts. Idea: When placing an NFC (near field communication) chip next to your heart, the creative director created the perfect gallery for his art of living, which exposes only the most beautiful things in our lives. Ambient advertisement created by Felismina, Portugal for Felismina, within the category: Agency Self-Promo.

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For the launch of our first 30 Years Old Tawny Port Wine, we wanted to thank the people who helped producing this special wine by offering them the very first taste. A wine, that took three decades in the making. Three decades of hard work and dedication. Direct advertisement created by The Asteroid, Portugal for Churchill's Port, within the category: Alcoholic Drinks.

WVA

Waiting for a flight at the airport can be painful. People can be there for hours, without a comfortable place to rest. So Evolution, the most innovative hotel in Lisbon, created that place. A portable bedroom people could pick up in the boarding areas. Totally made out of recycled cardboard, designed to bear every height and weight, with a safe place for the bag. And suddenly, waiting for a flight became more comfortable than a flight itself. Ambient advertisement created by Nossa, Portugal for Evolution Hotel, within the category: Hospitality, Tourism.

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McDonald's is saying goodbye to Maestro by transforming a burger box into a music box. On the 25th of September, the Maestro, a sale success in Portugal, will give its place to a new range of products. To mark this depart, surprise consumers and allow everybody to say goodbye to their favorite burger, McDonald’s Portugal transformed Maestro boxes’ in real music boxes. A lighting sensor and a small sound system were placed in a fake box top. When open, the box played Mozart’s classics. Direct advertisement created by FullSIX, Portugal for McDonald's, within the category: Food.

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Film advertisement created by FCB, Portugal for Fuel TV, within the category: Electronics, Technology.

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This year for our agency Christmas card, we decided to give our clients something different. We gave them a series of ugly Christmas Sweaters with ideas they didn’t approve during the year. A way of showing that at Nylon we believe that every ideas should fulfill their dream of becoming a story worth telling. Film advertisement created by Nylon, Portugal for Nylon, within the category: Agency Self-Promo.

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Film advertisement created by FCB, Portugal for Portuguese Paralympic Committee, within the category: Public Interest, NGO.

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Film advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

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Leo Burnett Lisbon created the “The exhibition that shouldn’t exist” campaign for Control Arms - a worldwide coalition fighting to approve the Arms Trade Treaty later this month. The exhibition is a collection of paintings designed to look like abstract artworks in a first sight. But then, when people read their placards, they realize they’re actually in front of gunshots stories. Through a QR code on each placard, people can see the ballistics test that simulated the related story on the painting. “The Exhibition that shouldn’t exist” portrays the reality of the irresponsible arms trade around the world, turning visible a violent truth that many don’t see. The paintings will be displayed in the Electricity Museum in Lisbon and then sent to Control Arms in NY. They will show them in their opening press briefing, held at the UN Secretariat. The exhibition also has an online version, where people can have the same experience with the paintings and their videos. Film advertisement created by Leo Burnett, Portugal for ControlArms.org, within the category: Public Interest, NGO.

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The story of young kid, who’s greatest dream is also his biggest nightmare. A story about bullying, talent, friendship and acceptance. Film advertisement created by JWT, Portugal for Vodafone, within the category: Electronics, Technology.

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In a time when hate speech, fear and a divide have come to grow among us, International Amnesty Portugal and Havas Lisboa invite world leaders and all citizens to get in tune in a speech about union, and firmly against hate. To shed some light on this cause, we took the famous Charlie Chaplin speech in “The Great Dictator” and put it on the lips of the main world leaders, through a work of research and image editing. The speech of this classic of the 1940s was never as relevant as now. Therefore, the International Amnesty leaves this suggestion: #RestartYourSpeech. Film advertisement created by Havas, Portugal for Amnistia Internacional, within the category: Public Interest, NGO.

WVA

Film advertisement created by MSTF, Portugal for EDP, within the category: Industrial, Agriculture.




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