Ambient advertisement created by Havas, Portugal for Portuguese Road Safety Association, within the category: Public Interest, NGO.

We asked some children, who had never flown before, what were their expectations about flying. We took them to a study visit through the airport and to an easyJet airplane. And when they were all seated, the pilot told them the big surprise: they were going to make their first flight. This video is about their amazing reaction. Experiential advertisement created by Uzina, Portugal for EasyJet, within the category: Transport.

Direct advertisement created by The Asteroid, Portugal for Churchill´s Port, within the category: Alcoholic Drinks.

Film advertisement created by Publicis, Portugal for Renault, within the category: Automotive.

Film advertisement created by Buzziness, Portugal for Lisbon International Advertising Festival, within the category: Recreation, Leisure.

Football is a male-dominated culture. And where there’s too much testosterone, there’s often a lack of tolerance and diversity, creating an uncomfortable environment for families that love the game but feel uneasy going to stadiums. With 78% of its members being male, Benfica - the biggest club in Portugal - decided to do something about it: A Benfica family membership, with special conditions for families. Stressing the fact that it was meant for all kinds of families. Traditional or non-traditional. And in the campaign, we showed them all. The campaign has already shown some results, with over 4000 (and counting) becoming family members, with female members making up 50% of last month's new members. It has been picked up both locally and abroad with multiple references in news sites and TV shows from Italy to Brazil. Praise came from several platforms, social media and public figures, including members of the Portuguese Parliament. The campaign also drew countless emotional replies, even from some of Benfica’s rivals. Film advertisement created by o escritório, Portugal for SL Benfica, within the category: Sports.

As main sponsor of MOTELX - Lisbon Internacional Horror Film Festival, easyJet created a series of films based on iconic characters of the genre and typical safety on board cards. Film advertisement created by Uzina, Portugal for EasyJet, within the category: Transport.

Outdoor ads that are also beer fridges that can be opened by virtual friends of the Portuguese beer brand Super Bock by Nylon Agency. Outdoor advertisement created by Nylon, Portugal for Super Bock, within the category: Alcoholic Drinks.

With this, we want to get the world's biggest signatures bank for human rights petitions. And the idea is quite simple. A man is running through the city and we listen to him remembering what he went through. He comes to a stop and uncovers his torso, showing his skin covered in names from those who signed his freedom. At the end, we direct people to sign our petitions on the microsite attached on the Portuguese Amnesty Website: http://www.amnistia-internacional.pt/daoteunome Digital advertisement created by McCann, Portugal for Amnesty International, within the category: Public Interest, NGO.

Film advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

Digital advertisement created by Nossa, Portugal for Somersby, within the category: Electronics, Technology.

Film advertisement created by Grey, Portugal for Libidium Fast, within the category: Pharmaceutical.

In the Euro 2016 Cristiano Ronaldo said "Anda Bater, Tu Bates Bem" (Come kick, you hit them well) to a team mate to encourage him on taking a penalty. It became viral in Portugal so we ask a portuguese singer and songwriter to write a song with that sentence and did a tv spot where the characters ara dancing on the song of it Film advertisement created by FunnyHow, Portugal for Betclic, within the category: Gambling.

Briefing: To promote Liga Sagres. To reinforce Sagres as a football brand, to increase both the attendance at the stadiums and Sagres sales. Idea: Get on the Field – Sagres makes posible the wildest and most unreachable dream of every soccer lover: to put on their boots and experience what it feels like to play a game on real stadiums, completely full of fans. Collect the codes from the bottle caps, insert them on the website, choose the game you wish to play and “Get on the Field”. Results: More than 287.630 visits to Sagres website... 8.5 millions codes inserted by consumers... More than 2.000 teams created from all parts of the country... And more than 10.4 million page views on the promotion´s website (in a country with a population of only 10 million people) Ambient advertisement created by Fischer, Portugal for Sagres, within the category: Alcoholic Drinks.

Portugal's premiere of Tupac's biopic "All Eyez On Me" was the starting point for the new Social Animals campaign for NOS Audiovisuais. Tupac is a legend for the older target, yet it is a complete unknown for the younger generations that fill the theaters. That's why we challenged Rui Unas, one of the greatest portuguese influencers, to tell the story of the Rap God through a music video homage with the sound and the visual of the 90's. Once again, the social media agency created, directed and produced the entire campaign internally, including the music production. Content advertisement created by Social Animals, Portugal for Nos Audiovisuais, within the category: Media.

Ambient advertisement created by Havas, Portugal for APAV, within the category: Public Interest, NGO.

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

Film advertisement created by Leo Burnett, Portugal for IndieLisboa, within the category: Recreation, Leisure.

Digital advertisement created by Moon, Portugal for Halo, within the category: Public Interest, NGO.