Portugal

WVA

A mother observes the son eating its breakfast, serene, thoughtful and asks him what he has, to which he responds: Its Daddy. Several scenes of life, a wedding, a birth, a romantic dinner, the first steps of a child, always without the presence of the father and with a voice off that repeats:The father did not arrive in time. An ambulance arrives at the hospital, running the patient (father) down the corridor of the hospital. We've heard off that a lot of people do not live all they had to live just because they do not know their blood type. Images of all previous situations but now with the presence of the father. We are back in the kitchen, the child eats the breakfast, we hear a door open and the child rises happily, excited. The father came home and kissed him: Fortunately, Criam arrived in time to save lives.

WVA

As main sponsor of MOTELX - Lisbon Internacional Horror Film Festival, easyJet created a series of films based on iconic characters of the genre and typical safety on board cards. Film advertisement created by Uzina, Portugal for EasyJet, within the category: Transport.

WVA

In an airport check out, an ordinary guy is held as suspect by a police dog that barks at him. Because of this dog behaviour, the man suffers several inspections in order to check if he’s carrying drugs or other illegal items. During this period the dog continues to bark permanently, leaving the poor man to the worst situation: a final rectal inspection. And then to his surprise, the dog stops barking, and the man has a glimpse of an eye where he recalls from where he remembers that dog. It is the dog he abandoned years before on an empty field. We will never know its name: could be Lucky, could be Karma. But he got its revenge. Because an abandoned dog never forgets. Film advertisement created by Havas, Portugal for Animalife, within the category: Public Interest, NGO.

WVA

Film advertisement created by Wunderman Thompson, Portugal for Vodafone, within the category: Electronics, Technology.

WVA

Film advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

WVA

The Holidays are one of the most dangerous times of the year to be on the road, with more accidents and more casualties than any other time of the year in Portugal. To raise awareness for that fact, Audi, in partnership with the city of Cascais, decided to turn a distraction into a solution, and synchronized the Christmas Lights with the traffic lights to create Christmas Traffic Lights. Outdoor advertisement created by Nossa, Portugal for Audi, within the category: Automotive.

WVA

The new N PLAY is the series and films stream of the portuguese brand NOS. We’ve used a ‘train’ to convey the idea of an endless journey through the series world and binge watching behaviour. One can hop on and hop off whenever one likes. The ‘train driver’ is the Portuguese actor Nuno Lopes (Best Actor – Veneza Festival 2016 and Shooting Star Award at Berlin International Film Festival). He drives us throughout this special journey with a hint of good sense of humour and cheekiness. Film advertisement created by Havas, Portugal for NOS, within the category: Media.

WVA

As main sponsor of MOTELX - Lisbon International Horror Film Festival, easyJet found the perfect place to discover which is the worst fear of all: fly or staying at home? Experiential advertisement created by Uzina, Portugal for EasyJet, within the category: Transport.

WVA

Film advertisement created by Leo Burnett, Portugal for IndieLisboa, within the category: Recreation, Leisure.

WVA

Ambient advertisement created by Havas, Portugal for APAV, within the category: Public Interest, NGO.

WVA

What connects me, to another day at work, to my friend from school, to my dream, to my destination, to another meeting, to another arrival, to another kiss. What connects Maria's longing for João to João's love: The Barraqueiro Group. There's a path that connects us Film advertisement created by True, Portugal for Grupo Barraqueiro, within the category: Transport.

WVA

Film advertisement created by 004, Portugal for Potuguese Political Festival, within the category: Public Interest, NGO.

WVA

Every Friday, Bet.pt launches a promotion with the best odds. Odds so good, that some people don’t even bother to wake up on any other day. To prove it, NOSSA, a Lisbon based agency, created a campaign where you could try to wake him up. The man who only wakes up on Friday, slept in micro website designed for the campaign, where everyone could try hundreds of ways to wake him up: baseball bats, tickles, fire, water, roosters and even a strip tease. There were hundreds of ways to try, but only way to do it: wait, until Friday. Digital advertisement created by Nossa, Portugal for Bet.pt, within the category: Gambling.

WVA

Film advertisement created by Havas, Portugal for Euromilhoes, within the category: Gaming.

WVA

Film advertisement created by Publicis, Portugal for Renault, within the category: Automotive.

WVA

A smart & fun campaign to advertise the 4 Hands Scriptwriting Festival, promoted by the Portuguese Film Academy. Film advertisement created by FCB, Portugal for Portuguese Film Academy, within the category: Recreation, Leisure.

WVA

The Dove Self Esteem Project has been working for several years on promoting women's self esteem and demystifying the beauty myth. Recently, this mission was extended to children. According to the brand's research, 6 out of 10 girls stopped doing something they love because they felt uncomfortable with their appearance. We were asked to introduce the Dove Self Esteem Project in Portugal for the very first time and generate awareness among adults about the impact that their behavior may have on children's self esteem. We created the carbon paper ad, a press ad in a specialized parenting magazine. The ad challenged readers to test their memory by writing down the worst thing they remember being called in their childhood. To facilitate, we also included a pen. What they didn't know was we had placed a piece of carbon paper underneath the page, and the word they wrote in the memory test would be imprinted on the shirt of a child on the next page with the accompanying text, "Words Mark Children Forever". Ambient advertisement created by Torke, Portugal for Dove, within the category: Health.

WVA

Burger King's goal was to reach an younger audience, one that is unaware of it's distinct flame grilled motto. How do you get to this digital native audience if not during Summer? The time where instead of eating flame grilled burgers most of teenager end up getting their own body grilled. Digital advertisement created by FLAG, Portugal for Burger King, within the category: Food.

WVA

Film advertisement created by Grey, Portugal for SIBS, within the category: Finance.




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