Portugal

WVA

DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

WVA

The Acclaimed Michelin Star Chef José Avillez will show us that to achieved perfection… we will need a secret ingredient. Film advertisement created by Havas, Portugal for Super Bock, within the category: Alcoholic Drinks.

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Jack is a man who thinks life is slipping through his fingers. He can hardly breathe, he feels overwhelmed by his daily routine. He sets off to see a new world, to get lost amidst the light that a new place brings. Chloe is a young lady who’s tired of feeling uninspired with life. She wants joy, she wants enthusiasm, she wants beauty. She leaves for a place where she finds herself seduced by history, by old traditions dressed as new, by a new life. Klaus has a whole lifetime behind him, but he feels that he missed out on something important: living. Here he finds new talents, tries new hobbies, discovers new flavours. He knows that it’s never too late to change his life. Film advertisement created by Partners, Portugal for Turismo de Portugal, within the category: Hospitality, Tourism.

WVA

Ding Dong is a bold interior design studio and store. They wanted their new online store to showcase their love of objects and to be as unconventional as they are. So https://dingdong.exposed was born. An interior design online store for you, an adult website for those who literally love objects. Objectophiles or objectum sexuals are people who find real connections with objects, something Ding Dong can very well understand. So, instead of just your typical white background pictures of the objects for sale, dingdong.exposed embraces the adult website concept by featuring pictures of people interacting with the objects in intimate settings, highlighting the objects materials and how they must feel to the touch. The website also features a dark mode for an even more intimate setting. The website is divided into 6 object categories: Fetish, featuring objects made of leather or just more unconventional in their shapes; Hairy, featuring tapestry and other objects; Heavy, featuring all the biggest objects like drawers, sideboards, etc…; Legs, featuring tables, chairs and any object with, well, legs; Turned On, featuring lamps; Voyeur, featuring objects with mirrors and glass. For your viewing pleasure, besides the pictures, you can also watch live cam show perfomances of some of the objects. All the objects featured at dingdong are for sale, taking buying the object of your desire to a whole new level. Integrated advertisement created by Stream and Tough Guy, Portugal for Ding Dong, within the categories: House, Garden, Retail Services.

WVA

During MOTLEX Film Festival, Lisbon becomes the international capital of horror. So, as main sponsor, easyJet developed a weird security control to keep everyone safe. Experiential advertisement created by Uzina, Portugal for EasyJet, within the category: Transport.

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In an airport check out, an ordinary guy is held as suspect by a police dog that barks at him. Because of this dog behaviour, the man suffers several inspections in order to check if he’s carrying drugs or other illegal items. During this period the dog continues to bark permanently, leaving the poor man to the worst situation: a final rectal inspection. And then to his surprise, the dog stops barking, and the man has a glimpse of an eye where he recalls from where he remembers that dog. It is the dog he abandoned years before on an empty field. We will never know its name: could be Lucky, could be Karma. But he got its revenge. Because an abandoned dog never forgets. Film advertisement created by Havas, Portugal for Animalife, within the category: Public Interest, NGO.

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Film advertisement created by FCB, Portugal for Fuel TV, within the category: Electronics, Technology.

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Ambient advertisement created by Nylon, Portugal for Portuguese Association of the Hyperactive Child, within the category: Public Interest, NGO.

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What connects me, to another day at work, to my friend from school, to my dream, to my destination, to another meeting, to another arrival, to another kiss. What connects Maria's longing for João to João's love: The Barraqueiro Group. There's a path that connects us Film advertisement created by True, Portugal for Grupo Barraqueiro, within the category: Transport.

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Film advertisement created by Grey, Portugal for Libidium Fast, within the category: Pharmaceutical.

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Sagres Bohemia is a gastronomic craft beer. It's three varieties make the perfect pairing with different meals and a good gather around the table. With this in mind we made a special six pack that carries the beer and sets the table. This handcrafted pack can easily turn into a set of kitchenware ready to prepare and serve food. A limited edition was sent to the 2016 Portuguese Michelin awarded chefs and some of the finest restaurants. Now, more are in the making for in-store promotion. So that everyone can have its own. Direct advertisement created by JWT, Portugal for Sagres Bohemia, within the category: Alcoholic Drinks.

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Digital advertisement created by Leo Burnett, Portugal for Lisbon City Council, within the category: Transport.

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The story of young kid, who’s greatest dream is also his biggest nightmare. A story about bullying, talent, friendship and acceptance. Film advertisement created by JWT, Portugal for Vodafone, within the category: Electronics, Technology.

WVA

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

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Garbage placed outside the bin is like garbage thrown into the sea. Something that kills thousands of marine animals every year. A wake-up call to one of the planet’s greatest environmental problems: marine litter. Film advertisement created by Torke, Portugal for Oceano Azul Foundation, within the category: Public Interest, NGO.

WVA

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

WVA

With this, we want to get the world's biggest signatures bank for human rights petitions. And the idea is quite simple. A man is running through the city and we listen to him remembering what he went through. He comes to a stop and uncovers his torso, showing his skin covered in names from those who signed his freedom. At the end, we direct people to sign our petitions on the microsite attached on the Portuguese Amnesty Website: http://www.amnistia-internacional.pt/daoteunome Digital advertisement created by McCann, Portugal for Amnesty International, within the category: Public Interest, NGO.

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Film advertisement created by Fuel, Portugal for Jogos Santa Casa, within the category: Gambling.

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Leo Burnett Lisbon created the “The exhibition that shouldn’t exist” campaign for Control Arms - a worldwide coalition fighting to approve the Arms Trade Treaty later this month. The exhibition is a collection of paintings designed to look like abstract artworks in a first sight. But then, when people read their placards, they realize they’re actually in front of gunshots stories. Through a QR code on each placard, people can see the ballistics test that simulated the related story on the painting. “The Exhibition that shouldn’t exist” portrays the reality of the irresponsible arms trade around the world, turning visible a violent truth that many don’t see. The paintings will be displayed in the Electricity Museum in Lisbon and then sent to Control Arms in NY. They will show them in their opening press briefing, held at the UN Secretariat. The exhibition also has an online version, where people can have the same experience with the paintings and their videos. Film advertisement created by Leo Burnett, Portugal for ControlArms.org, within the category: Public Interest, NGO.

WVA

Context: A creative director does not rest. Is constantly interacting and intervening with what surrounds it. So not only evaluates the cases, the awards, the other works on the street, or ghosts. A real advertisng man is everything, because everything is beautiful or ugly. Insight: The most beautiful things in our life are the ones in our hearts. Idea: When placing an NFC (near field communication) chip next to your heart, the creative director created the perfect gallery for his art of living, which exposes only the most beautiful things in our lives. Ambient advertisement created by Felismina, Portugal for Felismina, within the category: Agency Self-Promo.




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