Ambient advertisement created by Nossa, Portugal for Montana Lisbon, within the category: Public Interest, NGO.

In the Euro 2016 Cristiano Ronaldo said "Anda Bater, Tu Bates Bem" (Come kick, you hit them well) to a team mate to encourage him on taking a penalty. It became viral in Portugal so we ask a portuguese singer and songwriter to write a song with that sentence and did a tv spot where the characters ara dancing on the song of it Film advertisement created by FunnyHow, Portugal for Betclic, within the category: Gambling.

Film advertisement created by Publicis, Portugal for Renault, within the category: Automotive.

Film advertisement created by Leo Burnett, Portugal for IndieJunior, within the category: Recreation, Leisure.

Ambient advertisement created by Lisbon Ad School, Portugal for Ted Baker, within the category: Fashion.

Jack is a man who thinks life is slipping through his fingers. He can hardly breathe, he feels overwhelmed by his daily routine. He sets off to see a new world, to get lost amidst the light that a new place brings. Chloe is a young lady who’s tired of feeling uninspired with life. She wants joy, she wants enthusiasm, she wants beauty. She leaves for a place where she finds herself seduced by history, by old traditions dressed as new, by a new life. Klaus has a whole lifetime behind him, but he feels that he missed out on something important: living. Here he finds new talents, tries new hobbies, discovers new flavours. He knows that it’s never too late to change his life. Film advertisement created by Partners, Portugal for Turismo de Portugal, within the category: Hospitality, Tourism.

To celebrate the 15th French Film Fest, Institut Français asked us to change the perception of French Film as overly intellectual, slow and dull. Digital advertisement created by Publicis, Portugal for French Film Festival, within the category: Recreation, Leisure.

Due to the economic crisis in Portugal, the number of families living in poverty is dramatically increasing. To help those families, Sociedade Civil Solidária, a Portuguese NGO, launched last week the commercial “Unemployed Chef’s Kitchen”. The ad shows how those families are learning how to cook and it's nothing like the Cooking TV shows we are used to. Film advertisement created by Fuel, Portugal for Sociedade Civil Solidária, within the category: Public Interest, NGO.

Film advertisement created by Fuel, Portugal for AMCV, within the category: Public Interest, NGO.

As main sponsor of MOTELX - Lisbon Internacional Horror Film Festival, easyJet created a series of films based on iconic characters of the genre and typical safety on board cards. Film advertisement created by Uzina, Portugal for EasyJet, within the category: Transport.

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

Leo Burnett Lisbon created the “The exhibition that shouldn’t exist” campaign for Control Arms - a worldwide coalition fighting to approve the Arms Trade Treaty later this month. The exhibition is a collection of paintings designed to look like abstract artworks in a first sight. But then, when people read their placards, they realize they’re actually in front of gunshots stories. Through a QR code on each placard, people can see the ballistics test that simulated the related story on the painting. “The Exhibition that shouldn’t exist” portrays the reality of the irresponsible arms trade around the world, turning visible a violent truth that many don’t see. The paintings will be displayed in the Electricity Museum in Lisbon and then sent to Control Arms in NY. They will show them in their opening press briefing, held at the UN Secretariat. The exhibition also has an online version, where people can have the same experience with the paintings and their videos. Film advertisement created by Leo Burnett, Portugal for ControlArms.org, within the category: Public Interest, NGO.

Portugal's premiere of Tupac's biopic "All Eyez On Me" was the starting point for the new Social Animals campaign for NOS Audiovisuais. Tupac is a legend for the older target, yet it is a complete unknown for the younger generations that fill the theaters. That's why we challenged Rui Unas, one of the greatest portuguese influencers, to tell the story of the Rap God through a music video homage with the sound and the visual of the 90's. Once again, the social media agency created, directed and produced the entire campaign internally, including the music production. Content advertisement created by Social Animals, Portugal for Nos Audiovisuais, within the category: Media.

By the end of this year, the creative portuguese Ivo Rainha challenged himself: enhance his curriculum vitae! Tired of precarious jobs, the young man of 24 years old, is making a campaign to promote his work and consequently his CV. He created a different curriculum, putted it on a bicycle and started distributing his experience on the streets. But he didn't stop there! He called a friend and they made a video to project his idea outside Portugal and that way satisfy Passos Coelho's (Portuguese PM) wishes of getting a future abroad. The video, that doesn't pretend to be viral but expects to be seen with good eyes by the employers, shows a short timeline of Ivo's life with a demonstration of his daily life. Without a degree, but already with lots of experience, the young man has on his record design works, photography, communication, social networking and edition of contents. Here's the following balance for the concretion of the campaign (where it's not included the dinner payed to friends): Renting a bike: 11€/day, Graphic CVs: 40€, Big CV: 15€, Business Cards: 34€. Ambient advertisement created by Ivo Rainha, Portugal for Ivo Rainha, within the category: Agency Self-Promo.

Rooftops as catwalks. Models instead of cats walked along Lisbon’s rooftops to promote FW Fashion Week giving us a unexpected view of the city. Film advertisement created by Y&R, Portugal for ModaLisboa, within the category: Recreation, Leisure.

Proud moms invade agencies and shower their kids in compliments. To promote Young Lions Portugal, a competition for young creatives, we came up with a simple, awkward and good humored solution. Mockumentary-style, we followed moms coming through an agency to meddle on their children's work, proudly praising them while at it. The result is a couple of spots. One focused on an art director and the other on a marketeer. All in support of the concept: “Being mommy's pride is easy. Winning a Young Lion is hard." Integrated advertisement created by FullSIX, Portugal for Young Lions, within the category: Professional Services.

Content advertisement created by Born, Portugal for Standard Bank, within the category: Finance.

The idea was simple; Launch a QR code, one of the most innovative technologies of the XXI century, made by Portuguese cobblestones, one of the most ancient Portuguese traditions. From the fusion between technology and historical traditions a new and innovative way was born to promote Portugal abroad and to provide relevant cultural content for tourists visiting Chiado. Ambient advertisement created by MSTF, Portugal for AV Chiado, within the category: Transport.

The Holidays are one of the most dangerous times of the year to be on the road, with more accidents and more casualties than any other time of the year in Portugal. To raise awareness for that fact, Audi, in partnership with the city of Cascais, decided to turn a distraction into a solution, and synchronized the Christmas Lights with the traffic lights to create Christmas Traffic Lights. Outdoor advertisement created by Nossa, Portugal for Audi, within the category: Automotive.