URL: http://www.romaniansaresmart.com/ If you search the internet with the phrase “Romanians are”, the suggestions automatically generated by Google are extremely negative for Romanians: “Romanians are rude”, “Romanians are thieves” etc. We decided to change this until December 1st, when it’s actually Romania’s national Day. This can be changed if we have as many people as possible – from Romania and abroad – searching the internet for “ Romanians are smart” or “Romanians are beautiful” or other such positive phrases. Digital advertisement created by McCann, Romania for ROM, within the category: Confectionery, Snacks.

Digital advertisement created by Interactions, Romania for Seat, within the category: Automotive.

Ambient advertisement created by Publicis, Romania for Renault, within the category: Automotive.

Digital advertisement created by Interactions, Romania for Seat, within the category: Automotive.

Film advertisement created by GMP, Romania for TVR, within the category: Media.

Direct advertisement created by McCann, Romania for Mega Image, within the category: Retail Services.

Ambient advertisement created by McCann, Romania for Untold, within the category: Recreation, Leisure.

Epic Society is about friends, music and beautiful memories. It’s the place where each and every person lives unforgettable feelings for a few hours. Those who come to this club are fun, smart and joyful and believe that it’s better to live than just to exist. Digital advertisement created by Mots, Romania for Epic Society, within the category: Recreation, Leisure.

Film advertisement created by Ogilvy, Romania for Anim'est, within the category: Media.

Ambient advertisement created by McCann, Romania for Fundația Renașterea, within the category: Public Interest, NGO.

Ambient advertisement created by MSPS, Romania for Piraeus Bank, within the category: Finance.

Ambient advertisement created by McCann, Romania for KFC, within the category: Food.

Integrated advertisement created by McCann, Romania for Bihor Couture, within the category: Fashion.

Film advertisement created by Leo Burnett, Romania for Bitdefender, within the category: Professional Services.

Best served hot! Tasty Colors, the first painting set made entirely out of vegetables, is finally here! The first step into a kindergarten program aiming at making kids friends with veggies through play meant months of research, formula tests and a multidisciplinary team of chemists, producers and designers, all for a yummy reason to turn lunchtime into playtime. 100% Bonduelle vegetables, 110% teamwork. FCB Bucharest for Louis Bonduelle Foundation. Experiential advertisement created by FCB, Romania for Louis Bonduelle Foundation, within the category: Public Interest, NGO.

Christmas is about magic and larger-than-life stories. In this case a weird story serves as a white lie on christmas eve. A lumberjack who lives in the misty mountains takes center stage in a father’s phantasy. Alone with nature he grows his own kind of trees. In his tree nursery the trees are all slanted. Even his small hut is full of objects and furniture which is bent in the same way. Nevertheless his son hesitates to buy into the story his dad came up with. It rather seems to be a nice white lie to excuse his failure. Film advertisement created by Publicis, Romania for Carrefour, within the categories: Food, Retail Services.

Film advertisement created by Saatchi & Saatchi, Romania for United Way, within the category: Public Interest, NGO.

Integrated advertisement created by McCann, Romania for MasterCard, within the category: Finance.

Film advertisement created by Publicis, Romania for Sanofi, within the category: Pharmaceutical.

Digital advertisement created by Centrade Cheil, Romania for Samsung, within the category: Electronics, Technology.