This is the official 2013 summer trailer for Ponton Casa Baraj, from Valiug, Romania. It's a place where people have fun, mostly during weekends. Digital advertisement created by Mots, Romania for Ponton Casa Baraj, within the category: Transport.

Digital advertisement created by MSPS, Romania for Piraeus Bank, within the category: Finance.

Christmas is about magic and larger-than-life stories. In this case a weird story serves as a white lie on christmas eve. A lumberjack who lives in the misty mountains takes center stage in a father’s phantasy. Alone with nature he grows his own kind of trees. In his tree nursery the trees are all slanted. Even his small hut is full of objects and furniture which is bent in the same way. Nevertheless his son hesitates to buy into the story his dad came up with. It rather seems to be a nice white lie to excuse his failure. Film advertisement created by Publicis, Romania for Carrefour, within the categories: Food, Retail Services.

This is the first official GIO Studio jewelry collection video, Aggression. Digital advertisement created by Mots, Romania for GIO Studio, within the category: Personal Accessories.

SOCIAL ME is an online series about a Romanian character inspired by the authentic online behaviors we all have in common: staging perfect moments, filters over filters, carefully-scripted captions and the addiction to the instant gratification that the flood of “likes” provides. The series follows a fictional influencer and her struggles to reach the daily quota of posts and likes. To achieve these goals, she looks at the people in her life purely as a source of content. Her boyfriend = a human selfie stick; her childhood friend = a pretext for an emotional caption; her dog = the best like magnet she could ever find.

Renault România created Doodle Mats, the first kids’ rugs customized with real maps, that help them learn where to safely cross the street. The project was developed by Publicis Romania and came to life thanks to the auto maker’s constant interest in pedestrian safety, especially that of the most vulnerable ones: kids. Most accidents involving child pedestrians take place close to their homes, when kids are unattended, so the first thing they need to know is where the safe crossings are in their own neighbourhood. But because road safety is a boring, adult topic, a fun approach was needed to appeal to kids. That’s how the agency turned to the popular road rugs, found in kids’ rooms all around the world. Direct advertisement created by Publicis, Romania for Renault, within the category: Automotive.

One of the most important music festivals in Romania, Electric Castle offers a unique experience that takes place annually, from Thursday to Sunday, on the amazing domain of Banffyh Castle, near Cluj-Napoca, in Transylvania. Integrated advertisement created by Golin, Romania for Electric Castle, within the category: Recreation, Leisure.

Summer can be a nightmare for teens in the city, watching their Facebook feed getting filled with happy vacation photos posted by their friends. To release that tension KFC is launching the Fakation concept – allowing everyone to take a fake vacation while staying at the city center. During the campaign, KFC branches would turn into resorts, tray liners and floor stickers in the restaurants would allow teens to troll their friends by faking a vacation photo using their regular mobile phone camera, and a website will show tips and tricks how to create the perfect vacation visuals – without getting there for real. Ambient advertisement created by McCann, Romania for KFC, within the category: Food.

Apa Nova, the leading water management company in Romania, announces the launch of a fresh and innovative campaign meant to capture people’s attention regarding the correct use of the sewage system. ‘’Happy ending stories’’ is the concept by which Apa Nova brings to Bucharest’s attention that the sewage system is not a rubbish bin. The forbidden waste thrown in the toilet or in the drain affects both the sewer system and the environment. The campaign was developed by Porter Novelli, a communication agency based in Bucharest, Romania. The campaign was born out of the necessity for a more responsible sewage use: one without forbidden waste disposal such as fats, personal hygiene items, hair, detergents, food scraps and various other items that affect the sewer and the environment in the long run. ‘’Change your ways before your loved one changes their mind about you.’’ is the tagline that encourages the people of Bucharest to become better and more responsible. The campaign is centered around three types of waste which are frequently thrown in the sewer: hair, oil and condoms. These common-use items acquire symbolic value and become a behavioral catalyst for change. Film advertisement created by Porter Novelli, Romania for Apa Nova, within the category: Industrial, Agriculture.

Film advertisement created by Cheil, Romania for First Bank, within the category: Finance.

Ambient advertisement created by McCann, Romania for Fundația Renașterea, within the category: Public Interest, NGO.

Ambient advertisement created by Heraldist & Wondermarks, Romania for The National Romanian Opera, within the category: Recreation, Leisure.

Film advertisement created by Saatchi & Saatchi, Romania for United Way, within the category: Public Interest, NGO.

Ambient advertisement created by JWT, Romania for Aqua Carpatica, within the category: Non-Alcoholic Drinks.

For 75 years, Kit Kat kept saying "Have a Break, Have a Kit Kat". Entering the Facebook era, we offered our fans easy-to-digest content, that should be seen as the break itself: a daily dose of funny news, posted at 13:55 sharp. We commented upon the most important events in a Kit Kat way, illustrating it cleverly. Digital advertisement created by Interactions, Romania for Kit Kat, within the category: Confectionery, Snacks.

The prompt Romanian response to the British "You won't like it here!" Campaign proposed by the British Government to keep away Romanian and Bulgarian immigrants. Mr. Keith Vaz, British MP the Head of the Home Affairs Committee analyzing the migration estimates, actually came to Bucharest and wore our T-Shirt proving that our message was a pretty convincing one even for the authorities. :) Digital advertisement created by GMP, Romania for Gandul, within the category: Media.

Best served hot! Tasty Colors, the first painting set made entirely out of vegetables, is finally here! The first step into a kindergarten program aiming at making kids friends with veggies through play meant months of research, formula tests and a multidisciplinary team of chemists, producers and designers, all for a yummy reason to turn lunchtime into playtime. 100% Bonduelle vegetables, 110% teamwork. FCB Bucharest for Louis Bonduelle Foundation. Experiential advertisement created by FCB, Romania for Louis Bonduelle Foundation, within the category: Public Interest, NGO.

Ambient advertisement created by MSPS, Romania for Piraeus Bank, within the category: Finance.

Film advertisement created by Saatchi & Saatchi, Romania for United Way, within the category: Public Interest, NGO.

Ambient advertisement created by FCB, Romania for Staropramen, within the category: Alcoholic Drinks.