Japan
Feel the atmospheric concentration of CO2 through Carbonated water then and now. Experiential advertisement created by McCann, Japan for Green People’s Power, within the category: Industrial, Agriculture.
Ambient advertisement created by ADK, Japan for Dentiste', within the category: Health.
Digital advertisement created by Dentsu, Japan for Miyako Island, within the category: Transport.
Italian clothing company Diesel and Geometry Global Japan recently took on the challenge of localizing the apparel company’s global “Make Love Not Walls” campaign for that market. In this new spot, Geometry produced a Japanese interpretation to visualize invisible “walls” that need to be torn down vs. physical worlds. Film advertisement created by Geometry Global, Japan for Diesel, within the category: Fashion.
Under the full cooperation of the FFXIV development team, the original story I wrote down. With the great ocean city "Yokohama" which flourished with trading more than in the age of the era, the battle of summoned beast Bajamut and light warriors is drawn. Outdoor advertisement created by Dentsu, Japan for Final Fantasy, within the category: Gaming.
Digital advertisement created by Dentsu, Japan for Honda, within the category: Automotive.
Digital advertisement created by Dentsu, Japan for Mesocare-Plus, within the category: Health.
LIFULL is one of the largest housing and real estate companies in Japan and offering unique services to the society. Bamboo, being used for building materials, processed materials, and ornamental plants, is indispensable to Japanese life. Bamboo have been loved by Japanese people for its coolness and tastefulness, used for everyday life. However, as the environment surroundings of bamboo today, the decline in demand, the aging of producers and the lack of successors, etc. have led to an increase in “abandoned bamboo forests” across Japan. The bamboo forests area continues to expand, and now it is about 160,000 hectares, compared with 1986, which was 14.7 hectares. This project discovers and focuses on new and previously unheard-of ingredients and attempts to contribute to the conservation of Earth through consumption. At this time, focusing on “bamboo”, which is becoming an issue with the increase of “abandoned bamboo forest” across the country. There were 8 kinds of Japanese sweets made up of abandoned bamboo powder for the event, produced by Mr.Riku Yakushijin, an up-and-coming Chef drawing attention from the world, and Ms.Shiwon Sakamoto, a Japanese sweets creator.
The picture is all about Abeja’s spirit & values with “an attitude for realizing nonlinear innovations with technology to make effective contributions to our society”. Michał Misiński takes us for a journey through the – often contrary but constantly amazing places in Japan. With the visual & sound effects, this might be a truly immersive experience. Film advertisement created by Quark Tokyo, Japan for Abeja, within the category: Electronics, Technology.
Direct advertisement created by Y&R, Japan for Dole, within the category: Food.
46% of Japanese men doesn’t sit down when urinate at their home toilet. The leaping out urine might generate smells. The Japanese housewives are angry about it. Even if the housewives clean the toilet thoroughly in the morning, the toilet might be filled with an odor of urine after returned home. "TOILET QUICKLE Deodorant Coat Sheet" was developed for such a problem of housewives. When you clean with this product which has Deodorant Coated, the odor of urine will not generate for 24-hours, even if urine leap out. This film explains the product which helps their life to using the format of "weather report" familiar to Japanese housewives. They created diagrams such as "urine alarm", "a map of urine" and "smell radar", like weather map and explained "TOILET QUICKLE Deodorant Coat Sheet "effect. This film pass the information which clean the cloudy heart on the Japanese housewives. Film advertisement created by BBDO, Japan for Kao, within the category: House, Garden.
Introducing THE WASHABLE BOOK, the world’s first picture story book that teaches the importance of hand-washing, while washing the pages. As the children wash the hands of the characters on each page, the colors of the illustrations are revealed with a special printing technology. At the same time they learn through the act of washing their hands that germ-free hands are key to a healthy future. All children have wishes for their future. However, in developing countries, 6000 children die every day from infectious diseases such as pneumonia, diarrhea and malaria which are transmitted via dirty hands. Angfa, a Japanese soap company wanted to teach them the importance of hand-washing to protect their lives and their future. Since its launch, the story of the WASHABLE BOOK spread through numerous media with over 1.5 billion impressions and increased sales of Angfa’s soap by 1730%. But most importantly, it’s changing children’s lives and making their wishes all the more real. Direct advertisement created by McCann, Japan for Angfa, within the category: Public Interest, NGO.
Ambient advertisement created by Ogilvy, Japan for Yaocho Bar Group, within the category: Recreation, Leisure.
Ambient advertisement created by JWT, Japan for Ishii Clinic, within the category: Health.
The world's first toothbrushing product enhanced with "scoring function". Digital advertisement created by Party, Japan for Sunstar, within the category: Health.
3D holograms, spacecraft, fireworks, VFX elements in nearly every scene – launching a new Lexus ES on televisions across the UAE along with a web release all over the world. Shoot in Kiev, postproduction in Poland, Japan, Hungary. 2 months work done in about 3 weeks, a few teams from 4 countries. So this job was really, well let's say engaging. Everything directed by Luke Huxham, idea by Delphys agency. Film advertisement created by Delphys, Japan for Lexus, within the category: Automotive.
Digital advertisement created by Grey, Japan for Hill's, within the category: House, Garden.
The euglena company was trying to solve world's food & energy shortage problems by developing various euglena products. However, in Japan, nobody knew about the big potential of euglena and, to make things worse, many Japanese misunderstood euglena as a"worm," like this, as its Japanese name is "green worm." As a result, Euglena was considered to be a weird company that makes Food and fuels out of worms. To correct this wrong perception, we've placed a special device called "the entrance quiz", at the front desk of the company. Sound Design: Atsushi Shimomura / Sosa Co. Ambient advertisement created by Dentsu, Japan for Euglena, within the category: Food.
Ambient advertisement created by Dentsu, Japan for Sadako, within the category: Media.
A girl is cooking Niku Jaga, a Japanese homemade comfort food, in the kitchen. She is making it from Japanese soup stock with Rishiri Kombu kelp. Her boyfriend finds an article about Kombu Hosu! Hosu! on his mobile phone. He leans backwards and starts trying Kombu Hosu! Hosu!. A bossy and over-reactive fisherman captain guides him throughout the drying process, encouraging in both strict and sweet manner. The caaptain then asks him to consider the seasonal job in Rishiri Town. The man is off to Rishiri Town to dry Kombu kelp. Digital advertisement created by Geometry, Japan for Rishiri Town, within the category: Food.