Japan

WVA

This movie is an expression of the tremendous power of the wind speed in FlyStation’s “Wind Tunnel”. You will be “blown away” with the maximum wind speed of 360km/h created by one of the most advanced wind tunnel technologies available. Film advertisement created by Frontage, Japan for FlyStation, within the category: Recreation, Leisure.

WVA

"KIBO" is the name of the Japanese experiment module in the International Space Station. It also means "Hope" in Japanese. The Ultimate Astronaut Experience. An app to immerse yourself into the International Space Station. Users can walk around the station and play with the equipment as if they were real astronauts. Digital advertisement created by Dentsu, Japan for JAXA, within the category: Other.

WVA

Ambient advertisement created by Dentsu, Japan for Seabreeze, within the category: Health.

WVA

Film advertisement created by Wieden + Kennedy, Japan for Audi, within the category: Automotive.

WVA

Direct advertisement created by Y&R, Japan for Dole, within the category: Food.

WVA

Direct advertisement created by BBDO, Japan for Hibiya-Kadan, within the category: Retail Services.

WVA

Ambient advertisement created by Dentsu, Japan for Epson, within the category: Electronics, Technology.

WVA

Ambient advertisement created by ADK, Japan for Dentiste', within the category: Health.

WVA

Showing a sumo wrestler’s flight, this movie highlights the thrill of riding on winds with a maximum speed of 360km/h. Could this really happen? Enjoy the expression of “body ripples” never seen before, No CG was used! Film advertisement created by Frontage, Japan for FlyStation, within the category: Recreation, Leisure.

WVA

Digital advertisement created by BBDO, Japan for Hiroshima Tourism Board, within the category: Transport.

WVA

Film advertisement created by Dentsu, Japan for Netflix, within the category: Media.

WVA

Ambient advertisement created by Ogilvy, Japan for Konica Minolta, within the category: Electronics, Technology.

WVA

Japan is a deeply-forested nation with about two-thirds of its land covered with trees. 40% of Japanese forests are artificially planted for industrial purposes and the business requires a process called “thinning”. However, the fall in market price driven by inexpensive imported wood as well as the declining number of forestry workers are limiting the thinning capacity, which is now gravely destroying the forest environment. Moreover, this issue has not attracted enough attention as it should for its importance. LIFULL, the leader of real estate information service in Japan, stepped up to address this wood-thinning challenge to create a better environment for the forestry industry and for the Earth. A sustainable full-course dinner of EATREE PLATES made of thinned wood ingredient. Invention of a new way to use wood material through one of the most familiar experiences for people – eating. We developed a full-course dinner course: 1. Worked with a forestry company to dry and grind the wood material and transformed it into a food ingredient. 2. Developed a full-course recipe with a Michelin-starred chef. 3. Launched a pop-up restaurant in the middle of a thinned-wood forest. The news was covered widely by national and overseas media. The special full-course dinner is now offered at LIFULL Table, a restaurant located in Tokyo which has become so popular with booking filled for a month ahead. The restaurant offers opportunities for more people to learn and think about this wood-thinning problem. Experiential advertisement created by LIFULL, Japan for LIFULL, within the category: Agency Self-Promo.

WVA

Film advertisement created by Dentsu, Japan for Yamaha, within the category: Music.

WVA

MTI Ltd., the company behind the a women’s health mobile service, “Luna Luna” alongside “Dotest” the ovulation test sold by Rohto Pharmaceutical Co., Ltd have come together to create a support project for couples called the “Hand in Hand Project”. In order to bury the gap of traditional marriage roles during fertility treatment, an instruction manual called, “THE MOST LOVING INSTRUCTION MANUAL” has been made to give to the husband (it is a prototype). The tendency for women to get married later in life has given Japan one of the highest rates of advanced age maternities in the world. Around 470,000 women are currently involved in some kind of fertility treatment, which is called “Nin-Katsu” in Japanese. Child care journalist, and mental health counselor Mr. Toshimasa Ota supervised the creation of an instruction manual that connects the differences of the heart and body’s rhythm that occur every month in a woman. To explain the woman’s voice clearly, booklets explaining necessary knowledge of what to expect during a woman’s monthly menstrual cycle are broken into four categories: Warning, Specifications, Maintenance, and Troubleshooting, and finally a letter written by the wife to her husband. Furthermore, the hormonal changes that occur causing fluctuating changes in a woman’s physical and mental condition each month are explained in a sensible way. The wife’s body temperature and emotional changes that occur each month are explained by using the woman’s data to create a jigsaw puzzle that when arranged show the fluctuations visually with changing colors, also a CD with an original song created using the wife’s personal data is included. Digital advertisement created by Drill, Japan for Hand in Hand Project, within the category: Health.

WVA

Digital advertisement created by Dentsu, Japan for Nepia, within the category: House, Garden.

WVA

Digital advertisement created by Geometry Global, Japan for Kanagawa Prefectural Government, within the category: Public Interest, NGO.

WVA

Direct advertisement created by Geometry Global, Japan for KFC, within the category: Food.

WVA

Digital advertisement created by Leo Burnett, Japan for Willbum, within the category: Professional Services.




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