Cervezas del Mundo is a selection of Premium Beers whose objective is to offer the Argentine market the best brands and different varieties of beers for each specific moment of consumption. People don't know how to choose or combine beers. As a result, beer is considered as a beverage that accompanies pizzas or snacks. We created The Beer Recommender in order to educate consumers and to help them to choose the ideal beer for each moment. This application recommends a beer and a dish to the user according to the climate, temperature, time and day of the week. Digital advertisement created by Woonky, Argentina for Cervezas del Mundo, within the category: Alcoholic Drinks.

Content advertisement created by Publicis, Argentina for Renault, within the category: Automotive.

Film advertisement created by Don, Argentina for Fibertel, within the category: Electronics, Technology.

The Bread of Memory is a campaign for the week commemorating the AMIA terrorist attack – the worst attack in Argentine history: 85 victims and over 300 people injured. We needed to make sure that, 18 years later, the memory of the victims and the claim for justice would not be forgotten. So, we gathered a group of volunteer jewish chefs and nutritionists and together created a food recipe rich in vitamins and substances that have a direct effect on the brain. A bread meant to improve the memory of Argentines and be the symbol of a new tradition that help us remember. Ambient advertisement created by Ogilvy, Argentina for AMIA, within the category: Public Interest, NGO.

Film advertisement created by Humo Rojo, Argentina for Nidera Seeds, within the category: Industrial, Agriculture.

Film advertisement created by la comunidad, Argentina for Alma Mora, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, Argentina for Volkswagen, within the category: Automotive.

Film advertisement created by Leo Burnett, Argentina for Car One, within the category: Automotive.

Film advertisement created by Y&R, Argentina for Cereal Mix, within the category: Food.

Audio advertisement created by FCB, Argentina for Piero Mattresses, within the category: House, Garden.

Film advertisement created by Saatchi & Saatchi, Argentina for Sprite Zero, within the category: Non-Alcoholic Drinks.

Stand for Rights is an iconic slogan for more than 50 years but it was time to update those values and do it in a way that left a mark on what the brand represents. Creating an exclusive collection with different patterns in its sole. Outdoor advertisement created by Miami Ad School, Argentina for Dr. Martens, within the category: Fashion.

Digital advertisement created by TBWA, Argentina for TECHO, within the category: Public Interest, NGO.

Film advertisement created by Ponce, Argentina for Rexona, within the category: Health.

This new Volkswagen brand activation was created to take part during the 60 most busy days during summer on the coastal área of Argentina, the cities of Pinamar and Carilo. These are the two most popular and crowded beaches in Argentina, where Amarok’s target market gathers there to spent their summer holidays. These are two cities with very high standards and have the peculiarity of having sand built streets. This is the best terrain to launch a new brand building action for a 4x4 Pickup. We thought on creating a new media by developing this simple but creative idea of carving the Amarok Pickup wheels with the brand’s identity logo. The pickup will start circulating on the beaches and Streets from very early in the morning covering more tan 40 kilometers per day. Using a very pure and simple material to print the Amarok logo, became a new media and most important; it became a totally sustainable Brand experience, on the lowest budget reaching more than 800,000 using just two wheels. Ambient advertisement created by Geometry, Argentina for Volkswagen, within the category: Automotive.

Film advertisement created by Grey, Argentina for Itau Bank, within the category: Finance.

They are a group of 25 digital creative students of Underground, a creative school in Buenos Aires. All of them wanted to accomplish our studies and get a job but with such a huge competitive scenario we needed to find somehow, a way to stand out. That´s how they came out with an idea: they had to work for the best creative in the world. If they could get his attention we would be able to get anyone's. Digital advertisement created by Underground, Argentina for Underground Creative School, within the category: Education.

We merged both virtual and real world to create Coca-Cola’s first ever in-game advertising spot for use on external marketing platforms. When playing EA Sport’s FIFA ’18 in Journey mode, players experienced Alex Hunter, star of the game, signing a sponsorship contract with Coca-Cola becoming the brand’s first virtual ambassador; and were able to watch him shoot a TV commercial. This TV commercial came to life in the real world as the TV spot to globally launch the new Coca-Cola Zero Sugar on social channels, cinemas and displayed on out of home sites including the recently installed Coca-Cola Times Square sign. This way we used as a platform the world’s undisputed #1 sports video game and a virtual influencer to recruit our new generation of drinkers. Digital advertisement created by McCann, Argentina for Coca-Cola, within the category: Non-Alcoholic Drinks.

Film advertisement created by Saatchi & Saatchi, Argentina for Sony, within the category: Electronics, Technology.

Film advertisement created by Don, Argentina for Easy, within the category: Retail Services.