Outdoor advertisement created by Wunderman Thompson, Argentina for Tarjeta Cencosud, within the category: Finance.

Innovation Directors: Nicolás Pimentel
, Pedro Saleh
Innovation Director: Rulo Gowland
 Creative Director: Tomás Quartino 
 Project Executive: Florencia Arrizabalaga Creatives: Darío Rodríguez, Francesco Vicenzi, Martina Sasso
 Ambient advertisement created by +Castro Innovation, Argentina for Clight, within the category: Non-Alcoholic Drinks.

Film advertisement created by Saatchi & Saatchi, Argentina for BGH, within the category: Electronics, Technology.

Film advertisement created by Y&R, Argentina for Cereal Mix, within the category: Food.

Film advertisement created by Ogilvy, Argentina for Coca-Cola Zero, within the category: Non-Alcoholic Drinks.

Digital advertisement created by Saatchi & Saatchi, Argentina for Beldent, within the category: Confectionery, Snacks.

We merged both virtual and real world to create Coca-Cola’s first ever in-game advertising spot for use on external marketing platforms. When playing EA Sport’s FIFA ’18 in Journey mode, players experienced Alex Hunter, star of the game, signing a sponsorship contract with Coca-Cola becoming the brand’s first virtual ambassador; and were able to watch him shoot a TV commercial. This TV commercial came to life in the real world as the TV spot to globally launch the new Coca-Cola Zero Sugar on social channels, cinemas and displayed on out of home sites including the recently installed Coca-Cola Times Square sign. This way we used as a platform the world’s undisputed #1 sports video game and a virtual influencer to recruit our new generation of drinkers. Digital advertisement created by McCann, Argentina for Coca-Cola, within the category: Non-Alcoholic Drinks.

For the first time ever the biggest football teams met in the most important final of the Latin American continent, and exactly because of this was impossible get a ticket to watch the game, but we found a way in. Integrated advertisement created by Grey, Argentina for Coca-Cola, within the category: Non-Alcoholic Drinks.

Film advertisement created by David, Argentina for Burger King, within the category: Food.

Isn't this the best commercial you have ever seen?
Coca Cola commercial from Argentina.
A one minute commercial that sums up the joys and pains of parenthood.

I am not the author of this video. I just thought it is an amazing clip and
needed to be shared with as many people.

Digital advertisement created by Nina, Argentina for Callia, within the category: Alcoholic Drinks.

Film advertisement created by Kanter Lovertising, Argentina for Gobierno de Santa Fe, within the category: Public Interest, NGO.

To get an insight of Syria's reality, you should spend a minute there. Experiential advertisement created by Italia Comunicacion, Argentina for Amnesty International, within the category: Public Interest, NGO.

App download: http://Ole.com.ar/hisker Developers: Networktech S.A. / Quadion Technologies Digital advertisement created by Y&R, Argentina for Olé, within the category: Media.

FOX Networks Group Latin America viewed the International Women’s Day as an opportunity to communicate that the brand believes in the power of sorority. So much that, throughout March 8th, the brand is praising shows with powerful female characters. All shows, specially shows of competitor channels and streaming services. Using both TV and social media, FOX is recognizing amazing women from shows like HBO’s Game of Thrones, Netflix’s Jessica Jones and Amazon Prime Video’s The Marvelous Mrs. Maisel. It’s sisterhood - women supporting women - at its core.

Ambient advertisement created by Saatchi & Saatchi, Argentina for Norte, within the category: Alcoholic Drinks.

Film advertisement created by JWT, Argentina for Clarin, within the category: Media.

In Argentina Comic Con 7th edition, 20th Century Fox along with their agency 5SEIS presented 4 dynamic and interactive spaces for the fans. In “Kingsman: The Golden Circle” we recruit secret agents testing shoot accuracy with two very special weapons; an umbrella and a suitcase. 1,500 agents were shortlisted and took their Kingsman badge. “War for the Planet of the Apes” presented a space that simulated the forest, in which the participants took photos next to the apes of the film. Lots of photos and lots of fun. “Condorito: the movie”, allowed to challenge the character with a soccer skill game through Augmented Reality. More than 800 participants took a picture. “Alien: Covenant” showed “In Utero”, a Virtual Reality experience and the exclusive presence of Facehugger, present in more than 1000 photographs. More than 80,000 people had contact with the interactive stand. Experiential advertisement created by 5SEIS, Argentina for 20th Century Fox, within the categories: Movies, Public Interest, NGO.

Digital advertisement created by Miami Ad School, Argentina for Apple, within the category: Electronics, Technology.