Argentina
Film advertisement created by Saatchi & Saatchi, Argentina for PlayStation, within the category: Gaming.
In Argentina, football is everything. We hacked the World Cup and became part of the conversation (which we weren't even supposed to be in) with a disruptive, bold and direct (well, kind of) message: we told them, anonymously, "No Mires Netflix" ("Don't watch Netflix"). Spoiler alert: they did watch us. A lot. Integrated advertisement created by McCann, Argentina for Netflix, within the category: Media.
Audio advertisement created by FCB, Argentina for Piero Mattresses, within the category: House, Garden.
Ambient advertisement created by +Castro Innovation, Argentina for Pepsi, within the category: Non-Alcoholic Drinks.
Production Company: LANDIA Film advertisement created by Saatchi & Saatchi, Argentina for Andes Beer, within the category: Automotive.
Film advertisement created by David, Argentina for Staples, within the category: Retail Services.
Digital advertisement created by Wunderman, Argentina for Wunderman Buenos Aires, within the category: Agency Self-Promo.
Digital advertisement created by Grey, Argentina for LG, within the category: Electronics, Technology.
Warner Bros. Pictures along with 5SEIS agency was present with an impressive stand with several activities related to our upcoming releases. Thousands of visitors lived a unique and fun experience at Argentina Comic Con’s 10th edition. AQUAMAN: Get immersed deep in the sea with the green screen activity and an share a video on social media. CREED II: Put on the gloves and go up to the ring to feel all the adrenaline in the Virtual Reality experience "CREED: Rise to Glory". THE LEGO MOVIE: PART 2: Paint the characters and color them with edding markers. Take with you a fun activity book to continue playing at home. Also take a picture with Emmet and Lucy. SHAZAM!: Come and shout the magic word: Shazam! to win an exclusive gift from the film. Experiential advertisement created by 5SEIS, Argentina for Warner Bros. Pictures, within the category: Recreation, Leisure.
An average of 3 kids disappears in Argentina every day. People, however, don`t get involved with the problem. Almacen and Missing Children developed “The Invisible flyer” to warn the society about this situation. The action was developed in the national championship final game, with over 48000 people in the audience. Thanks to a quite particular flyer, thousands of people opened their eyes. Ambient advertisement created by Almacen, Argentina for Missing Children, within the category: Public Interest, NGO.
We merged both virtual and real world to create Coca-Cola’s first ever in-game advertising spot for use on external marketing platforms. When playing EA Sport’s FIFA ’18 in Journey mode, players experienced Alex Hunter, star of the game, signing a sponsorship contract with Coca-Cola becoming the brand’s first virtual ambassador; and were able to watch him shoot a TV commercial. This TV commercial came to life in the real world as the TV spot to globally launch the new Coca-Cola Zero Sugar on social channels, cinemas and displayed on out of home sites including the recently installed Coca-Cola Times Square sign. This way we used as a platform the world’s undisputed #1 sports video game and a virtual influencer to recruit our new generation of drinkers. Digital advertisement created by McCann, Argentina for Coca-Cola, within the category: Non-Alcoholic Drinks.
Film advertisement created by Saatchi & Saatchi, Argentina for Andes, within the category: Alcoholic Drinks.
Film advertisement created by la comunidad, Argentina for FilmSuez, within the category: Recreation, Leisure.
Direct advertisement created by Wunderman, Argentina for Fundación Huésped, within the category: Public Interest, NGO.
Film advertisement created by McCann, Argentina for Coca-Cola, within the category: Non-Alcoholic Drinks.
Ambient advertisement created by Ogilvy, Argentina for TED, within the category: Recreation, Leisure.
Film advertisement created by la comunidad, Argentina for Alma Mora, within the category: Alcoholic Drinks.
Direct advertisement created by Ogilvy, Argentina for Vea Supermarkets, within the category: Retail Services.
Film advertisement created by Saatchi & Saatchi, Argentina for Andes Beer, within the category: Alcoholic Drinks.
Sound designer: Sonomedia. Soundtrack: Swing Musica. Film advertisement created by Saatchi & Saatchi, Argentina for Sony, within the category: Electronics, Technology.