Film advertisement created by Ogilvy, Argentina for Schneider, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, Argentina for H2oh!, within the category: Non-Alcoholic Drinks.

Film advertisement created by la comunidad, Argentina for Billboard, within the category: Media.

Film advertisement created by la comunidad, Argentina for LALCEC, within the category: Public Interest, NGO.

Direct advertisement created by Grey, Argentina for Pantene, within the category: Health.

Film advertisement created by la comunidad, Argentina for Argentina’s Presidency of the Nation, within the category: Hospitality, Tourism.

In recent years, Latin American movement, especially LGBTQ and feminists, began to denounce that the Spanish language was sexist. The grammatical rule of these language, unlike other languages ​​in the world, indicates that words in the plural are always masculine, leaving out the other genres involved in mixed groups of individuals. These movements began to promote the use of gender neutral Spanish, generating a broad debate in the whole society. In this context, FOX Premium would launch the new series "Pose", composed of more than 120 transgender actors and actresses. In this way, when subtitling the series, the brand decided to do so in the Spanish that included them all. We worked side by side with LGBTQ and feminist associations that promoted neutral language in order to change that grammatical rule of Spanish, analyzing the groups characters scene by scene. In groups of male characters, they were "todos"; in groups of female characters, they were "todas"; but in groups of mixed individuals (women and men, cisgender and / or transgender), they were "todes”. The idea positioned FOX Premium as the first television and streaming brand to support neutral language, generating wide acceptance among its target and minorities and great visibility in the big Spanish-language newspapers and news. This decision ignited the debate on gender diversity throughout Latin America, naming "Pose" as the first series to dare to change the rules of Spanish. Integrated advertisement created by Astillero, Argentina for FX Networks, within the category: Media.

Film advertisement created by Leo Burnett, Argentina for Car One, within the category: Automotive.

Sound designer: Sonomedia. Soundtrack: Swing Musica. Film advertisement created by Saatchi & Saatchi, Argentina for Sony, within the category: Electronics, Technology.

The reality of women soccer is really different from the one of men. While in the male soccer there are millionaire contracts, most of the women professional players don’t receive any payment to play. So to the FIFA Women World Cup campaign, we decided not to do another fancy soccer campaign presenting the players as heroes, instead, we decided to show some of the struggles that the players have to face in a daily basis. Integrated advertisement created by Grey, Argentina for Telemundo, within the categories: Media, Sports.

To get an insight of Syria's reality, you should spend a minute there. Experiential advertisement created by Italia Comunicacion, Argentina for Amnesty International, within the category: Public Interest, NGO.

Film advertisement created by la comunidad, Argentina for Billboard, within the category: Media.

Digital advertisement created by Circus, Argentina for San Andreas, within the category: Media.

Bimbo Integrated is an idea born from the need of the brand to continue building on its platform "feed a better world". That's why we integrate, for the first time in history, all varieties of Bimbo bread in a single pack. A pack with a single purpose. To educate about tolerance and diversity. Together with integrated education professionals, we present Bimbo Integrated in various educational institutions through an educational plan designed with bread in the center and complement it by launching it in networks through influential chefs and integrating recipes. Direct advertisement created by Ogilvy, Argentina for Bimbo Bakeries, within the category: Food.

Film advertisement created by Grey, Argentina for Ayudin, within the category: House, Garden.

Film advertisement created by Grey, Argentina for Magistral, within the category: House, Garden.

Film advertisement created by BBDO, Argentina for Volkswagen, within the category: Automotive.

Film advertisement created by Grey, Argentina for Magistral, within the categories: Food, House, Garden.

Film advertisement created by Ponce, Argentina for Axe, within the category: Health.

Ambient advertisement created by FCB, Argentina for Clorox, within the category: House, Garden.