Film advertisement created by Grey, Australia for Volvo, within the category: Automotive.

Film advertisement created by Havas, Australia for Amazon Alexa, within the category: Electronics, Technology.

Film advertisement created by The Monkeys, Australia for Mood Tea, within the categories: Non-Alcoholic Drinks, Public Interest, NGO.

Because you only have to remember to use Bravecto four times a year, Alan can relax, knowing that it's one thing his forgetful human, Vicki, can't... well... forget. Film advertisement created by Wunderman Thompson, Australia for Bravecto, within the category: Pets.

Film advertisement created by 10 feet tall, Australia for Dairy Australia, within the category: Non-Alcoholic Drinks.

Film advertisement created by JWT, Australia for NSW Government, within the category: Public Interest, NGO.

Film advertisement created by Lowe, Australia for Royal Life Saving, within the category: Public Interest, NGO.

Film advertisement created by Naked, Australia for Oxy, within the category: Health.

The MIFF Emotion Simulator will allow Melburnians to physically experience the emotions of a MIFF film, before they see it.

 This artistically-lead scientific experiment is a custom-built movie chair that sees the face of willing participants electro-stimulated to demonstrate the way a movie will make someone feel, before the choose to see it. 

Participants will have 12 electrodes placed on the various major muscles of the face, allowing the simulation of happiness, sadness, disgust, fear, anger, and surprise. Participants can then choose which films from this year’s Festival they’d like to experience. In this way a two-hour film is concentrated into a minute-long experience unlike any other.

A chair-mounted camera films each session creating one-off film clips that can be shared via social media throughout the Festival’s duration, by MIFF itself as well as the participants. These provide a unique facial movie preview for the people of Melbourne to watch to determine what sort of film they wish to watch from the over 370 on offer at this year’s MIFF.
 Ambient advertisement created by McCann, Australia for Melbourne International Film Festival, within the category: Recreation, Leisure.

Film advertisement created by AJF, Australia for Dare Cold Pressed, within the category: Non-Alcoholic Drinks.

Airing during the stocktake sales – Australia’s biggest retail period – this campaign reminds outdoor enthusiasts that getting dragged around the homemaker centre sales isn’t all bad. Next door to every snooty towel emporium and boring rug shop, is a BCF outdoor superstore. Audio advertisement created by BBDO, Australia for BCF, within the category: Retail Services.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

Digital advertisement created by Y&R, Australia for Ladder, within the category: Public Interest, NGO.

Saatchi & Saatchi Sydney reveal the extreme lengths CAPI go to find the best ingredients for their 100% natural sparkling soft drinks. From Borneo to the Andes, no origin is too far-flung or hostile – which inspired Saatchi’s “Hard to make. Easy to drink.” campaign. Film advertisement created by Saatchi & Saatchi, Australia for CAPI, within the category: Non-Alcoholic Drinks.

See what it means to be a Carlton supporter through the eyes of one of the team’s biggest fans and players.

Film advertisement created by McCann, Australia for University of Melbourne, within the category: Education.

Bookfest is the world's biggest second-hand book sale. It raises funds for Lifeline, a crisis counseling hotline. Lifeline Bookfest is quite well known as an event in Australia, with tens of thousands of books on offer. So our job was to remind people about the thrill of the hunt. And do it in a way that awakens the theatre-of-the-mind that comes from reading books - and listening to the radio. Audio advertisement created by BBDO, Australia for Lifeline Bookfest, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Australia for Melbourne International Comedy Festival, within the category: Recreation, Leisure.

Roadtrip Forever, is a personalised experience for you and your best friend where nothing is off limits. Take supplies, take friends and take the trip. Watch the behind the scenes video with more explanation of the project: http://www.youtube.com/watch?v=2G8dLVaKtyU or visit www.roadtripforever.com Digital advertisement created by Southern Cross Austereo, Australia for Transport Accident Commission, within the category: Public Interest, NGO.

Direct advertisement created by Digital Arts Network, Australia for Krispy Kreme, within the category: Food.