Film advertisement created by BMF, Australia for Tooheys, within the category: Alcoholic Drinks.

‘The Drive’ takes viewers on an immersive road journey through breathtaking Australian landscapes in an all-new Audi A6 Sedan. The film was shot in the NSW Central Tablelands by director Luke Bouchier at Finch, using multiple cameras to replicate the experience of driving the car, which the audience can enjoy from the comfort and safety of their own home. To enhance the mood of the drive, the film was scored by composer John Hassell, from his studio in Marseille, France, where he is currently in isolation. Part of the appeal for using a long, slow TV-style approach was to tap into the zen nature of the genre in a time when people seemingly crave it more than ever – encouraging a moment of calm in an otherwise frantic climate. The Drive is Inspired by the slow TV genre and made to showcase both the beauty and diversity of the Australian landscape, to allow people to experience the calming feeling of the open road. Content advertisement created by We Are Social, Australia for Audi, within the categories: Automotive, Public Interest, NGO.

The team at MSQUARE worked together to develop a cinematic solution to connect with Sony’s young, hip-hop audience. It was important to focus on aspiring creatives as the primary audience, with a soft focus on the Sony headphone product. The delivery of the narrative should feel relatable and inspirational, nodding to the heroes in films whose personal journey captivates and inspires us.

Film advertisement created by BMF, Australia for Golden, within the category: Food.

You Never Know The Story Behind The Everyday Items That We Invite Into Our Homes. Film advertisement created by Havas, Australia for Pine-O-Cleen, within the category: House, Garden.

What better way of raising awareness of mental illness in the construction industry than getting a huge 36 tonne excavator and painting it the signature blue to support leading support group Beyond Blue? Film advertisement created by Magnum Opus Partners, Australia for Winslow Constructors, within the categories: Professional Services, Public Interest, NGO.

Film advertisement created by DDB, Australia for Volkswagen, within the category: Automotive.

Film advertisement created by TBWA, Australia for WorkSafe Victoria, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Australia for Ergon Energy, within the category: Industrial, Agriculture.

Ambient advertisement created by AJF, Australia for Jodi Lee Foundation, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, Australia for Swinburne, within the category: Education.

Film advertisement created by Banjo, Australia for Sara Lee, within the category: Food.

Film advertisement created by BBDO, Australia for DB Export Dry, within the category: Alcoholic Drinks.

In collaboration with renowned Australian restaurants and Deliveroo, PlayStation Australia has launched ‘PlayStation To Plate’, an integrated communications campaign rolling-out from Friday 3rd December. Partnering with three restaurants across Sydney and Melbourne, PlayStation To Plate brings food featured in its unbeatable line-up of exclusive games into the real world, to create delicious moments of escapism. From the post-apocalyptic gritty world of The Last of Us: Part II to the colourful intergalactic dimensional rifts of Ratchet and Clank: Rift Apart all the way through to the diverse international treasure quests, found in Uncharted: Legacy of Thieves, PlayStation to Plate delivers a real taste of the PlayStation universe. Gaming has provided a unique way to stay connected and collectively share experiences with others throughout the past 18 months. Food and gaming have been key sources of escapism and joy for many Aussies, fueling discovery from the lounge. Amplify harnessed this insight and identified cultural leaders across adjacent passion points to create a new way to engage Australians and showcase PlayStation’s place in culture. From Artisan baker and TikTok sensation Bistro Morgan, to Sydney cult classics Mary’s and family favourites The Italian Bowl. Through these partnerships, the campaign is able to speak to new audiences outside of the gaming community. Integrated advertisement created by Amplify, Australia for PlayStation Australia, within the category: Gaming.

Saatchi & Saatchi Sydney reveal the extreme lengths CAPI go to find the best ingredients for their 100% natural sparkling soft drinks. From Borneo to the Andes, no origin is too far-flung or hostile – which inspired Saatchi’s “Hard to make. Easy to drink.” campaign. Film advertisement created by Saatchi & Saatchi, Australia for CAPI, within the category: Non-Alcoholic Drinks.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

Film advertisement created by BBDO, Australia for Transport Accident Commission, within the category: Public Interest, NGO.

Film advertisement created by DDB, Australia for Volkswagen Commercial Vehicles, within the category: Automotive.

Film advertisement created by BMF, Australia for Football Federation Australia, within the category: Sports.