Australia
Film advertisement created by DDB, Australia for Schmackos, within the category: Pets.
An ambitious owner of a KFC located in the heart of the Northern Territory of Australia sets out on an epic adventure to gain the highest honour in international dining. Directed by Daniel Reisinger, it has already gained over 850M+ impressions worldwide! Content advertisement created by Ogilvy, Australia for KFC, within the category: Food.
An Australian campaign challenging societal views that men should always put on a brave front launches today, with a transformed version of The Cure’s iconic song ‘Boys Don’t Cry’, created by Australian agency The Hallway. At the core of the campaign is a film, brought to life by Good Oil’s Tom Campbell, featuring a choir of 30 men from all walks of life and backgrounds, and from diverse communities. Included in the key cast is stand out recording artist and MC, Dallas Woods, a Noongar man from the East Kimberley, and actor Eddie Baroo (The Dry, Mr Inbetween, Mystery Road). Integrated advertisement created by The Hallway, Australia for UnLtd, within the category: Health.
Film advertisement created by Five by Five, Australia for Prunelax, within the category: Health.
Film advertisement created by JWT, Australia for Kelloggs, within the category: Food.
Digital advertisement created by BBDO, Australia for Whiskas, within the category: House, Garden.
Film advertisement created by DDB, Australia for Opera Australia, within the category: Recreation, Leisure.
Digital advertisement created by The Works, Australia for Sea Shepherd, within the category: Public Interest, NGO.
Film advertisement created by VCCP, Australia for Compare The Market, within the category: Finance.
Film advertisement created by Ogilvy, Australia for Swinburne, within the category: Education.
Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.
Reality Cheque shows exactly how much it will cost if you decide to drive home after a few drinks—by placing the costs on an itemised receipt. This road safety message is delivered at the end of a night out, which is the exact moment when people often make a very costly decision to drive themselves home. Unique point-of-sale software calculated the cost of dinner and drinks, plus the exact dollar amount if caught drink driving, creating a bespoke receipt that was unique to every patron. Ambient advertisement created by BBDO, Australia for Transport Accident Commission, within the category: Public Interest, NGO.
This film travels around the city of Brisbane to bring the most obscure and intriguing stories back to the Museum. It does this via a bicycle that’s equipped with 256 ultra-bright LEDs on each wheel. At speed, the LEDs blend to show a video animation and the wheels become a lens to the past. For example, a Bengal tiger named Jimmy who chased a man along Turbot Street in 1888. Or Australia’s first experimental TV broadcast that took place from a windmill on Wickham Terrace. But really, they’re just a tease to visit the Museum of Brisbane and find out more. Post Production: Alt.vfx Film advertisement created by BBDO, Australia for Museum of Brisbane, within the category: Recreation, Leisure.
Film advertisement created by MullenLowe Group, Australia for Budget Direct, within the category: Finance.
The Internet Remembers is a campaign developed to encourage young Australian drinkers to adopt a responsible attitude towards alcohol. The campaign takes the form of an interactive AR gallery revealing the most “unsophisticated” moments from the internet coming back to life. The campaign launches via a public art exhibition consisting of five stone plinths touring multiple nightlife destinations, with each plinth containing a surprising augmented reality experience. Once the digital experience is activated, a bronze statue depicting an embarrassing drunken situation appears on the mobile screen, with a voiceover narrating the story - much like those that feature in art galleries across the globe. The campaign serves as a reminder to young drinkers that once their drunken antics are uploaded online they are there for ever. For their hangover may only last a day but their reputation could be ruined for ever. Integrated advertisement created by BBDO, Australia for DrinkWise, within the category: Public Interest, NGO.
Film advertisement created by BMF, Australia for Tip Top, within the category: Food.
Film advertisement created by Wunderman Thompson, Australia for Kit Kat, within the category: Confectionery, Snacks.
Embers of Empathy A unique collaboration between one of the world's leading humanitarian organisations and Australia's most renowned fine artists, to raise funds to support people and communities affected by natural disasters. October 2013 saw yet another spate of bushfires across New South Wales. In the Blue Mountains region alone thousands of people were evacuated and 193 homes were destroyed. This most recent tragedy, however, had another more positive consequence. It inspired a unique collaboration between Australian Red Cross and the Australian art community. It will see some of the biggest names in Australian art using the charcoal remnants of the burnt Blue Mountains landscape to create very special pieces of art over the summer months. These unique works will then be auctioned, with all proceeds going towards the vital disaster relief and recovery work of Red Cross. To find out how Red Cross work with communities to better prepare for, respond to and recover from disasters across the country visit redcross.org.au. Ambient advertisement created by Y&R, Australia for Red Cross, within the category: Public Interest, NGO.
A swimming safety campaign which uses WIFI passwords at public swimming pools to encourage parents to watch their children, not their phone. Experiential advertisement created by Lowe, Australia for Royal Life Saving, within the category: Public Interest, NGO.