Digital advertisement created by McCann, Israel for Hamashbir, within the category: Retail Services.

Experiential advertisement created by Leo Burnett, Israel for Azrieli, within the category: Finance.

Our children, they are not really our children... Film advertisement created by Twentythree, Israel for nununu, within the category: Retail Services.

In order to overcome the new alcohol advertising regulation laws in Israel, we created the first branded ad without a brand. Film advertisement created by McCann, Israel for Tempo, within the category: Alcoholic Drinks.

Every day in Israel, ten young adults ages 18-40 find out they are have cancer. Still, the country’s support system does not recognize this age category as a population with special needs. Quite the opposite in fact. For many of these young adults who are just starting out in life - starting a family, buying an apartment, beginning their careers; getting cancer means getting stuck. Why? Because young cancer patients (and even recovering young cancer patients) can't get a mortgage, women cancer patients are not told to freeze their eggs (in spite of what you can imagine cancer treatments may do to their ability to conceive & have a baby) and 60% of them are not hired back to work. For them, getting cancer means getting stuck. The “Stop Cancer” association was created to change that and provide a network of support for young adults with cancer. Therefore, in honour of the first ‘Young Adult Cancer Awareness Week’, we launched #The_Cancer_That_Stuck_Me. The idea behind the campaign was to emphasize that while a ‘regular’ 29-year-old, buying his first apartment, life is on track to move forward, the life of another person that same age, who just was diagnosed with cancer, suddenly gets stuck. While he is asked to deal with the disease, once recovered buying an apartment will be an impossible dream as he will not be eligible for any funding or mortgage. The campaign carried which was carried out on every media platform available, attempts to illustrate our cancer patients getting stuck and began with organic Instagram stories which hit a nerve and spread everywhere as hundreds of celebrities joined our cause and shared their stories. Live prime television broadcasts froze, live radio broadcasts got stuck as did TV Promos, Movie trailers and YouTube pre-rolls. Even Israeli President Mr. Reuven Rivlin voiced his position in support of our goal. Experiential advertisement created by Saatchi & Saatchi, Israel for StopCancer Association, within the category: Public Interest, NGO.

Film advertisement created by Grey, Israel for Schweppes, within the category: Non-Alcoholic Drinks.

Ambient advertisement created by McCann, Israel for Yes MaxHD, within the category: Electronics, Technology.

There are no small risks in data-center security – so why would you share your host with attackers? Run isolated on a Mellanox BlueField SmartNIC, and don’t host your security threats. To learn more about BlueField SmartNIC trusted security solution: http://www.mellanox.com/blog/2018/01/dont-host-security-threats-bluefi...

Film advertisement created by Grey, Israel for Alrin, within the category: Pharmaceutical.

Film advertisement created by Saatchi & Saatchi, Israel for Elite Cow Chocolate, within the category: Confectionery, Snacks.

Ambient advertisement created by McCann, Israel for Shorashim Group, within the category: Public Interest, NGO.

We created a gourmet meal made entirely from garbage ingredients to raise awareness for hungry homeless youth. Digital advertisement created by Grey, Israel for Shanti House, within the category: Public Interest, NGO.

Digital advertisement created by Saatchi & Saatchi, Israel for Super-Pharm, within the category: Pharmaceutical.

Advertising Agency :TBWA\YEHOSHUA Israel Film advertisement created by TBWA, Israel for McDonald's, within the category: Food.

Digital advertisement created by Mizbala, Israel for White Square, within the category: Professional Services.

Outdoor advertisement created by Saatchi & Saatchi, Israel for Café Namess, within the category: Non-Alcoholic Drinks.

The American Independence Day is a good chance to celebrate technology's ability to create independence for those who normally can’t enjoy it. Autonomous vehicles have many advantages, but maybe the most heartwarming one is this ability to create equality on the road – for those who can’t drive today. We are proud to take part in the exciting field of AI because, Artificial Intelligence needs the most Intelligent Interconnect solutions.

Film advertisement created by Saatchi & Saatchi, Israel for Carlsberg, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, Israel for Israel Lottery, within the category: Gaming.