Honda Civic was always a family car for people who appreciate driving. This is for all parents who loves the drive. Film advertisement created by McCann, Israel for Honda, within the category: Automotive.

Film advertisement created by Publicis, Israel for Union Bank, within the category: Finance.

Film advertisement created by Saatchi & Saatchi, Israel for Splendid, within the category: Confectionery, Snacks.

Every official football game starts with a coin toss to determine who starts the game, and the coin? It goes back to the referee's pocket. But not this time... Thanks to an inspiring campaign, for the first time ever, in every football game of the Israeli premier league, that coin was donated to a non-profit organization helping terminally ill children fulfill their dream. Ambient advertisement created by Bruckner Yaar Levi, Israel for Fulfilling Dreams, within the category: Public Interest, NGO.

Film advertisement created by McCann, Israel for IKEA, within the category: House, Garden.

Digital advertisement created by Ecaliptoos, Israel for Fattal, within the category: Transport.

Direct advertisement created by M&C Saatchi, Israel for Vim, within the category: Recreation, Leisure.

Direct advertisement created by Leo Burnett, Israel for Burger King, within the category: Food.

Ambient advertisement created by Grey, Israel for Shanti House, within the category: Public Interest, NGO.

Direct advertisement created by FCB, Israel for The Magic School, within the category: Education.

Ambient advertisement created by Saatchi & Saatchi, Israel for Bekol, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Israel for Cellcom, within the category: Electronics, Technology.

During the Jewish Holiday of Hanukkah, Latet, a humanitarian aid organization, wanted to create a unique fundraising event. In collaboration with Shaker, an app that turns Facebook into a virtual bar, Latet created a one-of-a-kind fundraising event– a street party inside Facebook. Famous celebs, who received special avatars, held live performances inside the virtual street party. In addition, users could chat and take pictures with them. Users that donated by texting received a virtual Latet T-shirt that showed everybody they had donated. The party self-promoted itself and reached 2 million unique users. Most importantly- Latet signed on 129 new volunteers. Shaker is a Facebook application which essentially aims to turn Facebook into a virtual bar via a social game. It has won the Techcrunch disrupt startup contest 2011. Digital advertisement created by Y&R, Israel for Latet, within the category: Public Interest, NGO.

Digital advertisement created by McCann, Israel for EL AL, within the category: Transport.

The Doritos Towel Bag is made out of 100% terry towel cloth. It’s machine-washable, making it reusable and sustainable. The Towel Bag doesn’t replace the regular Doritos bag, but serves as a unique pouch that suits Doritos bags of various sizes. To sum it up - It’s the problem and the solution, packed together in a neat little Towel Bag. Since this is an issue widely common in the gamers community, Doritos has collaborated with BUG, the largest gaming retailer in Israel, for a limited early launch of the Doritos Towel Bag. The campaign, which heavily targets the Israeli gaming community, also includes a collaboration with leading Israeli gaming YouTubers. Design advertisement created by GefenTeam, Israel for Doritos, within the category: Food.

Digital advertisement created by McCann, Israel for Durex, within the category: Health.

To make sure Honda Civic R owners are able to bring out the maximum from the car's amazing potential, we provided them with a unique service. Digital advertisement created by McCann, Israel for Honda, within the category: Automotive.

Film advertisement created by Grass Pink, Israel for Wizo, within the category: Public Interest, NGO.

Event description: For the first time in the world, a live performance, broadcasted in 3D on a fixed line, between two continents. The performance was screened in Israel in front of the general public. Bezeq, Israel's largest telecommunications company, wanted to show the public the capabilities of its new broadband: the "next generation network", or in short: "NGN". The Challenge: We wanted to showcase to Bezeq's customers the power and capabilities of the world's most advanced Web technology. The Solution: To bring one country to another in 3D using the NGN broadband! Or in simple words- bring England to Israel via NGN. We wanted to show that via Bezeq's broadband an entire 3D show can be sent and broadcasted live across the ocean- and thus prove that Bezeq's Broadband, NGN, is the best. So how was it done? Promarket Group, produced an event filmed and broadcasted from London to Tel Aviv. The event was opened with the first 3D live lecture by Ian Pearson, BT's Futurologist, and a mega public event. Bezeq placed two giant screens at the Tel Aviv port and in the south bank of the Thames River in London. Live shows and concerts took place simultaneously in London and in Tel Aviv as the crowd, in both cities, were able to watch them with designated 3D glasses. The shows included a Chinese circus with dozens of jugglers and acrobats performing on a huge stage fully synchronized in both cities at the same time. Visitors could also enjoy activities such as cooking shows with a well known chef in London, street performers and musicians. Near the stage show, Promarket set up a Pop up Store to illustrate how our house will look like in th era of NGN technology. Results: The event demonstrated the Bezeq NGN broadband lines which allow today's fastest connection and communication from everywhere to anywhere in the world. Over 100,000 people came to watch the event and celebrate the end of the summer vacation with Bezeq NGN. The event was also reported on the news (TV, radio and newspapers) and broadcasted live by the media. 3D technology:Inition UK Ambient advertisement created by Promarket, Israel for Bezeq, within the category: Electronics, Technology.

Film advertisement created by Grey, Israel for Pelephone, within the category: Electronics, Technology.