Film advertisement created by Grey, Israel for Volkswagen, within the category: Automotive.

Digital advertisement created by Ecaliptoos, Israel for Fattal, within the category: Transport.

Direct advertisement created by GefenTeam, Israel for Coca-Cola, within the category: Non-Alcoholic Drinks.

The Social Robot allows teenagers to be part of the summer camp without leaving their homes. The special robots carried webcams and microphones and were controlled by users who couldn't physically be there. Users could control of the robots and navigate them around the campus – talk with their friends, watch the shows, participate in the competitions and be part of the experience. The robots were a hit among the teens - they welcomed them to the camp, danced with them, sunbathed with them and surprised them. They became the stars of the show, as well as media magnets. But most importantly, they allowed everyone to share and be part of the experience. Ambient advertisement created by GefenTeam, Israel for Coca-Cola, within the category: Non-Alcoholic Drinks.

We transformed the country's main billboards into remote interactive billboards.Consumers were invited to enter their names (just once) via a special Coca Cola smartphone app. The location-based app was able to identify the consumers as they approached the billboard and transmitted their names automatically to the billboards. Using geo-fence technology, whenever a consumer approached the billboard, they received a message to their smartphones notifying them that their name was up there. The app ranked #1 in Israel's app store as of day one, and kept that position throughout the entire campaign period, with a total of 100K downloads.

Film advertisement created by Grey, Israel for Pelephone, within the category: Electronics, Technology.

Film advertisement created by Leo Burnett, Israel for Samsung, within the category: Electronics, Technology.

Film advertisement created by TBWA, Israel for Huawei, within the category: Electronics, Technology.

Showing the two sides of healthcare in one shot In order to promote the new 'Hybrid Healthcare Services' by Meuhedet, BBR Saatchi & Saatchi & director Shushu E. Spanier created a crafty ad With a two-sided set and two-sided wardrobe, in order to show The two ways that consumers can enjoy healthcare services- By going to the clinic or simply chat with the doctor on a video chat. Film advertisement created by Saatchi & Saatchi, Israel for Meuhedet Healthcare Services, within the category: Health.

It is one of the greatest stories ever told. A small country with fewer people than Manhattan is set to become the fourth nation in history to land on the Moon. It’s even more impressive when you realize that this journey to the Moon began as a private initiative. As time passed by, and the project of Beresheet became bigger, the dream of a few became the dream of a whole nation. The movie begins with gratitude towards the kids and people of Israel: Thank you for dreaming with us. The score that leads the movie is called Beresheet (Genesis), just like the spacecraft, an old Israeli classic that opens with the words: “In the beginning there was sky.” Today the sky is no longer the limit. Our kids, following in the footsteps of Beresheet, can dream far and beyond the sky, outer space and the Moon. Beresheet is our gift to them. Go on Beresheet. Land safely! Film advertisement created by Citymedia, Israel for SpaceIL, within the categories: Industrial, Agriculture, Public Interest, NGO.

The Doritos Towel Bag is made out of 100% terry towel cloth. It’s machine-washable, making it reusable and sustainable. The Towel Bag doesn’t replace the regular Doritos bag, but serves as a unique pouch that suits Doritos bags of various sizes. To sum it up - It’s the problem and the solution, packed together in a neat little Towel Bag. Since this is an issue widely common in the gamers community, Doritos has collaborated with BUG, the largest gaming retailer in Israel, for a limited early launch of the Doritos Towel Bag. The campaign, which heavily targets the Israeli gaming community, also includes a collaboration with leading Israeli gaming YouTubers. Design advertisement created by GefenTeam, Israel for Doritos, within the category: Food.

Gal Gadot (‘Wonder Woman’ main actress) captures the beyond with her new HUAWEI P20 PRO. She creates a magical world with no rules and no boundaries to illustrate the amazing abilities of HUAWEI P20 PRO’s triple Leica camera. Film advertisement created by TBWA, Israel for Huawei, within the category: Electronics, Technology.

From the first moment we've realized there was an unfulfilled potential highlighting the brands name. The advantages of having a wallet made of paper were clear - mainly thickness and being a canvas for artworks, but the concern of paper being not durable enough, made the path to the perfect material, an ideal issue to attack. Working with an art-oriented client allowed us to go wild with our vision which was tailor suited to the brands nature. Pure joy.

In order to create a different kind of band promotion for Indie duo Cherie & Renno, we created a short video "interviewing" their experimental musical instrument - a hand-made, electronic, mutli-synth viola Renno has been crafting for the past 2 years.

The unique, first-of-its-kind digital campaign speaks directly to the dogs and is offering them a chance to do right by their "human" who always takes such good care of them, by inviting him/her to go to Israel with them on a dream vacation that will be documented and shared online. Ambient advertisement created by GefenTeam, Israel for Vibe Israel, within the category: Hospitality, Tourism.

Film advertisement created by GefenTeam, Israel for Tnuva, within the category: Food.

Tnuva, Israel’s leading food manufacturer, has been producing milk since 1926 - way before Israel was even founded. With over 2 million cartons produced and distributed across the country on a daily basis, Tnuva’s milk has become a common household commodity. Looking for a way to harness the scale of this medium in order to engage the consumers, on a product that’s found in every fridge in the country. Following the 2016 adult coloring book craze, the Coloring Milk was born. The Coloring Milk is a special edition of Tnuva’s milk cartons - a series of cartons which are completely black and white with illustrations which are an invitation for creativity. The cartons sparked the creativity of consumers from all ages. The results: meaning a staggering 20% user engagement. Over 200,000 cartons colored every day during the campaign, and thousands of families uploaded their art to the Tnuva's Facebook page. Brand Preference grew by +4.5%. And the entire country took part, with mentions all across traditional and digital media. The idea, art direction and execution for the campaign were done by Tel Aviv based creative agency - Gefen Team. Direct advertisement created by GefenTeam, Israel for Tnuva, within the category: Education.

Digital advertisement created by GefenTeam, Israel for Kimberly-Clark, within the category: House, Garden.

1 in every 3 Israeli women has been sexually assaulted. 1 in every 5 has been raped. Researches show that 40% of the Israeli public believe that women who choose to wear revealing clothes are partly to blame for their assault, in other words - they are “asking for it”. The time has come to break the link between women’s clothing and sexual assault, and to put an end to victim blaming. Women are NEVER asking for it. Comme Il Faut is a women’s Israeli fashion brand with a mission to promote feminist agendas, and this summer the brand has decided to take on the topic of victim blaming. To highlight the absurdity, each collection item was attached to a quote, based on words of rapists and assaulters, collected from the media, court protocols, internet commentary and victims' testimonies. In Comme Il Faut’s stores, shopping transformed into a thought-provoking experience: The Fitting Rooms were turned into confession booths, encouraging women to anonymously write their personal stories and add their own quotes. The collection didn’t just raise awareness and changed the conversation regarding victim blaming - it also raised donations for the Association of Rape Crisis Centers in Israel, with which the brand even collaborated in the concept throughout the process. Integrated advertisement created by GefenTeam, Israel for Comme Il Faut, within the category: Fashion.

Outdoor advertisement created by GefenTeam, Israel for Hebrew University, within the category: Education.