Bulgaria

WVA

This garden set is flexible. As your relationship could be. Film advertisement created by the Smarts, Bulgaria for IKEA, within the category: House, Garden.

WVA

As a UEFA Champions League official partner, Mastercard® traditionally organizes a special screening of the most exciting club final in Europe for selected football fans. But being Mastercard®, we wanted to do something more – to convince the fans – people at different age, with different characters, supporting different football teams – that shouting in support of a team does not need to set them apart. On the contrary – it may even unite them. And we did it. By offering them the chance to win not only a unique football emotion, but to give life to a priceless experience... to help somebody else. Experiential advertisement created by Reforma, Bulgaria for MasterCard, within the category: Finance.

WVA

Digital advertisement created by proof., Bulgaria for Dextrophobia Rooms, within the category: Recreation, Leisure.

WVA

Film advertisement created by Garlic, Bulgaria for Super Loto+, within the category: Gambling.

WVA

For Kaufland’s presence at Innovation Explorer, one of Bulgaria’s most significant technological events, we created an EEG-based installation that measured brain activity. We then partnered with a psychologist and developed software that generated personalized profiles based on the measured emotional state and levels of concentration and tranquility of each person that took the test. After the experiment, each participant learnt which food best matched the current state of his or her mind, and was then able to sample that food. Experiential advertisement created by 121 Agency, Bulgaria for Kaufland, within the category: Retail Services.

WVA

In April 2015, Cartoon Network invited people in Sofia to laugh with them, promoting the new episodes of "The Amazing World of Gumball" as well as the Month of Laughter on CN. An interactive city light was placed in center of the city, equipped with two motions sensors, that activated voice commands. One attracted all passersby to installation and the other prompted them to high five "Gumball" so to hear a joke. More than 200,000 people engaged with the ad and 4200+ interacted with the installation so to just have a laugh. Outdoor advertisement created by Gobox, Bulgaria for Cartoon Network, within the category: Media.

WVA

To defend Audi’s image and appeal with our limited marketing budget, we need smart ideas that create buzz with minimal investment. On Halloween we executed a guerrilla campaign dressing “regular” cars like Audis. The message: this Halloween every car can fulfill its dream and feel like an Audi! Ambient advertisement created by Saatchi & Saatchi, Bulgaria for Audi, within the category: Automotive.

WVA

To increase footfall at Bulgaria Mall during Christmas period, we created a giant AR Advent Calendar. Mall visitors who scanned the calendar, could win a Xmas gift from mall tenants and interact with unique animations, each day till Christmas. Experiential advertisement created by 121 Agency, Bulgaria for Bulgaria Mall, within the category: Retail Services.

WVA

Film advertisement created by Saatchi & Saatchi, Bulgaria for Janet 45, within the category: Public Interest, NGO.

WVA

Film advertisement created by Noble Graphics, Bulgaria for Tuborg, within the category: Alcoholic Drinks.

WVA

Phone Fraud remains a big issue in Bulgaria, despite the many successful measures undertaken by the Police. Every fourth person knows someone, who has been а victim to attempted scam. For the last three years, they have been 3044 cases of phone fraud. Elderly people, being the most impressionable part in our society, make the highest number of victims. They are easily convinced into parting with all of their savings following a series of phone calls. The scenario is always different which makes it even harder to prevent. The current urgent situation caused by Covid-19 is a prerequisite for a rise in phone scams. This is the reason why we have launched the A1 Guard - a free app designed to help people protect their parents and children by filtering the calls and thus preventing criminals from reaching them. We truly hope that this campaign will make our home a better and safer place to live in. Film advertisement created by Saatchi & Saatchi, Bulgaria for A1 Bulgaria, within the category: Electronics, Technology.

WVA

It is good to have no time. This means you have enough people and activities to make it full. With its digital services, A1 helps you save time and use it the way you want. Film advertisement created by Saatchi & Saatchi, Bulgaria for A1 Bulgaria, within the category: Finance.

WVA

A1 Wallet. You go out with just a phone. You get back with a story. The most memorable moments are not planned. A1 Wallet gives you the freedom to live them at the fullest and even have a plan for the unplanned. Now you can afford to go out with just a phone, experience interesting things, meet new people, do stuff, go places and come back home with a whole new story. Film advertisement created by Saatchi & Saatchi, Bulgaria for A1 Bulgaria, within the category: Finance.

WVA

Film advertisement created by Publicis, Bulgaria for A1 Bulgaria, within the category: Media.

WVA

The success of each business depends on the success of all other connected businesses. By launching its Digital Business platform, A1 becomes part of this chain and builds one environment of ideas that work. Film advertisement created by Saatchi & Saatchi, Bulgaria for A1 Bulgaria, within the category: Electronics, Technology.

WVA

When we don't know the good stories, we don't know who the good people among us are. So don't let these stories be untold. Learn how the good news around us could be more at uspelite.bg – the most positive news site in Bulgaria. Digital advertisement created by Nitram, Bulgaria for Uspelite.bg, within the category: Media.

WVA

Pulmonary hypertension is a rare, incurable disease characterised by shortness of breath, palpitation and fatigue. Over the time it leads to severe disability and social exclusion.

WVA

Film advertisement created by MullenLowe Group, Bulgaria for Velingrad, within the category: Non-Alcoholic Drinks.

WVA

Music competition - LED bulbs vs. traditional bulbs Film advertisement created by NRG brands, Bulgaria for V-TAC, within the category: House, Garden.




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