Weblink: http://www.lamato.net Film advertisement created by DDB, Canada for Lamato Network, within the category: Recreation, Leisure.

Film advertisement created by Lg2, Canada for Societe de l'assurance automobile du Quebec, within the category: Public Interest, NGO.

Maynards candies are just like you and me. They like normal things like tennis and picnics. The only difference is they live in constant fear for their delicious little lives. Film advertisement created by The Hive, Canada for Maynards, within the category: Confectionery, Snacks.

Film advertisement created by Rethink, Canada for Canadian Cancer Society, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Canada for Right To Play, within the category: Public Interest, NGO.

Digital advertisement created by Rooster, Canada for Montreal Canadiens, within the category: Recreation, Leisure.

Film advertisement created by Camp Jefferson, Canada for Koodo, within the category: Electronics, Technology.

Film advertisement created by Bleublancrouge, Canada for Star Wars Identities, within the category: Professional Services.

Harry Rosen has been tailoring men’s suits since 1954. And now the brand is making a slight alteration to its name. This Monday morning, people across Canada woke up to a peculiar site. After 67 years, Canada’s iconic luxury menswear retailer, Harry Rosen, had suddenly changed their name to ‘Hairy Rosen’. The signage on their flagship store in Downtown Toronto had been changed, as well as on their website, all social channels, and even employee email signatures. Canadians took to social media to express their confusion and to notify Harry Rosen that their signage has been misspelt. The sudden name change is part of the menswear retailer’s launch of premium men’s grooming products. Following up the temporary name change is a content series entitled ‘Different Strokes,’ that aims to change the conversation around men’s grooming. The series features six men from different cultural and professional backgrounds discussing a topic that men don’t often talk about: their personal grooming routine. The series features men who are role models on the public stage and in their communities, including Justin Bieber and Ariana Grande guitarist Dan Kanter, TV host Joey Salmingo, and Indigenous educator Michael Solomon, among others. Each story reveals the different ways men groom: from the empowerment that comes with deciding to shave your head to the cultural significance of long hair for First Nations men. Integrated advertisement created by Zulu Alpha Kilo, Canada for Harry Rosen, within the categories: Beauty, Fashion, Retail Services.

Film advertisement created by Bensimon Byrne, Canada for Svedka, within the category: Alcoholic Drinks.

As a signature event celebrating Canada’s 150th anniversary, this year’s National Canadian Film Day 150 will see more than 1,500 screenings in schools, theatres and public squares across the country and in consulates and embassies around the world. To help promote and drive participation in the festival on April 19, Reel Canada, the non­profit that hosts National Canadian Film Day 150 (NCFD), is launching a Canada-wide campaign developed by Leo Burnett. The campaign kicks off with two Cinema spots that came together with the help of Canadian film industry icons. ‘The Man Who Was Always Late’ was directed by Atom Egoyan and stars Vinay Virmani. In addition to cinema, the campaign celebrates that ‘our films come from here’, with screen installations and markers across the country celebrating the places, people and things that inspired Canadian cinema. For example, the burger restaurant where a scene for Room was shot will have tray liners about the film, while Indigo will have bookmarks celebrating books that inspired films. The campaign launches on March 23rd and runs through April 19th. CanFilmDay.ca Film advertisement created by Leo Burnett, Canada for REEL Canada, within the category: Public Interest, NGO.

Digital advertisement created by Entrinsic, Canada for RBC, within the category: Finance.

Testicular cancer is the most common form of cancer in young men. It’s a subject matter that leaves many guys embarrassed. But if we lessen the stigma and get more guys talking about their nuts, well that’ll save many more lives. In fact, if testicular cancer is caught early enough, men have a 97% chance of survival. #LetsTalkBalls Film advertisement created by Giants & Gentlemen, Canada for Testicular Cancer Canada, within the category: Public Interest, NGO.

Film advertisement created by DDB, Canada for Strategic Milk Alliance, within the category: Non-Alcoholic Drinks.

Film advertisement created by Lg2, Canada for SAAQ, within the category: Public Interest, NGO.

Film advertisement created by Immersion Creative, Canada for Sempio, within the category: Food.

http://fearlesschallenge.com Digital advertisement created by Lowe, Canada for Canadian Cancer Society, within the category: Public Interest, NGO.

To promote their Christmas Pizza, which is a full turkey dinner on top of a pizza, Boston Pizza didn’t create an ad. They created a Christmas carol, called Chorus of the Pizza, and a carolling pizza box to deliver it in. Integrated advertisement created by John St, Canada for Boston Pizza, within the category: Food.

Film advertisement created by Saatchi & Saatchi, Canada for Wedding Republic, within the category: Professional Services.

Bone VS steel, you don’t stand a chance. Cross at intersections. Outdoor advertisement created by Lg2, Canada for SAAQ, within the category: Public Interest, NGO.