Canada
“The views are different here” video-based campaign is designed to show international travelers both the excitement and diversity that have made Toronto Canada’s largest city and most-visited destination. The campaign captures the fact that you can see truly exciting, memorable things in Toronto, and we also see the world in a unique and inclusive way. Film advertisement created by JWT, Canada for Tourism Toronto, within the category: Hospitality, Tourism.
Outdoor advertisement created by Doug & Serge, Canada for Worldwide Short Film Festival, within the category: Recreation, Leisure.
Film advertisement created by Cossette, Canada for Children of the Street Society, within the category: Public Interest, NGO.
Film advertisement created by Lowe, Canada for NHLPA, within the category: Fashion.
Film advertisement created by Zulu Alpha Kilo, Canada for Cineplex, within the category: Recreation, Leisure.
Digital advertisement created by Union, Canada for Mount Pleasant Group, within the category: Professional Services.
Film advertisement created by Relic, Canada for Company of Heroes, within the category: Gaming.
Opening on a lone male figure, Ben Shirinian’s two-minute film pulls its viewer into the world of dancer Guillaume Côté as he loses himself to his movement in an undefined, mysterious space. Combining live action with subtle visual effects, Lost in Motion encapsulates the precision and technique of the dance to beautiful effect, exposing the strength and athleticism behind it.
Experiential advertisement created by The Garden, Canada for Life Is Good, within the category: Fashion.
Outdoor advertisement created by Juliet, Canada for Peoples Jewellers, within the category: Personal Accessories.
For the International Day Against Homophobia and Transphobia, we reimagined the Pride Flag, replacing its colours with real wounds and bruises endured in the fight for LGBTQ+ inclusion. Experiential advertisement created by Rethink, Canada for Fondation Emergence, within the category: Public Interest, NGO.
Film advertisement created by FCB, Canada for PFLAG, within the category: Public Interest, NGO.
The Canadian Premier League is a new soccer league launching in Canada. They wanted to announce their mission and rallying cry to soccer starved Canadians from coast to coast. With the league 12 months out from playing their first match, we needed to ignite the pride of a nation and create interest in a sport we’re not traditionally known to excel at. So we created a symbol of the movement being the logo and a video featuring real soccer players, supporters, coaches and fans across Canada. Film advertisement created by JWT, Canada for Canadian Premier League, within the category: Sports.
Film advertisement created by Grey, Canada for Moms Demand Action For Gun Sense In America, within the category: Public Interest, NGO.
Film advertisement created by Zulu Alpha Kilo, Canada for Peace Collective, within the category: Fashion.
Digital advertisement created by Bensimon Byrne, Canada for Svedka, within the category: Alcoholic Drinks.
After 67 years, menswear retailer Harry Rosen may have finally created the most versatile shirt ever… virtually, at least. In time for Father’s Day, the brand is launching a clothing innovation for WFH dads who suffered a long year stuck in countless video calls. The Harry Rosen ‘Green Screen Shirt’ adapts to any occasion. This limited-edition cotton button-down is green-screen-green—a specific shade that unlocks unlimited colour and pattern possibilities on video chats. How it works is simple. By hitting the green screen checkbox on Zoom and then choosing a pattern, wearers can change the design of their shirt within seconds. It uses Zoom’s built-in green screen functionality in a new way to bring some much-needed variety to dad’s millionth meeting. The ‘Green Screen Shirt’ is the centre of a Father’s Day giveaway on Harry Rosen’s Instagram. Harry Rosen followers need only like, comment and tag two friends in the post for a chance to win this limited-edition line. Lucky dads who receive the shirt will have access to a variety of exclusive Harry Rosen designs in both regular and animated patterns. Designs range from classic colours for work to more flashy patterns for play. Of course, they can also upload any photo of their own, making this shirt the first truly fit for any occasion. Integrated advertisement created by Zulu Alpha Kilo, Canada for Harry Rosen, within the category: Fashion.
Film advertisement created by ds+p, Canada for Honda, within the category: Automotive.
Ambient advertisement created by Lg2, Canada for Sears, within the category: Professional Services.
An intimate portrait of Royal City Brewing Co. Head-Brewer, Matt McConnell.