Film advertisement created by TBWA, Japan for Nissan, within the category: Automotive.

Outdoor advertisement created by BBDO, United States for Whistle, within the category: Electronics, Technology.

Film advertisement created by Humanaut, United States for PetSafe, within the category: Pets.

Not ghosts, vampires, or even clowns. Of all things, bills are what makes a Brazilian's blood run cold. Social network throughout the country is teeming with jokes about being unexpectedly billed. It's indeed a scary matter but one that Brazilians nevertheless are ready to handle in a lighthearted way. So to join in on the conversation that has taken over the internet and trending topics, Burger King® rolls out its Halloween campaign: Whopper Bill®. Starting today, fans of the brand are being sent, in various ways, a notice that simulates a bill to be paid, but that turns out to be a new irresistible excuse to indulge: a discount voucher. The campaign was created by DAVID São Paulo. Consumers of the brand can also access the bill at boletodobk.com.br and send the bone-chilling surprise to their friends: another bill to pay. Simply by accessing the WR code with a smartphone camera the consumer is directed to the webpage with all instructions. The activations – redeeming the bills for discount vouchers for a Whopper – are set to happen only on October 31. Each combo will be selling for half price. Experiential advertisement created by David, Brazil for Burger King, within the category: Food.

In this Christmas spirited film, leading telecommunications brand in Georgia, Geocell collaborates with acclaimed musician Katie Melua to raise awareness to the critical problem surrounding New Year festivities. Film advertisement created by Windfor's, Georgia for Geocell, within the category: Industrial, Agriculture.

“Variations on a Hail” is a funny and educational video airing specifically on NYC taxi televisions. With a voiceover and appearance by NYC Taxi and Limousine Commissioner David Yassky listing all of the tried and true hailing “techniques,” the spot culminates with the most technologically advanced “hail” in history – the TLC smartphone app that will allow users to contact nearby taxicabs. The app promises to make life easier should New Yorkers find themselves in need of a ride in an unfamiliar part of the city, late at night, or while rushing to their next appointment. Film advertisement created by Cooke&Co, United States for NYC Taxi and Limousine Commission, within the category: Transport.

Emirates unveiled a video today featuring popular players from Real Madrid on board the iconic Emirates A380. The video includes Sergio Ramos, Gareth Bale, Marcelo Vieira, Karim Benzema, Toni Kroos, and Carlos Casemiro and shows the players discovering unlikely talent at 40,000ft. Film advertisement created by Buzzman, United Arab Emirates for Emirates, within the category: Transport.

Digital advertisement created by TRY, Norway for The Norwegian Consumer Council, within the category: Public Interest, NGO.

In Ukraine, where brands feel ashamed to create something that is called advertisement and try to add some philosophical and really sophisticated background over their product, Roshen decided to be that brand, who is ok to be “just a perfect chocolate” and created ironic advert which recalls all that stereotypes and chocolate cliches in their new spot made with Ukrainian creative agency BART&FINK. When you are already number one on the market and you are really confident about your quality and the taste of your chocolate, you don’t have to say that it is made with perfect cacao beans somewhere over the rainbow, or for the hundredth time underline that dark chocolate is bitter and sweet. Everyone already knows that. You can be witty and make fun of the category, sit down with your customer over the TV screen and sound like “look what a hilarious stuff we made about our awesome chocolate”. And still, be a number one. Therefore, keeping with the best traditions, we have this high-end spot with the perfect man (obviously), perfect song (come on, we all know it), perfect decorations (Lana Del Rey would be jealous) and a bit of flamingo, because who else can do that? Film advertisement created by Bart&Fink, Ukraine for Roshen, within the category: Confectionery, Snacks.

Here is how it worked: The museum's top masterpieces were reproduced in giant frames and placed along the highway. For each artwork, a special FM jammer powered by solar panels was installed. When drivers approached a billboard, the FM transmitter synchronized the car radios, triggering the Louvre Abu Dhabi museum audio guide. Instantly, a story about the art piece would broadcast through their speakers. Outdoor advertisement created by TBWA, United Arab Emirates for Louvre Abu Dhabi, within the category: Recreation, Leisure.

Film advertisement created by VCCP, United Kingdom for Royal London, within the category: Finance.

Volkswagen revolutionizes the way of talking to young people about drinking and driving: the German automaker together with DDB Argentina launched a special edition of a 0.0% alcohol beer designed especially for drivers. Yes, for the first time in history a car company makes a beer. The strategy behind the idea was to change the focus on how to raise awareness. Instead of showing the dangers of alcohol at the wheel, it was decided to reward responsible drivers when they go out at night, and choose not to drink alcohol; with a cold Volkswagen 0.0% alcohol beer. The event took place in a well-known bar in the city of Buenos Aires. Direct advertisement created by DDB, Argentina for Volkswagen, within the category: Automotive.

Digital advertisement created by The Monkeys, Australia for Unicef, within the category: Public Interest, NGO.

People usually don't even think about possibility of cancer, everyone says that "it's not about me". To make sure that your life won't be disrupted with unexpected deceases such as prostate cancer you should get tested in time. Such situations are usually unexpected and ruins people lifes, but still people skip those ads that are trying to help you regonize diseases in time. That's why we've made very fun and provocative video to make people watch it and deliver message about importance of testing to not ruin your life feast. p.s. in Ukrainian and Russian languages "life feast" it's very popular expression. To continue user journey we've created landing page with online tests after which people can get discount on testing, but it's not a part of a submission, just to let you know that communication isn't finished with this video and campaign is really big for Ukraine. Film advertisement created by Hoshva, Ukraine for Synevo Medical Labs, within the category: Professional Services.

At the same time that the world was still choosing women for their physical appearance, in Chile, a communication media took care over the alarming 47% who felt pressure for how they looked physically. El Ciudadano Newspaper presents: The True Miss / La Verdadera Miss. The first beauty contest broadcasted on radio and Facebook Live, where no one could see the candidates. Results: In only one hour of show, listeners of The True Miss / La Verdadera Miss surpassed by 25% the viewers of Miss Universe. Digital advertisement created by BBDO, Chile for El Ciudadano, within the category: Media.

You Never Know The Story Behind The Everyday Items That We Invite Into Our Homes. Film advertisement created by Havas, Australia for Pine-O-Cleen, within the category: House, Garden.

The music video features crowd-sourced vocals and dance moves from fans around the world that were gathered during phase one of the “Conga Feat. You” campaign in the Fall Film advertisement created by BBDO, United States for Bacardi, within the category: Alcoholic Drinks.

Every 5 minutes, a woman is assaulted in Brazil. But most of those women who suffer from domestic violence are too afraid to report their aggressors and use simple excuses to explain their injuries. We saw in that an opportunity to show how hard it is to notice those signs, but there's still a way anyone can help: we only need to be a litlle bit curious. To get interested. To search for more. We wanted to show that curiosity can save lives. We asked the most influential brazilian female celebrities to post those excuses on a series of enigmatic sentences: "It was a stair fall.", "It was the shower faucet", and others. It aroused people's curiosity. The fans noticed that the posts were edited and clicked on the Edited button. Then they saw our message. A Facebook feature turned into a new free media showing that curiosity can save assaulted women's lives. Digital advertisement created by Agencia3, Brazil for Disque-Denúncia, within the category: Public Interest, NGO.

Content advertisement created by Zulu Alpha Kilo, Canada for Harley-Davidson, within the category: Automotive.

Film advertisement created by Mikiturgeman, Israel for NOIZZ, within the category: Fashion.