Film advertisement created by FCB, Canada for Fountain Tire, within the category: Automotive.

Digital advertisement created by SEK, Finland for Karl Fazer, within the category: Public Interest, NGO.

Film advertisement created by JWT, Brazil for Santa Casa de Misericórdia, within the category: Public Interest, NGO.

Film advertisement created by Iris, United Kingdom for Adidas, within the category: Sports.

The number of poor is on the rise in Finland. Those especially hard hit by poverty are families with children, single parents and people who live on their own. Film advertisement created by Make it Simple, Finland for Salvation Army, within the category: Public Interest, NGO.

Film advertisement created by Wieden + Kennedy, Brazil for Nike, within the categories: Fashion, Retail Services.

Film advertisement created by The Community, United States for Verizon, within the category: Electronics, Technology.

Film advertisement created by Serviceplan, France for Cash Converters, within the category: Finance.

To help deal with depression in refugee camps Yogobe, an online yoga site, teamed up with a psychology professor from University of Lund to create classes that can relieve symptoms of PTSD and depression that 1/5 refugees suffer from. Experiential advertisement created by Milk, Sweden for Yogobe, within the category: Public Interest, NGO.

An eye-catching temporary installation, ‘Scents of the City’ was set up in a Brussels art gallery – 752 tubes containing 16 unique fragrances from Paris, Amsterdam, Brussels and Copenhagen. The scents, which included “A Real French Breakfast", the aroma of a buttered tartine in a Parisian café, “Latexxx”, the latex odor from the Sex Museum in Amsterdam, or the more poetic “Moments after Mass”, the blended scent of the Cologne cathedral…visitors were able to walk around the colorful display, hung from the ceiling like a chandelier. Circling around, they could explore the different scents, which were identified on large wall maps. The temporary exhibit was preceded by a soft launch in Paris earlier this year, and will continue with a film, which follows an adventurer as he travels to the different cities. The film will be aired in the 4 countries represented in the exhibit during the 2nd half of May. Experiential advertisement created by Rosapark, France for Thalys, within the category: Transport.

Ambient advertisement created by Crispin Porter + Bogusky, Sweden for Sony, within the category: Electronics, Technology.

Film advertisement created by VML, United States for Wendy's, within the category: Food.

Audio advertisement created by Publicis, Venezuela for Asociación Civil Voluntarios por los animales, within the category: Public Interest, NGO.

Nissin apologizes to Brazilian consumers and creates a special package. The brand’s president comes forward to recognize that Nissin does not know how to cook the perfect ramen and signs the product’s special packages to highlight the Brazilians way of cooking. After 53 years of insistence on the ideal way of preparing the ramen, Nissin Foods surrended to the Brazilian way of cooking. The Brazilian public cooks the most famous instant noodles in the world the way they want, being able to make it even more delicious. The brand saw no alternatives other than recognizing that it does not know how to cook the “Perfect Nissin Lámen” in films, a special package and a promotion, which counts with the presence of the brand CEO, Mr. Takashi. Integrated advertisement created by Dentsu, Brazil for Nissin Lámen, within the category: Food.

Ambient advertisement created by Grey, Israel for Shanti House, within the category: Public Interest, NGO.

If nothing changes, one day the entire Amazônia will fit into this bottle: bemvindoaamazonia.org

A climate protection foundation should always set the best possible example in whatever it does. That’s why we developed an annual report for myclimate that is one hundred percent aligned to the climate protection foundation’s goal: reducing CO2. But which at the same time is just as valuable, unique and -for that very reason - worth protecting as our earth is. Direct advertisement created by KSP, Switzerland for myclimate, within the category: Public Interest, NGO.

Digital advertisement created by Flock, Mexico for Nike, within the category: Fashion.

Film advertisement created by Anti, Norway for Coop, within the category: Retail Services.

Film advertisement created by la comunidad, United States for Tesco Mobile, within the category: Electronics, Technology.