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We are sure that you've wondered what would happen to your favorite movie characters if their paths would cross by chance. Well, we know the answer to that question. "There is one big world where all our favorite characters live." - is a series of Graphic videos created by ABK for Silk TV. Film advertisement created by ABK Communication, Georgia for Silknet, within the category: Electronics, Technology.
Featuring hapless twins Jibber and Jabber — standing in for unwanted jargon and complexity — the campaign offers a fresh take in the financial services industry and aims to cut through the look alike, sound alike messaging of the category. In one ad, Jibber and Jabber are shown offering a lengthy and confusing description of where they want to go (a.k.a. the airport) to a well-worn cabdriver and in the other a couple of homeowners carry each of the twins physically to the curb before posting a sign reading “free” next to them and other household trash. Symetra’s goal is to cut through the Jibber Jabber, so that people can understand what they’re buying. Film advertisement created by Copacino+Fujikado, United States for Symetra, within the category: Finance.
The spot, “Negotiation”, features the father of a Hispanic family getting ready to negotiate streaming times with his kid so that the pair can “take turns” streaming. The dad desperately wants to stream his game, but his son, Danny, and his friend, “Stranger Things” star Gaten Matarazzo, appear in the midst of streaming a game of their own. When Danny and his father begin negotiations in Spanish, Danny, per Gaten’s suggestion, recommends Fios as a solution to this seemingly never-ending problem – because on the 100% fiber-optic network, every family member can stream at the same time. Film advertisement created by The Community, United States for Verizon, within the category: Electronics, Technology.
With set off in Invita's new pay off we set out to visualize the dream of a kitchen. The focal point of the woman´s dream is the aesthetics and details of the modern kitchen. We tried to let her dreamworld portray the minimalistic and Scandinavian look of Invitas kitchen series. Film advertisement created by envision, Denmark for Invita, within the category: House, Garden.
Japan is a deeply-forested nation with about two-thirds of its land covered with trees. 40% of Japanese forests are artificially planted for industrial purposes and the business requires a process called “thinning”. However, the fall in market price driven by inexpensive imported wood as well as the declining number of forestry workers are limiting the thinning capacity, which is now gravely destroying the forest environment. Moreover, this issue has not attracted enough attention as it should for its importance. LIFULL, the leader of real estate information service in Japan, stepped up to address this wood-thinning challenge to create a better environment for the forestry industry and for the Earth. A sustainable full-course dinner of EATREE PLATES made of thinned wood ingredient. Invention of a new way to use wood material through one of the most familiar experiences for people – eating. We developed a full-course dinner course: 1. Worked with a forestry company to dry and grind the wood material and transformed it into a food ingredient. 2. Developed a full-course recipe with a Michelin-starred chef. 3. Launched a pop-up restaurant in the middle of a thinned-wood forest. The news was covered widely by national and overseas media. The special full-course dinner is now offered at LIFULL Table, a restaurant located in Tokyo which has become so popular with booking filled for a month ahead. The restaurant offers opportunities for more people to learn and think about this wood-thinning problem. Experiential advertisement created by LIFULL, Japan for LIFULL, within the category: Agency Self-Promo.
The view on people with disabilities in Sweden is both traditional and conventional. This has resulted in ignorance, beliefs and prejudice among employers. Very few people with disabilities get a job and those who do often get less qualified jobs. Our campaign is aimed at these conventions in order to challenge employers to look for competence, rather than to avoid a person with a disability. Film advertisement created by Le Bureau, Sweden for The Swedish Public Employment Service, within the category: Public Interest, NGO.
Amidst a burgeoning refugee crisis, the struggle to put food on the table is a difficult reality for refugees seeking asylum in unfamiliar territory. PichaEats (formerly known as The Picha Project) a Kuala Lumpur-based, food business which partners refugees in Malaysia in a sustainable catering and delivery business, has released a video ahead of Ramadan to bring to light how the simple act of enjoying a meal could change lives. Conceptualized by social marketing agency, GOODSTUPH in partnership with Reel Loco Productions and Song Zu Singapore, the video aims to deliver stunning cinematic #foodporn against the harsh realities of life as a refugee, by spotlighting the true story of Syrian refugee and Picha Chef, Rania. The narrative of her family’s escape from war-torn Raqqa and the tragedies that accompany it, runs parallel with the preparation of her signature Fattet Magdoos, a traditional stuffed eggplant casserole dish served with fried Arabic bread. Digital advertisement created by GOODSTUPH, Singapore for PichaEats, within the category: Food.
Men are more likely to listen to their children than to the Danish Cancer Society. That’s why we gave all of the airtime to the kids by inviting them to create their own Father’s Day ad to be placed by their fathers’ homes. Integrated advertisement created by Robert/Boisen & Like-minded, Denmark for Danish Cancer Society, within the category: Public Interest, NGO.
Film advertisement created by TBWA, Belgium for EuroMillions, within the category: Gambling.
‘Made in China’, ‘Made in Bangladesh’, the labels inside our clothes show us where our clothes are made, but not always how. Sustainable fashion brand Goat Organic Apparel launches a T-shirt where they place the ‘made in’ label on the outside. This comes as a statement against the low production standards fast fashion brands set in manufacturing countries such as Bangladesh. Lavinia Bakker, one of the founders of Goat: “This T-shirt is a cornerstone of our people first standards. By placing our ‘Proudly made in Bangladesh’ on the outside, we want to show that we don’t have to hide where and how our clothes are made, we are proud of it. And we would like the wearer of the tee to be that as well. We dare you to find a high-street fashion label who, with a clear conscience, will do the same.” With Goat’s ideals set in stone, the brand wants to go beyond selling clothes and has started their Taking Action platform with which they help causes that truly matter. Millions of workers in countries like Bangladesh were already struggling to get fair wages and with the COVID crisis, they are hit even harder. Therefore, the proceeds of this ‘Proudly made in Bangladesh’ T-shirt will be donated to Labour Behind the Label, a charity that provides aid to textile workers around the world. Film advertisement created by Lemon Scented Tea, Netherlands for Goat Organic Apparel, within the categories: Fashion, Retail Services.
Film advertisement created by DDB, Poland for Tiger Energy Drink, within the category: Non-Alcoholic Drinks.
Film advertisement created by 360i, United States for Watch Dogs, within the category: Gaming.
Today, in France, 9 out of 10 deaf children are equipped with hearing aids to improve communication. However, these devices only allow them to hear voices... not music. What a pity, in a digital world where music has never been so accessible. Damien Quintard, 27 years old, is a sound engineer and founder of The Mono Company and Sound X. Passionate about sound science and physics, he obtained an EMMY AWARD in 2015, at only 23, for the opening ceremony of the Baku Olympic Games. For a long time, he has been aware of disabilities and has always wanted to be able to put his skills at the service of people with disabilities. Thanks to INJS, Damien Quintard works directly with young deaf people and deaf professionals to understand their problems. Together, they are developing a system that will allow deaf people to feel sound frequencies through vibration. Digital advertisement created by Marcel, France for INJS Paris, within the categories: Education, Public Interest, NGO.
The online film is based on the insight that environmental protests often utilize non-eco-friendly paper to push for eco-first agendas, policies and actions. Hence, the irony. Highlighting the importance of making real green choices. Encouraging people to #printwisely and to print with eco-friendly paper — 100% Recycled, Carbon-neutral, FSC® Certified, Green Energy Process and Rainforest Alliance Certified.
Film advertisement created by FCB, Canada for Fountain Tire, within the category: Automotive.
On average, a woman makes 80 cents for every $1 a man makes in the US. We decided to represent this in the most literal way possible - a line at the 80% mark of dollar bills. It’s time we show the world that we’re done with paying our women less than they deserve. Join us in writing on a dollar bill and signing our petition! Website: https://www.makeitpermanent.org/ Digital advertisement created by Miami Ad School, United States for Make It Permanent, within the category: Public Interest, NGO.
Executive Producer: Marcia Jaes. Film advertisement created by DKP, United States for AAF ADDY Awards, within the category: Professional Services.
The Sound Brewery is a conceptual machine for generating music from the ingredients used in the Nastro Azzurro brewing process. Water, Hops, Barley and Corn were manipulated in a unique method to create an audio looping system based on organic input. Water was piped through 8 km of tubing and 1800 custom valves to create a water based touchscreen. The DJ’s finger movement was tracked using Leap Motion, this information was used to control 2 custom designed turntables. The turntables consisted of Interchangeable vinyl-style palettes, these were held in place by neodymium magnets that were attached to custom designed speakers on a rotating mechanism. Audio was generated by interpreting data from a high-spec laser (accurate to 0.001mm) that was used to read the characteristics of the ingredients. The DJ manipulated the sound by: moving and changing the ingredients, changing the rotation speed of the turntables and adjusting the position of the laser arm. The solid ingredients were placed on a specially designed Chladni-style plate that was developed for the machine, namely a circle in favour of the common square design. The corn, hops and barleys contour and arrangement generated the drum track and synth lines as they interacted with the laser and DJ. Water was poured onto flat pressed vinyl palettes, creating a liquid record. Audio frequencies were fed into the rotating liquid records to generate a unique visual and audio effect from the surface of the liquid. A four track EP has been released from Awhyl, the young producers’ crew involved in the project. Ambient advertisement created by Xister, Italy for Nastro Azzurro, within the category: Alcoholic Drinks.
In Europe 60% of students don’t go to university after high school. Samsung is involved with educational projects in schools in more than 20 countries and want to make teenagers think about the importance of continuing to study and following their dreams. That’s why we made a social experiment never done before, in order to make a student open his eyes on what his future could be if only he starts believing in himself. Digital advertisement created by Leo Burnett, Italy for Samsung, within the category: Electronics, Technology.