Digital advertisement created by Blink, India for KFC, within the category: Food.

Photographer: David Stewart Film advertisement created by BBDO, United Kingdom for GameStore, within the category: Gaming.

To be the most punctual, you have to beat the most punctual. Therefore, before heading to Paris for this year’s Roland-Garros, the world's most punctual airline airBaltic by using the airplane's turbine as a ball machine challenged the greatest Latvian tennis player and the champion of Roland-Garros 2017 Alona Ostapenko. Alona vs. airBaltic CS300. Who will win? Film advertisement created by Wrong Digital, Latvia for airBaltic, within the category: Transport.

Digital advertisement created by Revolver, Netherlands for Terre des Hommes, within the category: Public Interest, NGO.

Film advertisement created by M&C Saatchi, United States for MegaRed, within the category: Pharmaceutical.

Audio advertisement created by Lg2, Canada for Farnham Ale & Lager, within the category: Alcoholic Drinks.

Film advertisement created by Little Big Engine, United States for Chirp, within the categories: Health, Personal Accessories.

Film advertisement created by Publicis, Italy for Leroy Merlin, within the category: House, Garden.

Film advertisement created by BBDO, Belgium for Cecemel, within the category: Non-Alcoholic Drinks.

Over the years, the internet has captured and immortalised some of the most epic beer saves the world has ever seen - from catching a beer whilst crowd surfing, to keeping a beer above water during a kayak roll. But despite being seen by millions (if not billions), these people who put their bodies on the line to save beer, have remained anonymous heroes… until now. Integrated advertisement created by McCann, Italy for UBREW, within the categories: Alcoholic Drinks, Professional Services.

Feel free to celebrate Christmas your own way! Film advertisement created by Auge Headquarter, Italy for IKEA, within the category: Retail Services.

Australians have loved and connected over Tim Tam biscuits for 50 years and we’re thrilled to be able to celebrate this milestone with a year of togetherness on a large scale. Each element of the integrated campaign, from the reunion in Winton to our advertising campaign, long-form content and on-pack promotion highlight what we believe has allowed the humble biscuit to remain Australia’s favourite chocolate biscuit – its ability to connect all Aussies. Film advertisement created by DDB, Australia for Tim Tam, within the category: Confectionery, Snacks.

Digital advertisement created by Decembrist, Russia for Nochlezhka, within the category: Public Interest, NGO.

Film advertisement created by Kemper Kommunikation, Germany for Porsche, within the category: Automotive.

Film advertisement created by Leo Burnett, Argentina for Car One, within the category: Automotive.

Film advertisement created by Johannes Leonardo, United States for Google, within the category: Electronics, Technology.

The Adris Foundation has supported hundreds of educational and scientific projects in Croatia. Twenty-four of the best Croatian illustrators portrayed those projects for this book. Seeing them gathered inside, you feel hope that Croatia has a good future. The book’s cover is sensitive to touch. The more it is used, the more hope there is (the word “nada” on the book’s covers means “hope” in Croatian). Direct advertisement created by Bruketa & Zinic, Croatia for Adris Group, within the category: Public Interest, NGO.

Film advertisement created by BBDO, United States for ZTE, within the category: Electronics, Technology.

1 billion people in the world suffer from chronic hunger. McCann Rome endorsed a FAO (UN Food and Agriculture Organization) initiative developing a global pro-bono campaign to end hunger: the 1 billion hungry project. An online petition aiming to reach 1 million signatures to put pressure on politicians and governements to act against hunger. The campaign, launched in May, spread on TV, Print, Outdoor, Radio, Smartphones, Social Media, Merchandising, PR, Events and, obviously, the Internet. Newscasts, blogs and websites reported countless times about the campaign. On November the 30th the petition has been delivered to the UN high representatives with over 3.200.000 signatures. More than three times the desired target despite a close to zero media budget. Ambient advertisement created by McCann, Italy for FAO, within the category: Public Interest, NGO.