Film advertisement created by JWT, Italy for Hotpoint, within the category: Electronics, Technology.

Subito.it is an Italian online platform that connects people willing to sell objects with those wishing to buy them. The aim of the campaign is primarily to educate users to a more responsible and safety usage of the platform (and of course secondarily to be also an educational campaign for everyone who usually buys online). Experiential advertisement created by Publicis, Italy for Subito, within the category: Electronics, Technology.

Film advertisement created by VSA Partners, United States for CME Group, within the category: Finance.

Ambient advertisement created by McCann, Israel for Shorashim Group, within the category: Public Interest, NGO.

Ambient advertisement created by OpusMultipla, Brazil for Detran PR, within the category: Public Interest, NGO.

Cif wanted to introduce a campaign based on the concept of nostalgia. And it On our part, we created a Cif timeline, starting from 1985, the year when it entered Turkey, up until present day. We designed this timeline on a cardboard band, placing hallmark Cif products on it and incorporating Cif's nostalgic commercial music. We produced music boxes of old times that would play the commercial music. We adjusted the cardboard band according to the notes of the commercial music and put the band into the music box. As the music box plays, the journey into the time with Cif has begun. The nostalgia package has been delivered to our most active users on Facebook page and bloggers. This is the story of the nostalgic way by which Cif nostalgia campaign was announced. Direct advertisement created by Havas, Turkey for Cif, within the category: House, Garden.

Digital advertisement created by White Label, United Kingdom for Laphroaig, within the category: Alcoholic Drinks.

Keyless Era Social Content Digital advertisement created by Young & Laramore, United States for Schlage, within the category: Electronics, Technology.

Film advertisement created by Forsman & Bodenfors, Sweden for Unicef, within the category: Public Interest, NGO.

Film advertisement created by H&L, United States for Toyota, within the category: Automotive.

Ambient advertisement created by BBDO, Brazil for KISS FM, within the category: Media.

Film advertisement created by Zulu Alpha Kilo, Canada for Peace Collective, within the category: Fashion.

Digital advertisement created by BBDO, Italy for Yamaha, within the category: Automotive.

Tour n’ Cure launched its new campaign, #StopTheWait, to eradicate Hepatitis C from the world. The film is an initiation of a movement to help cure more than 100 million patients who are waiting for a treatment, that is overly expensive and unavailable. Featuring renowned footballed Lionel Messi, it showcases his life in 2 years versus the life of a patient who meanwhile has to wait for a cure, to live life. Messi vs. Melanie, its about time to #StopTheWait. Film advertisement created by BBDO, Egypt for Tour n’ Cure, within the category: Health.

#SeeBeautyNotGender - This mobile first campaign with social thinking at its core was co-created with celebrities, influencers, creators and activists from the Trans community. Short feed videos, images, streaming video and interactive IG stories, all made with, starring and directed by Transwomen challenged society to stop the unconscious bias. To stop focusing on their gender so much that it blinds them to all their other beautiful human qualities. What Thai Transwomen wanted the most to change, came through and resonated with authenticity. Along with seeding and amplification from the celebrity handles, a second wave of LGBTQI influencers and Thai cultural ambassadors mainstreamed the conversation. Digital advertisement created by Grey, Thailand for Pantene, within the category: Beauty.

Bell honours Canadian Veterans.

Made to Measure: la suit that’s tailor-made on you, customized on your needs. Ready to let you face every situation. The attention to details, the perfect size, the high-quality fabric and the skillful tailoring make it the best choice for the businessman, who’s versatile, casual but fashionable, elegant and up-to-date. A man that embraces everyday’s life with vitality and determination. Elegance, style and all the tradition of high fashion made available to the modern man, always in movement, energetic, vital, resourceful and tireless. A man who’s always looking for the best in his everyday life whether he’s at work or when he’s not. Focus is on the concept that the suit is so perfectly fitted on him, like a second skin, that allows every movement, from simply walking to something more extreme. Film advertisement created by Lab81, Italy for Trands, within the category: Fashion.

How would our city parks look like, without a single tree? Using advanced photo techniques the Swedish development cooperation organization Vi Agroforestry creates realistic animations of how some of Sweden’s most famous parks would look like without trees. The campaign aims to raise awareness of the deforestation in Lake Victoria Basin in Eastern Africa and to get more people to know about the relatively unknown Vi Agroforestry, who reaches over one million people through tree planting, training and advice. The film is part of a new campaign and initiative from Vi Agroforestry called Life Without Trees. Film advertisement created by MRM, Sweden for Vi Agroforestry, within the category: Public Interest, NGO.