The spot will follow a Lion, the symbol of the city and the Festival, walking through Venice city reaching the Cinema theatre at Lido di Venezia where the Festival will take place.

Turns out - coming out can take up a lifetime, from family, to friends, to new acquaintances, coworkers, partners and so much more - it can almost become a routine for some. Coming out is a process, it’s not a one-time deal. But not in Taimi. Digital advertisement created by They Agency, United States for Taimi, within the categories: Electronics, Technology, Professional Services, Public Interest, NGO.

7-Eleven Sweden and agency Åkestam Holst NoA just launched its latest campaign for brownies and muffins, and it's really passionate. Fika – a somewhat more relaxed and spontaneous version of the brits afternoon tea – is as Swedish as ABBA. It's a daily tradition where you gather with your friends to enjoy pastries and coffee. To say that swedes simply like their fika is an understatement. They love it. In this campaign, 7-Eleven Sweden depicts their customers' passion for pastries – taking it all the way – by showing passionate sweet-toothed swedes giving their fika some sweet lovin'. Film advertisement created by The North Alliance, Sweden for 7-Eleven, within the categories: Confectionery, Snacks, Food.

Digital advertisement created by Miami Ad School, United States for Amazon, within the category: Electronics, Technology.

To celebrate its 25th birthday, the National Lottery has partnered with Jungle Creations’ new creative agency ‘The Wild’ to produce a campaign that aims to showcase its projects and raise awareness of the £30 million a week of National Lottery money that goes to Good Causes, amongst their target audience of 18-34 year olds. In a collaboration that is the first of this kind for the National Lottery, they enlisted The Wild to produce an original two part docu-series, three social videos and a number of articles, to be distributed on Jungle Creations’ channel, VT. Following on from the first film ‘Project Celt’, the second film in the series ‘From Peckham to Podium’ is published today on VT and will also be showcased on the big screen at the BMX Supercross World Cup at the end of the month. ‘From Peckham to Podium’ follows 18 year-old BMX rider, Kye Whyte, who is training for the Tokyo 2020 Olympics in the hopes of becoming a member of Team GB. Born and raised in Peckham, Kye started BMXing at the age of six and with the support and sacrifices his parents have made he has since won nine British Championships and six national championships. Already a European Championships silver medalist, today Kye is able to train full time thanks to the funding that the National Lottery has provided. Content advertisement created by The Wild, United Kingdom for The National Lottery, within the category: Gambling.

Direct advertisement created by OpusMultipla, Brazil for Detran PR, within the category: Public Interest, NGO.

Digital advertisement created by Barkley, United States for Take5, within the category: Confectionery, Snacks.

Digital advertisement created by Gents, Belgium for Alpro, within the category: Non-Alcoholic Drinks.

Audio advertisement created by Leagas Delaney, Czechia for Rajec, within the category: Non-Alcoholic Drinks.

Digital advertisement created by AdQUA, South Korea for AIA, within the category: Finance.

Film advertisement created by DDB, Netherlands for KLM, within the category: Transport.

A special contribution to the wedding of Prince William and Kate Middleton from MINI. Pointly to their marriage at the 29th of April 2011, three MINI Cabrio and Royal Guards were touring in the city and people with waving flaggs gave them a warm and happy welcome. God bless William & Kate. Yes, I will. MINI forever. Film advertisement created by FCB, Switzerland for Mini, within the category: Automotive.

A machine that transforms your expired cards into brand new guitar picks. It was installed in bars, night clubs and other places in São Paulo, Brazil. Ambient advertisement created by Loducca, Brazil for MTV, within the category: Media.

Refuge is marking 50 years of fighting domestic abuse in a new campaign created by BBH, which highlights the insidious ways technology is being used by abusers to monitor and control their partners, and how this makes the charity’s job more complex than ever. At the heart of the campaign is a 40-second film which, at first glance, appears to be promoting a new smartphone. But as the camera lingers on its elegant design and a voiceover details its features, things take a sinister turn. Maps in real time, we are told, can “keep you up to date with traffic in your area… and her movements”, while smart home features can be used to adjust the heating and lights “even when you’re not at home, so you can control her from wherever you are”. It ends by reminding us that as domestic abuse gets smarter, the job of Refuge gets harder, along with details of how to make a donation. Integrated advertisement created by BBH, United Kingdom for Refuge, within the category: Public Interest, NGO.

Film advertisement created by Y&R, Namibia for Lifeline Childline, within the category: Public Interest, NGO.

Ambient advertisement created by AJF, Australia for Jodi Lee Foundation, within the category: Public Interest, NGO.

British Airways launched a long-term campaign in the US telling India Ex-Pats in the US “It's time to Visit Mum!”. The campaign features real people and kicked-off today with an emotional video featuring a mom in India talking about how much she misses her son in America. During the video, she cooks her sons favorite meal for BA to fly to him in New York, but ends up being surprised when instead BA brings her son to her (after not being home for 15 years). Film advertisement created by Ogilvy, United States for British Airways, within the category: Transport.

Digital advertisement created by Flock, Mexico for Nike, within the category: Fashion.