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Most of the places we visit on a daily basis are a part of history. The cities we live in are the center-stage of countless events that were immortalized by a camera, and those pictures are on Getty Images. So we created an app that takes you on a journey through history. All you have to do is point the phone's camera in the direction the app indicates, and we do the rest! With augmented reality, you can see for yourself how the original photographer framed the image and exactly where the action took place. So this is how we most definitely became The World's Biggest Museum. Experiential advertisement created by Universidad del Desarrollo, Chile for Getty Images, within the categories: Media, Professional Services.

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Following the success of last year’s award-winning Upside Down Kitchen campaign with Hannah Hart, Glad once again shows us the sealing power of Press’n Seal—this time with a rugged, Off-Road Kitchen Challenge starring popular YouTube Creator, comedian and TV and podcast host, Grace Helbig. In the video, Grace attempts to make an elegant, “Instagram-worthy” poke bowl—all while bumping along a country road in a kitchen built on the back of a moving flatbed truck. Using a variety of fresh ingredients (we’re talking fish!), sealed safely in their bowls with Press’n Seal, Grace peels back the seal one by one to release the ingredients and hilariously assemble the final dish. It's “classic kitchen aesthetic meets the rugged outdoors” Film advertisement created by Portal A, United States for Glad, within the category: House, Garden.

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"Buyer" is a love story between mother and daughter. Film advertisement created by McCann, Uruguay for Nuevocentro Shopping, within the category: Retail Services.

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Film advertisement created by Hone, United States for Wix, within the category: Electronics, Technology.

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Film advertisement created by Make it Simple, Finland for Salvation Army, within the category: Public Interest, NGO.

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Film advertisement created by Serviceplan, Germany for Penny, within the category: Retail Services.

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Film advertisement created by BBH, India for Tinder, within the category: Professional Services.

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Integrated advertisement created by Mortierbrigade, Belgium for Vluchtelingenwerk Vlaanderen, within the category: Public Interest, NGO.

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We wanted to show just how quickly a train can “come out of nowhere” through this impactful projection installation. The reactions of passers-by to the image of a fast-approaching train were filmed as part of the campaign. Outdoor advertisement created by Gatecrasher, Australia for PTA, within the category: Transport.

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Digital advertisement created by Lowe, Philippines for Rexona, within the category: Health.

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On the occasion of its 25th anniversary, DoDo celebrates its origins and returns to the enchanting Seven Colored Earths of Mauritius. A homage to the charming island that was once home to the Dodo – symbol of uniqueness and unmistakable personality that has been inspiring the Brand’s signature creative vision and charming jewelry since 1994. We go back to the origins, where it all has begun, through an integrated and cross country campaign to continue telling DoDo’s story from print to PoP and last but not least on digital assets like Instagram, Facebook, Newsletter, Website. Integrated advertisement created by White Red & Green, Italy for Pomellato, within the category: Fashion.

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The Mediterranean Games are a multi sport competition usually assembled every 4 years that is organized inside the Olympic development, with the acknowledgment from the International Olympic Committee, putting in mind that the nations participating are restricted to the countries which are surrounding the Mediterranean Sea. The Games were held for the first time in Alexandria 1951 and this is a visualization of it's branding if it would be held ounce again in Egypt. Integrated advertisement created by MSA University, Egypt for The Mediterranean Games, within the category: Recreation, Leisure.

WVA

Even though Maaza is a popular juice brand in Sudan, as of late it had faced a lot of backlash. A rumour was started that Maaza is not made from mangos, but from pumpkins. This is completlty false and untrue. Another issue that Maaza was facing from consumers was complaints about the colour of the juice no longer being the strong yellow colour normally associated with mangos. Solution: We created an ad campaign that highlights Maaza’s use of mangos and the colour of the juice. Our creative concept was based around an already popular song "Loun Al Manga ” by legendary Sudanese female group Al Balabel. The colour yellow (same as the colour of the juice) was used extensively throughout the entire TV ad, from the sets to the costumes. Not only did this make that tv production look fresh and stylistic, but it also strongly reinforced our key messaging of "loun al manga wa ta3am al manga” (the colour of the mango, the taste of the mango), leaving the viewer/consumer with no room to misinterpret the quality of the product, and thereby directly dispelling the false rumours about Maaza juice not being made from mangos.

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Real women who’ve survived domestic violence are giving their voices to scenes from silent movies where female characters are being abused by men, in support of a Romanian domestic violence charity. In Unquiet Voices, a 40-minute film created by Cheil Centrade on behalf of Romanian charity ANAIS, scenes from seven different silent films are intertwined with narratives of romances that became nightmares for women. It is estimated that every 30 seconds, a Romanian woman becomes a victim of domestic abuse, but very few are empowered talk about their experience. The idea of Unquiet Voices is to reveal the almost unnoticed portrayal of violence against women in films and how men copy this wrong behaviour in real life. ANAIS, which supports domestic violence victims, wanted to undo the wrong. With the loss of copyright of dozens of these silent movies on January 1 2019, ANAIS wondered if they could be turned into an empowering cinematographic product for the next generation? The real-life stories brought to life in the movie show different types of abuse, from psychological to economic. sexual, and even attempted murder. The movie talks about physically assaulted women who are left breathless on the floor, men who should be in jail but are walking freely, and children witnessing tragedies. The footage from each movie chapter was taken from seven different silent movies, then rearranged to fit the real stories of victims, whose voices are recorded over the footage to finally unsilence every violent scene. Movies used in the campaign: A Woman of Paris, directed by Charlie Chaplin - 1923 Our Hospitality, directed by Buster Keaton and John G. Blystone - 1923 Flaming Youth, directed by John Francis Dillon- 1923 Safety Last!, directed by Fred C. Newmeyer and Sam Taylor- 1923 Souls for Sale, directed by Rupert Hughes- 1923 Where the North Begins, directed by Chester M. Franklin- 1923 Scaramouche, directed by Rex Ingram- 1923 Digital advertisement created by Cheil, Romania for Anais Association, within the category: Public Interest, NGO.

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Film advertisement created by Y&R, United Kingdom for M&S, within the category: Retail Services.

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Village Roadshow transformed a JCDecaux INNOVATE panel in Melbourne’s Southern Cross Station using touch-activated LCD screens to promote the launch of biggest shark flick of the year, ‘The Meg’. The custom JCDecaux INNOVATE panel featured a touch-activated LCD screen that displayed a mysterious, murky deep-sea scene when not in use. Passers-by were encouraged to ‘knock at their own risk’ to activate the action. When the touchscreen was activated, a giant shark emerged from the murky waters and ‘attacked’ the LCD screen - creating a dramatic faux shattered glass effect giving passers-by an equally dramatic shock!

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Kiwis love their sport, so much so that in any given week 95% of young people and 73% of adults take part in it. And sport not only benefits our physical health, it helps with our mental well-being, social cohesiveness and community. ANZ has been supporting Kiwi sport for over 20 years with grassroots and professional sponsorships across cricket, netball, the Olympics and the Paralympics. Now, they are investing in a new ‘good sport’ initiative. Film advertisement created by TBWA, New Zealand for ANZ, within the category: Finance.

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We wanted to capture the emotive state of the nation in a short film, celebrating the beautiful way that people, countries, and organisations are coming together for the greater good. It's a story of struggle and hope. Film advertisement created by The Future Collective, United Kingdom for The Future Collective, within the category: Public Interest, NGO.

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Ambient advertisement created by Grey, Italy for Greenpeace, within the category: Public Interest, NGO.

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Lately, parent's don't see play as a necessity, they prioritize extracurriculars and after school programs over unscheduled play. But play makes kids creative thinkers, so we need a way to get play back on the agenda and encourage kids to be as creative as possible. Our solution: the first ever LEGO set created and designed by kids. Integrated advertisement created by S.I. Newhouse School of Public Communications, United States for Lego, within the category: Toys.




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