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Kingfisher plc has launched its first international, multi-platform marketing campaign, ‘Start Something New’, to support the home improvement company’s new range of Unique outdoor products. Based on extensive customer research which included visits to hundreds of customers’ homes, the exclusive products have been designed and created by Kingfisher’s in-house teams to reflect the realities of their customers’ lives. With heavyweight media support, the campaign is rooted in Kingfisher’s belief that the home is at the heart of people’s lives, with huge emotional significance. On March 23, the TV advert created by Leo Burnett London is a personal story linking new life stages and the promise of new memories to come, with the new product range. Directed by British actor and director Dexter Fletcher (director of the 2016 hit film, ‘Eddie the Eagle’) the advert shows how the new range of products can create a positive change in customer’s lives thanks to unique designs and accessible pricing. Commenting on the creative, Chaka Sobhani, Chief Creative Officer for Leo Burnett London, said: “We're really proud to be part of the start of this journey with Kingfisher, a brand who believe great design should be affordable and available to all. Our stories hopefully mirror how great design really can have an impact, small or big, on our everyday lives.” The ad will air in the UK from 23rd March to 5th April, and all products are currently available at B&Q. As well as the UK, the ad will also be shown in France and Romania. Film advertisement created by Leo Burnett, United Kingdom for Kingfisher plc, within the category: House, Garden.

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Integrated advertisement created by Serviceplan, Germany for Mini, within the category: Automotive.

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Film advertisement created by Saatchi & Saatchi, France for Toyota, within the category: Automotive.

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Ambient advertisement created by Red Pepper, Russia for Provencal, within the category: Food.

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Film advertisement created by Wieden + Kennedy, Netherlands for EA Games, within the category: Gaming.

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In October 2012 we built an installation in the form of two photo booths. The booths were equipped with an iPad playing sound theatres of a possible future based on the education of choice. Upon start the iPad application would also take a picture of you on a green screen. After the experience a built-in printer would print out a post card from your own future. Ambient advertisement created by Apt, Norway for The Norwegian Education Department, within the category: Education.

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Ambient advertisement created by Saatchi & Saatchi, Brazil for Mizuno, within the category: Fashion.

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Content advertisement created by Wunderman Thompson, Singapore for Lux, within the categories: Beauty, Personal Accessories.

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Ambient advertisement created by Grabarz & Partner, Germany for DEVK, within the category: Finance.

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Ambient advertisement created by Ogilvy, Costa Rica for Claro, within the category: Electronics, Technology.

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Film advertisement created by mcgarrybowen, India for Ola Cabs, within the categories: Professional Services, Public Interest, NGO.

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Thomas Cook India has launched a new travel campaign ‘Travel to Know’, intended to break down cultural perceptions and promote the North Eastern India region as a culturally diverse travel destination for Indians. Unlike the typical travel campaign approach, the travel brand has deliberately steered away from using picturesque imagery. Instead it challenges ethnic stereotypes, questions our need to label places and its communities and implores the audience to travel more and ‘turn what you know around’. Film advertisement created by Saatchi & Saatchi, India for Thomas Cook, within the category: Hospitality, Tourism.

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Film advertisement created by TBWA, Belgium for Telenet, within the category: Electronics, Technology.

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The campaign idea is to create a new language playing off the word cheesy - #SpeakCheesy. The media includes press, content, OOH, social media, and display. One of the pre-roll executions is a phone conversation between two characters called ‘Borisy’ and ‘Trumpsy’ speaking to each other across the Pond in the cheesy language; performed by impressionists John Culshaw and Lewis Macleod. Digital advertisement created by Now, United Kingdom for New York Bakery, within the category: Food.

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Film advertisement created by Cheil, India for Samsung, within the category: Electronics, Technology.

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Budweiser wanted a film to communicate that their beer is now brewed with renewable electricity from wind power. Piece of work shortlisted in this year's CLIO Awards in the category Budweiser Emerging Creative Award.

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Through the use of visually sophisticated and conceptual animations, the ad campaigns capture the essence of Dell's three new product launches: the new OptiPlex 7071 Tower – a premium business desktop designed for maximum VR performance in a sleek, compact design; the OptiPlex 7070 -- a new form factor providing a fully modular desktop experience; and the 5300/5400 Dell Latitude 2-in-1 with Chrome Enterprise OS. Integrated advertisement created by Dell Blue, United States for Dell, within the category: Electronics, Technology.

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Grand Rapids Casting: Casting Director: Maureen Dreher / Fahey-Dreher Casting Film advertisement created by Fairly Painless, United States for Spartan, within the category: Retail Services.

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Editor Frank Snider, EP Eve Kornblum, Producer Helena Lee Film advertisement created by Saatchi & Saatchi, United States for Goodwill, within the category: Public Interest, NGO.

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Ambient advertisement created by Ogilvy, Belgium for De Zelfmoordlijn, within the category: Public Interest, NGO.




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