Film advertisement created by JOY, Australia for Emporium Melbourne, within the category: Retail Services.

Most of us take time for granted, but for those with terminal cancer, time is an opportunity to make every moment count. BMW’s new Connected Drive technology is an integrated navigation system that directs drivers precisely to their destination as efficiently as possible. Therefore, BMW will collaborate with St Jude’s Hospital to provide patients with an opportunity to use their precious time most efficiently, doing the things they love. This won Merit - 2017 One Show Young Ones. Experiential advertisement created by School of Visual Arts, United States for BMW, within the category: Automotive.

Who says virtual assistants can't fall in love? On Valentine's Day, Samsung Romania supports impossible love stories and tells the story of Bixby, its own virtual assistant, who falls in love with another virtual assistant belonging to a different operating system. This Valentine's, no love story is impossible. Make yours happen. Digital advertisement created by Cheil, Romania for Samsung, within the category: Electronics, Technology.

Outdoor advertisement created by Ogilvy, Denmark for Ekstra Bladet, within the category: Media.

Direct advertisement created by DDB, Germany for Reporters Without Borders, within the category: Public Interest, NGO.

When sniffles and sneezes strike, Boogie Wipes help every Mom channel her inner rock star. Film advertisement created by Curiosity 360, United States for Boogie Wipes, within the category: Health.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Fahlgren Mortine, United States for Donate Life Ohio, within the category: Public Interest, NGO.

Film advertisement created by Bullpen Integrated, United States for SurveyMonkey, within the category: Professional Services.

Film advertisement created by Spark44, United Kingdom for Land Rover, within the category: Automotive.

Digital advertisement created by JWT, Canada for Tim Hortons, within the category: Non-Alcoholic Drinks.

Ambient advertisement created by Havas, United States for JC Penney, within the category: Retail Services.

Digital advertisement created by Dentsu, Japan for Mesocare-Plus, within the category: Health.

Digital advertisement created by McCann, Israel for Shorashim, within the category: Public Interest, NGO.

Production Co: Hello & Co. Film advertisement created by Leo Burnett, United States for McDonald's, within the category: Food.

Audio advertisement created by Wax, Canada for Mitchell Eye Centre, within the category: Health.

Film advertisement created by Leo Burnett, United Arab Emirates for McDonald's, within the category: Food.

McCann Lima conceived a website that presents “real problems” for parents to read that appear to be math and language comprehension exercises – but they do so by directly addressing the issues around underage pregnancy. Web: http://problemasreales.com/ Digital advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.

A live video feed from a bbq 24 hours a day. Every now and then the grill gets filled with steaks and meat products. The rules are simple - be the first to grab a steak from the grill - and it's yours! The exact product you tagged yourself on gets packed and sent to your house in 45 minutes. Ambient advertisement created by MRM, Romania for Lidl, within the category: Retail Services.