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Film advertisement created by BBDO, Australia for AHM, within the category: Finance.
Film advertisement created by Voskhod, Russia for Vici, within the category: Food.
To learn more about The Year of Alabama Arts, visit the microsite at http://www.artthatspeaks.com
Between fake news and malfunctioning AI devices, we hear more things said with authority that don’t sound quite right. So we created a character and a spoof that we can extend almost indefinitely across situations and media platforms. Film advertisement created by Greatest Common Factory, United States for SafeAuto, within the category: Finance.
To show passengers at Oslo Central Station that it takes time to make great potato chips, Totenflak along with JCDecaux Norway offered those who had patience a big surprise! Outdoor advertisement created by Orkla, Norway for Totenflak, within the category: Confectionery, Snacks.
A police officer get confronted by a heartbreaking situation.
Film advertisement created by Havas, United States for Air Wick, within the category: House, Garden.
Film advertisement created by Uncle Unicorn, Sweden for Sveriges Radio, within the category: Media.
Ambient advertisement created by McCann, Israel for Yes MaxHD, within the category: Electronics, Technology.
This is not an adaptation. That was not shooting abroad. This is our new spot + player. Film advertisement created by 180heartbeats + Jung v. Matt, Poland for Player+, within the category: Media.
Every day in Israel, ten young adults ages 18-40 find out they are have cancer. Still, the country’s support system does not recognize this age category as a population with special needs. Quite the opposite in fact. For many of these young adults who are just starting out in life - starting a family, buying an apartment, beginning their careers; getting cancer means getting stuck. Why? Because young cancer patients (and even recovering young cancer patients) can't get a mortgage, women cancer patients are not told to freeze their eggs (in spite of what you can imagine cancer treatments may do to their ability to conceive & have a baby) and 60% of them are not hired back to work. For them, getting cancer means getting stuck. The “Stop Cancer” association was created to change that and provide a network of support for young adults with cancer. Therefore, in honour of the first ‘Young Adult Cancer Awareness Week’, we launched #The_Cancer_That_Stuck_Me. The idea behind the campaign was to emphasize that while a ‘regular’ 29-year-old, buying his first apartment, life is on track to move forward, the life of another person that same age, who just was diagnosed with cancer, suddenly gets stuck. While he is asked to deal with the disease, once recovered buying an apartment will be an impossible dream as he will not be eligible for any funding or mortgage. The campaign carried which was carried out on every media platform available, attempts to illustrate our cancer patients getting stuck and began with organic Instagram stories which hit a nerve and spread everywhere as hundreds of celebrities joined our cause and shared their stories. Live prime television broadcasts froze, live radio broadcasts got stuck as did TV Promos, Movie trailers and YouTube pre-rolls. Even Israeli President Mr. Reuven Rivlin voiced his position in support of our goal. Experiential advertisement created by Saatchi & Saatchi, Israel for StopCancer Association, within the category: Public Interest, NGO.
Besides creating awareness for Special Olympics and the need they have for volunteers there were two goals in this campaign… First, make it clear to people that it is not a “task” or a “burden” to be a volunteer during a Special Olympics but it is an amazing experience. And secondly, prove that a volunteer is also a huge gift for the athletes as well. Because it helps them to participate in their favorite sports. That’s why we teamed up with BONGO (Smartbox Group Company), market leader in Belgium in the gift/experience box market. And turned the act of volunteering into an actual gift box! Ideal for this year’s end of year! The campaign immediately went viral, and got picked up by tons of influencers. After 2 days, even the Belgian Prime Minister got involved and called upon the nation to participate in this campaign. Film advertisement created by Done by Friday, Belgium for Special Olympics, within the category: Public Interest, NGO.
In the small country of Denmark, 122,000 children grow up with a parent who drinks too much. It's an uncomfortable world to navigate in, and an everyday filled with shame, tears, anger and broken promises. That’s why you don’t have to be an alcoholic to have an alcohol problem. To showcase this insight, Alcohol and Society made a film with a simple idea: an AA-meeting for children. Film advertisement created by Hjaltelin Stahl, Denmark for Alcohol & Society, within the category: Public Interest, NGO.
In 2007, Microsoft, Bungie, T.A.G. McCann and AKQA launched a multifaceted campaign to promote Halo 3. Film advertisement created by McCann, United States for Halo, within the category: Gaming.
Film advertisement created by SEK, Finland for Juhla Mokka, within the category: Non-Alcoholic Drinks.
Audio advertisement created by Jotabequ, Costa Rica for Hyundai, within the category: Automotive.
Film advertisement created by Kadaver, Denmark for Kilroy, within the category: Professional Services.
Digital advertisement created by Air, Belgium for Amnesty International, within the category: Public Interest, NGO.
‘W.O.’ becomes ‘W.O.man’ in a campaign by F.biz for the Maria da Penha Institute. Film advertisement created by F.biz, Brazil for Instituto Maria da Penha, within the category: Public Interest, NGO.