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Digital advertisement created by Etcetera, Netherlands for Ditzo, within the category: Finance.
Film advertisement created by Saatchi & Saatchi, Israel for Achla, within the category: Food.
Due to strict regulation law’s regarding the advertisement of alcoholic beverages, Teperberg winery had to reinvent it’s advertising strategy. Film advertisement created by McCann, Israel for Teperberg, within the category: Alcoholic Drinks.
The campaign focuses on what to do when you recognize abuse and how to report it, making the community's role more visible while inspiring action. Film advertisement created by Offspring, United States for Child Abuse Prevention, within the category: Public Interest, NGO.
Digital advertisement created by Publicis, France for Renault, within the category: Automotive.
Outdoor advertisement created by McCann, United Kingdom for Microsoft, within the category: Electronics, Technology.
Film advertisement created by Burrell, United States for Tide, within the category: House, Garden.
For the launch of LG’s 2017 range of OLED and SUPER UHD TVs, LG Australia briefed their agency Tonic to develop a high impact integrated campaign challenging Australians to experience cutting edge advancements in TV technology for themselves. Going up against big brands such as Samsung and Sony, LG needed an innovative and motivating communication strategy that both challenged and educated the consumer in an entertaining way. With both TVs representing a major leap forward in picture and sound quality, Tonic and LG agreed that the campaign should focus on the amazing cinematic experience they would bring to Australian homes. The campaign was driven by the call to action, ‘BRING CINEMA HOME’ and launched in Sydney’s CBD with the construction of a highly realistic pop-up cinema and the promise of an unforgettable red carpet experience for visitors. Social posts in the days leading up to the event encouraged people to pay the cinema a visit and share their experiences online. On the day, a promo team dressed as ushers handed out popcorn and flyers and directed people to their seats inside the cinema. A short screening then focused attention on the cinematic qualities and new technology built into the OLED and SUPER UHD TVs. After each performance, viewer’s candid, unscripted responses were filmed in preparation for a TV campaign and online content. Experiential advertisement created by Tonic, Australia for LG, within the category: Electronics, Technology.
Content advertisement created by Jung von Matt, Switzerland for Graubünden Ferien, within the category: Recreation, Leisure.
Ambient advertisement created by Heimat, Germany for CNN, within the category: Media.
18–29-year-old Ukrainians do not vote. According to the research of the sociological group "Rating", only 36% of the age group took part in the last parliamentary elections in 2014. NGO Global Office together with ANGRY agency decided to call this youth for the snap parliamentary elections on July 21 in their own language. Action: The Ukrainian capital, Kyiv, is famous for its rave culture. The parties that take place here are among the biggest in Europe, such as CXEMA, Strichka, Brave! Factory. So, for this audience, we have created a bold social video in which the young people showed not the way the elders want to see it, but what it really is. We asked a famous Kievan DJ Dmitry Avksentiev to create a track. Results: The video was created specifically for Facebook, the most popular social network In Ukraine, and YouTube. For the first 5 days on Facebook, the video was watched by 500,000 people, on YouTube - more than 260,000 times. With more than 1,000,000 coverage in Ukrainian and Russian media. Film advertisement created by ANGRY, Ukraine for Global Office, within the category: Public Interest, NGO.
Digital advertisement created by Rosapark, France for Thalys, within the category: Transport.
Digital advertisement created by Karmarama, United Kingdom for Sugru, within the category: House, Garden.
Film advertisement created by Fallon, United Kingdom for Maynards, within the category: Confectionery, Snacks.
Appliance store Comfy provides super quick delivery at any time. We call this blessing a quickeasy delivery. No one likes long deliveries as well as long ads. To not drive people nuts, we filmed the fastest ads ever - they last for just 1 second. One second is not enough to hate an ad that interferes your video with the kitties, not enough to find skip button, but enough to realize that it was about delivery. The fastest ever delivery ad, that doesn’t anger anyone. Content advertisement created by Banda, Ukraine for Comfy, within the category: Retail Services.
Film advertisement created by DDB, United Kingdom for Harvey Nichols, within the category: Retail Services.
What happens when you mix a thousand year old craft with modern technology? This was the question the young danish ceramics brand TORTUS COPENHAGEN asked as it seeked new ways to convey the values of hand-made craftsmanship to a broader audience. The Idea: the reinvention of the (potter’s) wheel. We created a short film capturing handwork in a fully new perpective. With the use of modern technology already widely used in the area of x-treme sports, we captured something quite different; a piece of clay being shaped by the hand at hundreds of rotations per minute. The new angle: the world revolves around the growing form like in the eye of a tornado. From a piece of earth to a stunning vase, this created a never before seen and beautiful perspective of the making process that transcend the somewhat antiquated notions about the artform.
Ambient advertisement created by INNORED, South Korea for Incruit, within the category: Professional Services.
This is a measure to arouse interest in Red Bull Race Day. Focusing on the roaring sound of racing machines, we created a flip book with a super-difficulty level using a cartoon-like onomatopoeia expression unique to Japan. Film advertisement created by dentsu inc., Japan for Red Bull Japan CO., within the categories: Non-Alcoholic Drinks, Sports.