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Film advertisement created by DDB, New Zealand for Lotto NZ, within the category: Gaming.
Showing how a craft almond toffee maker fails at everyday tasks like taking a picture and charging a phone while it excels at gifting is the strategy behind the campaign. Enstrom Candies embraces the art of gifting so fully, it’s all they know how to do. Film advertisement created by Vladimir Jones, United States for Enstrom, within the category: Confectionery, Snacks.
This is a story of a Filipino family facing a Christmas that’s a little different this year. See how the family’s heirloom recipes made with Alaska Milk help bring back the joy of the season. Content advertisement created by MullenLowe Group, Philippines for Alaska Milk Corporation, within the category: Non-Alcoholic Drinks.
This is a metaphor of a Man who goes for a cold beer to quench his thirst. Film advertisement created by McCann, Ivory Coast for Beaufort, within the category: Alcoholic Drinks.
Creative Directors: Juan Sevilla, Francisco Cassis, Paulo Areas Agency Producers: Sebastián Arce Romero, Lola Guillamón Outdoor advertisement created by Lowe, Spain for Nomad, within the category: Recreation, Leisure.
Digital advertisement created by FCB, New Zealand for Vodafone, within the category: Electronics, Technology.
Liva, a fashion fabric brand, decided to launch LIVAECO - A highly sustainable fabric variant and partnered with W (Women’s Apparel Brand). We picked most ignored aspect of packaging when briefed on packaging innovation. Brand Tags are typically thrown away after the purchase. Introducing 'LIVAECO PLANTABLE TAG’ - Designed to sprout into flowers, vegetables and trees when planted. We decided the place for the tags is not in the trash bin but in the pot! These tags were made with 100% organic seeds, sourced from farmer network Livaeco tags extended its support to a circular economy - hundreds of rural women, 800 organic farmers who help create sustainable products out of consumer waste. While these brand tags were launched exclusively for SS 19 and AW 19 the W collections, the demand for it has transcended seasons. Design advertisement created by Tonic, India for Liva Eco, within the category: Fashion.
Digital advertisement created by Ogilvy, United Arab Emirates for Berlitz, within the category: Education.
Film advertisement created by Jung von Matt, Germany for Nikon, within the category: Electronics, Technology.
Liqui-Fruit asked us to come up with a TV campaign to promote their new packaging. The most notable change to the pack is the removal of the straw, a characteristic that led us straight to a simple, humorous insight. Film advertisement created by Bester Burke, South Africa for Liqui-Fruit, within the category: Non-Alcoholic Drinks.
My Blood is red and black is a campaign created by Leo Burnett Tailor Made for Hemoba (The blood bank of Bahia State) and E.C.Vitória. It raised blood donations in 46% and got national and international repercussion. Direct advertisement created by Leo Burnett, Brazil for Hemoba Foundation, within the category: Public Interest, NGO.
The bicycle is a unique mobility solution. More than that: it is the best cost-benefit ratio for many routes. And facing a national truck strike in Brazil as protest for the high gas prices, Caloi, the top Brazilian bicycle company, saw an opportunity for communicate that bikes could be a good and immediate solution in transportation. “Liters”, the ad campaign created by Tribal Worldwide’s São Paulo office, has found not only a way to show how cycling is a viable, sustainable and economical option for transportation, but also a perfect timing and chance to impact a potential target. Focused in out of home media, the communication has transformed prices of some of its best-selling bikes in gallons of gasoline, questioning the use of cars in the crowded city as well as rationally demonstrates the cost-benefit ratio in urban mobility. The index used to convert the bicycle prices in liters of gas was based in real time data connected with Google Waze information. Every time the fuel value varied, the digital outdoors were updated by the “currency”. To increase the impact, the OOH media points was selected strategically near by gas stations, especially those with the largest queues. Comparing the Reais (Brazilian currency) that could be spent with a new bike instead of liters of gasoline, more people became aware that cycling is not only good for health and for the Planet, but also for their pocket. Outdoor advertisement created by Tribal, Brazil for Caloi, within the category: House, Garden.
Pepsi ran a brand awareness campaign to reinforce its connection to a young audience with music by engaging its audience through a bot for Messenger, resulting in a 5-point increase in awareness.
Film advertisement created by Dare, Canada for BC Children's Hospital Foundation, within the category: Public Interest, NGO.
Game world is now discussing the most expected EA shooter release, dreaming about the great squad assembling and taking part in the most hard fought battles of the World War I. Electonic Arts in collaboration with Yandex.Taxi service and help of creative digital agency WNM.Digital produced an outstanding project (promo campaign) for Battlefield 1 in Russia. All “Battlefield” equipment was installed in 10 Ford Galaxy cars, which were reconstructed into special “gamecars”. Large screen monitor, a subdued lighting, powerful acoustics with subwoofer in trunk and a gamepad — car interior turned into snug and groovy show-room with an awesome game-space. “Battletaxi” randomly take orders and are an absolute jack-pot for taxi users. BattleTaxi passed the strength test by popular bloger Anton Logvinov Content advertisement created by WNM.Digital, Russia for Battlefield, within the category: Gaming.
Film advertisement created by Saatchi & Saatchi, United States for VocaliD, within the category: Public Interest, NGO.
Digital advertisement created by Barton F. Graf, United States for Esquire, within the category: Media.
Ambient advertisement created by Publicis, Portugal for Oficina do Açúcar, within the category: Food.
Film advertisement created by Be Lucky, Taiwan for Asus, within the category: Electronics, Technology.