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Advertising professionals create amazing non-profit campaigns to make others happy. So we decided to create a non-profit campaign to make advertising people happy. And yes. It’s a satire.

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Ambient advertisement created by Dentsu, Japan for Sadako, within the category: Media.

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Film advertisement created by Humanaut, United States for PetSafe, within the category: Pets.

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Film advertisement created by Droga5, United States for Dos Equis, within the category: Alcoholic Drinks.

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Experiential advertisement created by McCann, Hong Kong for Cathay Pacific, within the category: Transport.

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April Fools' Day 2016 Digital advertisement created by Björn Borg, Sweden for Björn Borg, within the category: Fashion.

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Brazil has over 8,000 refugees and 28,000 people who are waiting to get refugee status. And one of the major challenges they face is integrating into society. Many Brazilians are still prejudiced about refugees, mostly because they don't know their stories. And since Christmas is a time for people to come together, we would like to bring you closer to these people. The Migraflix platform team invited them to participate in the My Refugee Friend project, which will show the faces and tell the stories of these refugees. On the website, Brazilian families can invite a refugee to their home for Christmas. URL: www.myrefugeefriend.com Digital advertisement created by No Bullshit, Brazil for Migraflix, within the category: Public Interest, NGO.

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Film advertisement created by BETC, France for Canal+, within the category: Media.

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Ambient advertisement created by FCB, Peru for Peruvian Cancer Foundation, within the category: Public Interest, NGO.

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Nike is using holographic 3-D advertising to promote their new “Free” running shoe. The first-of-their-kind ads, which are running in outdoor locations in Amsterdam, project a holographic image demonstrating the key feature of the shoe—its flexibility. Nike free shoes are specifically designed to let your feet move more naturally and freely than traditional athletic shoes. Over time, this helps make your feet stronger. The hologram shows the shoe bending forward and back to simulate its flexibility. The ads sit in a Holocube, which is transparent so people can see the shoe from all angles, and brightly lit to attract attention of passersby—day or night.

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Film advertisement created by BBDO, United Kingdom for Guinness, within the category: Alcoholic Drinks.

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Outdoor advertisement created by GSD&M, United States for Jarritos, within the category: Non-Alcoholic Drinks.

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In a world where politicians construct walls to create divisions within society, ReBuild Peace works to bring children of different ethnicities, religions, and social class together to break walls down to make peace. In a joint effort between PartnersGlobal and Lego, we created ReBuild Peace, a special Lego play-set that comes with a pre-assembled wall for children to break down and build something that will better our world. Whether children use the wall pieces to create trees, schools, or other needed institutions, the ReBuild Peace play-set shows children that by partnering together we can overcome the hurtful divisions facing the world today. Integrated advertisement created by Miami Ad School, United States for Lego, within the category: Gaming.

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Film advertisement created by la comunidad, Argentina for Verizon, within the category: Electronics, Technology.

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Heritage Bank celebrates the different people that make the Northwest a diverse, interesting place. And they believe differences can build a better bank, too. Which means they can offer their customers more than a community bank. But rather, a community of banks. Film advertisement created by Hydrogen, United States for Heritage Bank, within the category: Finance.

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Created by Boulder-based agency, Fortnight Collective, the spot literally packs a punch and shows us how much harder CBD works for your body when combined with other natural ingredients. Battling it out in the ring, CBD teams up with omegas, terpenes, and ashwagandha (all fighters in the ring!) to take on stress in this fun spot. Unlike other CBD brands that only offer CBD, HempFusion adds in other natural ingredients to create products that specifically help with stress, sleep, and energy – adding up to a better day for you. The campaign consists of elements such as video, OOH, radio, experiential, and a national podcast series. Film advertisement created by Fortnight Collective, United States for HempFusion, within the category: Pharmaceutical.

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Film advertisement created by Havas, Australia for Sony, within the category: Electronics, Technology.

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In United Voices, Natalie Ringsmuth, founder of #unitecloud, shares her vision for uniting a town that is divided by ethnicity, religion, and immigration. In St. Cloud Minnesota, Natalie works with individual immigrants in her community to find common ground through sharing stories that unite rather than divide. Film advertisement created by TBD, United States for Welcoming America, within the category: Public Interest, NGO.

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Our idea was to show how much the LG 15KG washer can wash. So we filled it with 71 items of clothing and then washed the whole lot in one go. The clothes were then stitched together to make a 12.66m x 3.35m billboard that directed people to a landing page where they saw how it was made, learnt about the washer and found the nearest store to buy it. The billboard was placed in a high traffic location on Qantas Drive near Sydney airport for three weeks, capturing the attention of passing motorists. Outdoor advertisement created by Y&R, Australia for LG, within the category: Electronics, Technology.

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For the past 2 months, French grocery chain Intermarché has, like others throughout the world, been working harder than ever to make sure everyone has what they need. As France beings to ease restrictions, Intermarché wanted to send a message of hope and promise, celebrating the emotion of finally being able to (safely) reunite with friends and family. Filmed during lockdown, the 1 minute ad doesn't use people or narration. Instead, the film, which was released the day before the end of confinement, features shots of those doorways we've all been looking at longingly for weeks, aptly conveying the loneliness of yesterday and the promise of the future. Film advertisement created by Romance, France for Intermarche, within the categories: Public Interest, NGO, Retail Services.




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