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Guinness Smooth is a distinctive, flavourful beer with the perfect balance of sweet and bitter to achieve smoothness and refreshment that everyone can enjoy.
Film advertisement created by Porter Novelli, United States for Glass Packaging Institute, within the category: Professional Services.
Film advertisement created by Above+Beyond, United Kingdom for OnePlus, within the category: Electronics, Technology.
How do you separate a diaper brand from their big name competitors? You create the environmental change in diaper disposal that would make Greta Thunberg proud of your little turd bird. Integrated advertisement created by Miami Ad School, Germany for Rossmann, within the categories: Public Interest, NGO, Retail Services.
Film advertisement created by MullenLowe Group, Colombia for Ministerio de Defensa, within the category: Public Interest, NGO.
Film advertisement created by Havas, United Kingdom for Lemsip, within the category: Health.
Ambient advertisement created by Lg2, Canada for Sears, within the category: Professional Services.
The idea is to show How the client service of LG can be active even in the worst situation. the story telling is based on "Once upon a time" in a local language. this is the first animation work of LG in Africa. Arabic rhymes were used to impact the animation and deliver the claim as simply as possible. Digital advertisement created by ALL-IN, Algeria for LG, within the category: Electronics, Technology.
London based creative agency Space has developed a new Monkey Shoulder advertising and communications campaign in collaboration with Los Angeles-based design agency Studio Number One (SNO). The campaign, which aims to recruit new drinkers, positions Monkey Shoulder as 100% malt whisky made for mixing and features a bold and distinctive identity that reflects the playful attitude of the brand. The work highlights the iconic Monkey Shoulder bottle and the whisky’s signature cocktails; Ginger Monkey, Lazy Old Fashioned and Monkey Splash, and features the headline “Shake Your Monkey Shoulder”. Outdoor advertisement created by Space, France for Monkey Shoulder, within the category: Alcoholic Drinks.
Opioid overdose has reached epidemic proportions in the United States and the stigma tends to blame the victim and ignore the problem. Our idea is to show how this drug makes you dependant after 7 days of taking and we will partner with Sundance Festival to promote the first campaign that will be featured as short film in their ceremony.
The idea was to call attention to the consequences of nicotin consumption in a drastical and surprising way and create motivation for quitting smoking. Ambient advertisement created by Mediaplus, Germany for Lutz Mehlhorn, within the category: Public Interest, NGO.
This short film takes a 24 hour look at the work that goes into making a custom copper mug and a copper mug business. Handlebend wanted to take a different approach to a standard maker video by giving viewers a glimpse at the effort it takes to build a business from scratch in small-town Nebraska. From managing multiple kids, multiple jobs, and multiple orders this start up continues to deliver their art to consumers all over the country. Content advertisement created by Agency Squid, United States for Handlebend, within the categories: Industrial, Agriculture, Personal Accessories.
The UAE automotive industry has experienced exponential growth in the last few years, generating records of demand for car parts. But such scenario has also collaborated to increase an old problem in the region: the enormous amount of fake spare parts being offered on the market. As most drivers in Dubai think they can easily tell a fake car part from a real one, unauthorized car shops have their clientele guaranteed. As a result, one out of four cars is fitted with fake spare parts. To change drivers' attitude, AWR Arabian Automobiles and its Nissan Service Center/Genuine Parts division created KEFA, the fakest spare parts ever, and introduced it to car fans at the Dubai International Motor Show. A shower drain, a printer toner, and kitchen strainer were respectively presented as a brake rotor, a fuel injector, and an air filter, each one with its very own package. With more than one hundred car fans interviewed, less than 6% were able to notice the scam. The best reactions were compiled in an online film, meant to prove that, when it comes to car parts, it’s better to rely on genuine products and on authorized service centers. Film advertisement created by TBWA, United Arab Emirates for Nissan, within the category: Automotive.
Film advertisement created by BETC, France for Veet, within the category: Beauty.
They say no man is an island and the same can be said about our beloved pets. Even though it might weigh on our consciences, most pets are left alone at home while their owners work to pay for their treats, leaving our furry, feathery and scaly buddies with a couple hours of, let’s admit, sheer boredom. Well music streaming giant Spotify with the help of Stink Studios comes to the rescue with new content curated especially for stay-at-home pets. “My Dog’s Favourite Podcast” and a large array of algorithmically supported playlists are now available for the platform’s 133 million subscribers, matchmaking an owner’s musical tastes to their pets’ needs.
Film advertisement created by BBDO, United Arab Emirates for Johnson & Johnson, within the category: Health.
People who are missing aren't always close to home. Often - especially in cases involving human trafficking - people end up being taken to other regions or countries. That's why Impar (Instituto Ana Paula Moreno) decided to show missing people on a world scale, through a project named #FindHope. 2019 was the year with the highest human trafficking rate of the decade. UN data say the problem affects 24.9 million worldwide. And to find and help the victims, the project seeks help through everyone's eyes, adding the photos and data of these missing people to the photos that everyone sees on Instagram. On the date of each famous global event, the institution publishes photos of missing people using hashtags on the rise. Thus, when someone searches for the event, they are impacted by photographs of missing persons, increasing the chances of the victims to be found. The project happens in the hashtags of each important event - such as #Grammy2020, #EmmyAwards, #Oscar2020 and #SuperBowl. In addition to the social network initiative, it has a website on which it is possible to register other people or send information to help find them: www.findhopeproject.com Digital advertisement created by Havas, Brazil for Impar, within the category: Public Interest, NGO.
Since the Lunar New Year celebration is going to be fairly quiet this year due to the pandemic, we decided to bring the excitement and celebration of Chinese’s culture and tradition through this short video. The Spirit Awakens - Our forefathers brought along the Chinese culture as they travelled south from mainland China. The Chinese always have an appetite for an eventful Lunar New Year and with all these iconic Chinese traditional performances and the presence of supportive multicultural leaders in the state, we hope to keep the spirit and legacy of our forefathers alive, eventually inspiring the younger generation. Digital advertisement created by Sarawak Eye, Malaysia for Sarawak Eye, within the categories: Agency Self-Promo, Hospitality, Tourism, Public Interest, NGO.
Throughout history, photojournalists have been on the frontline bringing us images that force us to confront the unspeakable. They help humanize the numbers and statistics to make them comprehensible.
Film advertisement created by Alma, United States for State Farm, within the category: Finance.