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Experiential advertisement created by JCDecaux, Australia for Fanta, within the category: Non-Alcoholic Drinks.
Ronseal knows everyone tries to put off DIY as long as possible, especially the less than glamorous job of painting a fence or staining a door. So why would anyone listen to an ad that asks them to get on with it - unless that ad actually hypnotizes them. Using 3D audio best listened to through headphones. Audio advertisement created by BJL, United Kingdom for Ronseal, within the category: House, Garden.
When we think about our New Year wishes we use to have positive ones, to change for the best or for a good future. But, if we had the wish of the opposite? With this message we try to make the people conscious about the biggest threat of the planet: the climate change. Film advertisement created by Indira, Spain for Greenpeace, within the category: Public Interest, NGO.
Denmark is one of the first countries in the world to stop defining being transgender as a mental illness. But the gender struggle does not end there. With Gender Free Internet Copenhagen Pride give people all over the world respect and recognition by making it possible to surf the Internet without being confronted with the discrimination of gender boxes. The future is gender free, and it starts with a Gender Free Internet. Experiential advertisement created by Uncle Grey, Denmark for Copenhagen Pride, within the category: Public Interest, NGO.
Film advertisement created by VCCP, United Kingdom for Royal London, within the category: Finance.
Québec City, Canada, draws thousands of international tourists every year. This year, however, they have to stay home. With a 61.3% drop in traffic in 2020,1 Québec City Tourism (QCT) is inviting all Quebecers to visit instead, in a local tourism campaign driven by documentary content. Shot in locations around the world, the videos feature people who had to cancel their plans to visit the city. Film advertisement created by Lg2, Canada for Québec City Tourism, within the category: Hospitality, Tourism.
Digital advertisement created by BBDO, New Zealand for Pedigree, within the category: House, Garden.
The MIFF Emotion Simulator will allow Melburnians to physically experience the emotions of a MIFF film, before they see it. This artistically-lead scientific experiment is a custom-built movie chair that sees the face of willing participants electro-stimulated to demonstrate the way a movie will make someone feel, before the choose to see it. Participants will have 12 electrodes placed on the various major muscles of the face, allowing the simulation of happiness, sadness, disgust, fear, anger, and surprise. Participants can then choose which films from this year’s Festival they’d like to experience. In this way a two-hour film is concentrated into a minute-long experience unlike any other. A chair-mounted camera films each session creating one-off film clips that can be shared via social media throughout the Festival’s duration, by MIFF itself as well as the participants. These provide a unique facial movie preview for the people of Melbourne to watch to determine what sort of film they wish to watch from the over 370 on offer at this year’s MIFF. Ambient advertisement created by McCann, Australia for Melbourne International Film Festival, within the category: Recreation, Leisure.
Outdoor advertisement created by GSD&M, United States for Jarritos, within the category: Non-Alcoholic Drinks.
Film advertisement created by BBDO, Canada for Dr. Scholl's, within the category: Health.
To demonstrate the technical aspects of ASICS shoes, we created StopAtNever.com, a parallax scrolling site that houses 10 short, fun films, each about a different technical aspect of various ASICS shoes. Click to the right for a more technical look at what's being demonstrated. Film advertisement created by Vitro, United States for ASICS, within the category: Fashion.
Pendant la période du confinement, CLM lance L'oeil https://medium.com/@loeildeCLMbbdo
Un regard qui vise à vous transmettre des instantanés pour considérer l’actualité sous un nouveau prisme.
Un regard sur les gens : parce qu’on a tous une façon différente de vivre cette période mettons-nous à la place des gens de leurs problématiques et de leurs nouvelles aspirations
Un regard sur les industries : parce que chaque métier est différent, comment chacun réagit face à la crise sanitaire ?
L’oeil de : parce que l’on a tous un avis personnel sur cette crise, 5 questions posées à une personne, du métier ou pas, pour nous éclairer.
Ambient advertisement created by Y&R, Peru for Británico, within the category: Education.
Film advertisement created by BooneOakley, United States for Mellow Mushroom Pizza Bakers, within the category: Food.
Film advertisement created by The Richards Group, United States for Famous Footwear, within the categories: Fashion, Retail Services.
In a world where politicians construct walls to create divisions within society, ReBuild Peace works to bring children of different ethnicities, religions, and social class together to break walls down to make peace. In a joint effort between PartnersGlobal and Lego, we created ReBuild Peace, a special Lego play-set that comes with a pre-assembled wall for children to break down and build something that will better our world. Whether children use the wall pieces to create trees, schools, or other needed institutions, the ReBuild Peace play-set shows children that by partnering together we can overcome the hurtful divisions facing the world today. Integrated advertisement created by Miami Ad School, United States for Lego, within the category: Gaming.
Grolsch 0.0% Radler is an adult alternative to soft drinks. It’s really brewed and using real lemon juice for a really refreshing taste. The production of the product is a natural process that has been used for thousands of years: the brewing of water, yeast, malt and hops and this produces a natural carbonic acid; which is then mixed with real fruit juice. To highlight that Grolsch 0.0% Radler is made with real lemon juice — Fitzroy has developed an advertisement made with real lemon juice. Jaap Sühre, marketing manager for Radler, Kornuit & Portfolio brands: “When the idea was pitched, I was immediately sold. But its execution didn’t prove as easy as we’d imagined. We should probably make all our ads with real lemon juice from now on.” The new campaign, including additional executions, rolls out on television, online video, cinemas, and digital billboards for motorways, metro and train stations, and digital ads. Film advertisement created by Fitzroy, Netherlands for Grolsch, within the category: Alcoholic Drinks.
Agriculture is an extremely profitable industry in Brazil, but who do those profit serves? Film advertisement created by ESPM, Brazil for Akatu Institute, within the category: Public Interest, NGO.
Integrated advertisement created by Interesting Times, Lebanon for Volvo, within the category: Automotive.
Film advertisement created by Dentsu, Australia for HCF, within the category: Finance.