Sharing your offline experience directly with your online friends. Renault made it possible. By bringing the world of Facebook into the real world of the AutoRAI 2011. For the Amsterdam Motorshow we've created an innovative and real-time social sharing experience. At the largest automotive event of The Netherlands, 250.000 visitors could like Renault cars through a RFID Facebook card. We placed specially made Facebook pillars in front of the Renault cars. By holding their pass in front of these pillars, a connection was made to their profile and the car was being "shared" on their wall. This way their offline car experience had been shared with their online friends. At the Renault stand, car fans got a free card. With this pass, visitors were able to login to their Facebook profile. Since the pass held a RFID-microchip which stored their username and password, it automatically became their Facebook connect card. Ready to LIKE one of the Renault cars at the AutoRAI. Simple, innovative and fun. Do you LIKE us? We LIKE you! www.facebook.nl/RenaultNederland Ambient advertisement created by Blogmij, Netherlands for Renault, within the category: Automotive.

Film advertisement created by W&Cie, France for FNSF, within the category: Public Interest, NGO.

Film advertisement created by Epstein's Fine Furs, United States for Sara Golden, within the category: Personal Accessories.

The Swedish Civil Contingencies Agency is responsible for issues concerning civil protection and public safety. With this campaign they want people to become more careful when it comes to sharing sensitive information on the Internet. We raised the question: “Why do we share information on the Internet, that we would never share elsewhere." Film advertisement created by Le Bureau, Sweden for Swedish Civil Contingencies Agency, within the category: Public Interest, NGO.

Through the use of visually sophisticated and conceptual animations, the ad campaigns capture the essence of Dell's three new product launches: the new OptiPlex 7071 Tower – a premium business desktop designed for maximum VR performance in a sleek, compact design; the OptiPlex 7070 -- a new form factor providing a fully modular desktop experience; and the 5300/5400 Dell Latitude 2-in-1 with Chrome Enterprise OS. Integrated advertisement created by Dell Blue, United States for Dell, within the category: Electronics, Technology.

Film advertisement created by Kinetic, Canada for Ford, within the category: Automotive.

Film advertisement created by Publicis, Turkey for D&R, within the category: Media.

Ambient advertisement created by Ogilvy, Argentina for AMIA, within the category: Public Interest, NGO.

Coca-Cola No Sugar and Marvel Studios, two iconic brands, just joined forces to launch a commercial that was crafted to be enjoyed with popcorn, and of course, an icy-cold cup of Coca-Cola No Sugar. Scripted and directed to be inspired by the new movie ´Marvel Studios’ Avengers: Endgame,' the commercial will be aired in 57 countries, without any adaptation to regional markets – an unprecedented fact in the history of the world’s most famous soda brand. Attributing the role of the commercial’s protagonist to a young woman, who manages to act like a heroine without ceasing to be an ordinary person, was how Coca-Cola No Sugar managed to uplift the fans’ experience. Film advertisement created by JWT, Brazil for Coca-Cola, within the category: Non-Alcoholic Drinks.

MADARAGRAM is the most natural filter in the world created by the brand MÁDARA. It is created so that everyone in the whole wide world can visit a real Northern meadow, experience the moment when nature meets a human and to receive a beautiful picture as a keepsake. It is an opportunity to follow nature day and night and to be a part of it from the very moment you meet. See how MADARAGRAM is created. Visit madaragr.am Digital advertisement created by Dudums and Wrong Digital, Latvia for Madara Cosmetics, within the category: Health.

Film advertisement created by Cloudfactory, Netherlands for Epica, within the category: Professional Services.

Showing how a craft almond toffee maker fails at everyday tasks like taking a picture and charging a phone while it excels at gifting is the strategy behind the campaign. Enstrom Candies embraces the art of gifting so fully, it’s all they know how to do. Film advertisement created by Vladimir Jones, United States for Enstrom, within the category: Confectionery, Snacks.

Film advertisement created by 72andSunny, Australia for Kodciuszko, within the category: Alcoholic Drinks.

Film advertisement created by Decembrist, Russia for Stenn, within the category: Personal Accessories.

Equinor, a Norwegian company has plans to drill for oil in the Great Australian Bight by October 2019. The chance of an oil spill is extremely high. The disaster would affect the whole coast from South Australia to New South Wales, taking decades to recover. We created a bottle collection preserving the last oil-free ocean water from South Australia, Victoria and Tasmania. If drilling proceeds, these water samples may be the only proof of our Great Australian Bight’s rare and complex ecosystem. We aim to secure a Unesco World Heritage listing before drilling commences in October 2019. The Great Australian Bight is eligible to become part of the list: (vii) for containing superlative natural phenomena or areas of exceptional natural beauty and aesthetic importance; (UNESCO World Heritage List Criteria) Our next step is to contact the state government about preparing a Commonwealth proposal for the World Heritage list. Project website: https://thelastdropsproject.com/ Film advertisement created by Meeelting, Australia for The Last Drops Project, within the category: Public Interest, NGO.

Film advertisement created by Be Lucky, Taiwan for Vana Candles, within the category: Retail Services.

Created in partnership with Cossette, the campaign concept stemmed from a recurring metaphor often shared by patient families: receiving a diagnosis can often feel like a dark cloud is descending on your whole world, but, as seen in the spot, the SickKids community (i.e. hospital staff, researchers, patients, and donors) is the brilliant and hopeful ray of light that beats it back. Most importantly, the ‘Be a Light’ campaign calls on everyone to become a source of light to build a brighter future by helping to build the new hospital that SickKids needs by becoming a monthly donor. Film advertisement created by Cossette, Canada for SickKids Foundation, within the category: Public Interest, NGO.

Digital advertisement created by Les Gaulois, France for Transavia Airlines, within the category: Transport.

Film advertisement created by Cossette, Canada for Children of the Street Society, within the category: Public Interest, NGO.

Digital advertisement created by BBDO, Italy for Mellin, within the category: Food.