Digital advertisement created by Nickel Media, Canada for Canadian Elections, within the category: Public Interest, NGO.

Digital advertisement created by Swing Swing, United States for Camper, within the category: Fashion.

GPY&R Melbourne and JCDecaux have developed a new interactive billboard for The Lost Dogs’ Home that allows commuters waiting for a train to ‘play fetch’ with an energetic virtual pooch. Ambient advertisement created by GPYR, Australia for Lost Dog's Home, within the category: Public Interest, NGO.

Create your 140 character McDonald's® storyline for a chance to have it made into a super short film at: http://140characterfilms.ca Digital advertisement created by Tribal, Canada for McDonald's, within the category: Food.

Film advertisement created by The News, United States for National Autistic Society, within the category: Public Interest, NGO.

Old spice man spoof. Reference: http://adsoftheworld.com/media/tv/old_spice_questions http://adsoftheworld.com/media/print/old_spice_the_man_your_man_could_...

Film advertisement created by Grey, United Kingdom for Sony, within the category: Electronics, Technology.

See men in power offered to undergo gynecological exams in an interactive film experience by artist and filmmaker Anna Odell. But to see this, you have to get up into the chair yourself. Welcome to The Gynecological Cinema Chair at Göteborg Film Festival, https://goteborgfilmfestival.se/the-gynecological-cinema-chair/ Film advertisement created by Stendahls, Sweden for Göteborg Film Festival, within the category: Recreation, Leisure.

In China, the PM 2.5 AQI levels are broadcasted every day and often falls to unhealthy levels. While the figures are worrying, we asked ourselves what we could do to make monitoring the levels less distressing and more entertaining? So we collaborated with Kobayashi Pharmaceutical (a famous fog mask maker) and gamify this behavior to create The World’s First RM2.5 Entertainment; Air Pollution Discount. The idea is very simple: the higher the AQI levels, the greater the mask discounts! The discounts are determined based on your location around China, and you get them when you access the mobile site with your smartphone. Hence, when the AQI levels change every hour, you get different mask discounts all over China! URL: http://kobayashi.shaoshengweb.com/index.html Digital advertisement created by Dentsu, Japan for Kobayashi, within the category: Pharmaceutical.

The 3 MUSKETEERS #ThrowShine campaign was designed to create an environment for young people to give props to their peers or make someone feel good. It is the positive counterpart to the isolation and embarrassment that comes with throwing shade. To celebrate the #ThrowShine efforts by Rodney and Audrey, as well as inspire other teens around the world, the 3 MUSKETEERS Brand has released a mini-documentary about their story and the power of positivity. Film advertisement created by Tribal, United States for Three Musketeers, within the category: Public Interest, NGO.

du decided to leverage people's passion for movies and partnered with cinemas within the UAE to launch ‘du Tuesday’. On Tuesdays, du would give away two movie tickets for the price of one to their customers. Film advertisement created by Leo Burnett, United Arab Emirates for du, within the category: Electronics, Technology.

Film advertisement created by Leo Burnett, United States for Kellogg's, within the category: Food.

Film advertisement created by Grey, India for Raymond, within the category: Retail Services.

Film advertisement created by Taxi 2, Canada for Nabob, within the category: Non-Alcoholic Drinks.

Y&R installed an engine into boring canal bikes to demonstrate the power of Go Fast Energy Drink. Ambient advertisement created by Y&R, Netherlands for Go Fast Energy Drink, within the category: Non-Alcoholic Drinks.

Content advertisement created by FCB, Brazil for Corpo do Poema, within the category: Media.

Thanks to the Brazilian Association of Investigative Journalism (Abraji) and the website Congresso em Foco, journalists, lawyers and members of the country’s scientific community now have their “cake” and can tweet it too. Working with FCB Brasil and its creative data arm FCB/SIX, Abraji devised unique pieces of cake-inspired crypto-art that journalists and people from other professions including educators and scientists can use on their Twitter profile to indicate to followers that they have been blocked by the country’s government officials. To obtain one of the cryptographic cakes, simply log-in to the dedicated website, which detects if their Twitter account has been blocked by at least one of the 600 people currently holding public office in the country—including the president and vice-president, as well as various secretaries and ministers of state. For those who have been blocked, the system generates a unique cryptographic cake using non-fungible token technology, signifying that it is certified and unique. The shape and ingredients for the cryptographic cake also convey specific information: A square cake, for example, signifies that someone has been blocked by a congressman, while caramel frosting indicates that they were blocked for opposing political views, while the cake’s texture indicates their professional field (eg: biologist, journalist, etc.). NFT’s help create a type of “digital police report” that is blockchain-certified and records not only the person who was blocked, but also the person who blocked them, and the reason for the block. Once registered to the blockchain, each NFT is impossible to censor or erase. The “SweetBlock” campaign was inspired by the cake recipes that the country’s newspapers would publish to protest articles that had been censored by the country’s repressive military dictatorship between 1964 and 1985. https://bolosantiblock.com.br Integrated advertisement created by FCB, Brazil for Abraji, within the category: Public Interest, NGO.