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Film advertisement created by Joe Public, South Africa for Brothers for Life, within the category: Public Interest, NGO.

Run

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Film advertisement created by Fuel, Portugal for Continente, within the category: Finance.

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Digital advertisement created by Nickel Media, Canada for Canadian Elections, within the category: Public Interest, NGO.

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Integrated advertisement created by Y&R, United States for beIN SPORTS, within the category: Media.

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Create your 140 character McDonald's® storyline for a chance to have it made into a super short film at: http://140characterfilms.ca Digital advertisement created by Tribal, Canada for McDonald's, within the category: Food.

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Old spice man spoof. Reference: http://adsoftheworld.com/media/tv/old_spice_questions http://adsoftheworld.com/media/print/old_spice_the_man_your_man_could_...

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Watch hundreds of inspiring stories and learn how you can support the Veterans in your life. Integrated advertisement created by Reingold, United States for The U.S. Department of Veteran Affairs, within the categories: Health, Public Interest, NGO, TV Promos.

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See men in power offered to undergo gynecological exams in an interactive film experience by artist and filmmaker Anna Odell. But to see this, you have to get up into the chair yourself. Welcome to The Gynecological Cinema Chair at Göteborg Film Festival, https://goteborgfilmfestival.se/the-gynecological-cinema-chair/ Film advertisement created by Stendahls, Sweden for Göteborg Film Festival, within the category: Recreation, Leisure.

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In China, the PM 2.5 AQI levels are broadcasted every day and often falls to unhealthy levels. While the figures are worrying, we asked ourselves what we could do to make monitoring the levels less distressing and more entertaining? So we collaborated with Kobayashi Pharmaceutical (a famous fog mask maker) and gamify this behavior to create The World’s First RM2.5 Entertainment; Air Pollution Discount. The idea is very simple: the higher the AQI levels, the greater the mask discounts! The discounts are determined based on your location around China, and you get them when you access the mobile site with your smartphone. Hence, when the AQI levels change every hour, you get different mask discounts all over China! URL: http://kobayashi.shaoshengweb.com/index.html Digital advertisement created by Dentsu, Japan for Kobayashi, within the category: Pharmaceutical.

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Flytoget is the fastest way to travel from Oslo Airport. Being official partner of Oslo Pride, they wanted to contribute to this year's festival in order to celebrate diversity and universal love. Digital advertisement created by Geelmuyden Kiese, Norway for Flytoget, within the category: Transport.

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du decided to leverage people's passion for movies and partnered with cinemas within the UAE to launch ‘du Tuesday’. On Tuesdays, du would give away two movie tickets for the price of one to their customers. Film advertisement created by Leo Burnett, United Arab Emirates for du, within the category: Electronics, Technology.

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The Columbus Zoo was opening a new pirate-themed, eco-adventure boat ride. But with the Zoo's mission of conservation, these weren't your typical swashbucklers. Our campaign introduces the greenest pirates ever, who team up with their animal friends to save the day, and the planet. Film advertisement created by Ron Foth, United States for Columbus Zoo and Aquarium, within the category: Recreation, Leisure.

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The campaign, in simple words, was all about having customers push a cardio-customised shopping cart around a grocery store as part of their shopping experience, and observing changes in their health and fitness-related behavior. The cart was placed in stores delivering an explicit brand encounter, while a digital film was an online tool to further communicate Lipton Green Tea’s ‘Live Good’ message – a low-effort, high-benefit metaphor for its green tea product. Experiential advertisement created by Wunderman, United Arab Emirates for Lipton, within the category: Non-Alcoholic Drinks.

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Thanks to the Brazilian Association of Investigative Journalism (Abraji) and the website Congresso em Foco, journalists, lawyers and members of the country’s scientific community now have their “cake” and can tweet it too. Working with FCB Brasil and its creative data arm FCB/SIX, Abraji devised unique pieces of cake-inspired crypto-art that journalists and people from other professions including educators and scientists can use on their Twitter profile to indicate to followers that they have been blocked by the country’s government officials. To obtain one of the cryptographic cakes, simply log-in to the dedicated website, which detects if their Twitter account has been blocked by at least one of the 600 people currently holding public office in the country—including the president and vice-president, as well as various secretaries and ministers of state. For those who have been blocked, the system generates a unique cryptographic cake using non-fungible token technology, signifying that it is certified and unique. The shape and ingredients for the cryptographic cake also convey specific information: A square cake, for example, signifies that someone has been blocked by a congressman, while caramel frosting indicates that they were blocked for opposing political views, while the cake’s texture indicates their professional field (eg: biologist, journalist, etc.). NFT’s help create a type of “digital police report” that is blockchain-certified and records not only the person who was blocked, but also the person who blocked them, and the reason for the block. Once registered to the blockchain, each NFT is impossible to censor or erase. The “SweetBlock” campaign was inspired by the cake recipes that the country’s newspapers would publish to protest articles that had been censored by the country’s repressive military dictatorship between 1964 and 1985. https://bolosantiblock.com.br Integrated advertisement created by FCB, Brazil for Abraji, within the category: Public Interest, NGO.

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Content advertisement created by Zulu Alpha Kilo, Canada for Harley-Davidson, within the category: Automotive.

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Film advertisement created by Young & Laramore, United States for Trane, within the category: Electronics, Technology.

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“Tables you can hear” one of many unique ways to come to ultimately get young “obsessed with music” people, ages 18-24, to say to their friends “You need to hear this!” Launched this Spring in select pubs in the UK and Germany, Ogilvy London got incredibly educated on the art of designing tables – handcrafted—out of wood with illustrations carved into each table that were meaningful to the particular neighborhood pub the table was made for. What’s even more cool about these personalized tables is that music was then designed that was inspired by the table illustrations and the particular neighborhood’s taste in music. When I asked how the creators knew the local neighborhood’s taste in music or genre of music, I was told it was drawn from “gigs” recently played and attended by that hood. The tie-in with Philips Sound is that to hear the tables, you need to plug in with a headset. Each pub had Philips headsets on-hand, of course. Listeners were encouraged to tweet and take photos of their experience and Philips headsets were given away. Ambient advertisement created by Ogilvy, United Kingdom for Philips, within the category: Electronics, Technology.

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Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.




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