Ambient advertisement created by Jack Watts Currie, Australia for Red Cross, within the category: Public Interest, NGO.

Meow Mix®, the brand cats still ask for by name, is reimagining their iconic, addictive jingle with a twist for today’s music and cat fans. This week, a new feline-focused broadcast video introduces the legacy jingle in a modern remix. The soulful R&B version introduces us to Chanteuse ‘Luna’, who in true Diva-style even has a litter box full of diamonds. The ‘Meow ReMix’ music tracks also feature the Country version, ‘Heart & Paws’, the Latin version ‘Gatocito’ and the Metal mix, ‘Endless Hiss.’ All four music tracks will be available on meowmix.com, Spotify and YouTube, and are sure to have a whole new generation of fans meowing along. Integrated advertisement created by Publicis, United States for Meow Mix, within the category: Pets.

On the PR front, the idea was to find a unique way to put the product in the hands os 200 target opinion leaders from a blogger and celebrity pool. We downloaded the photos of these woman on social medias. We then designed custom personalized packaging featuring the same picture on both sides. While one side of the package was exposed to the sun for a week, the other was protected from it. Direct advertisement created by Camisa 10, Brazil for Vichy, within the category: Health.

Film advertisement created by Barbarian, United States for Solace, within the category: Professional Services.

Digital advertisement created by Publicis, Brazil for Publicis, within the category: Agency Self-Promo.

Film advertisement created by McKinney, United States for Ad Council, within the category: Public Interest, NGO.

Film advertisement created by DDB, New Zealand for SKY, within the category: Media.

Film advertisement created by Herezie, France for Williams, within the category: Health.

Flying is a difficult feeling to explain. Maybe that's why Albatros Airlines created this airline: to get on board and discover it for yourself. Film advertisement created by RG2, Venezuela for Albatros Airlines, within the category: Transport.

Advertising Agency: DDB, New York, USA Production Company: O Positive Editorial: Big Sky Film advertisement created by DDB, United States for New York Lottery, within the category: Gaming.

Film advertisement created by Grey, Germany for MTV, within the category: Media.

Bangladesh got its freedom 49 years ago on 16th December 1971. Those who fought for our independence are almost towards their ending lines due to age. As most youngsters of our country find solace in the solution of fleeing the country rather than making it their own. We wanted to remind them of the fact that those who looked after the country as sentries for so long won't be here forever and it is their duty to take the country forward as we bid farewell to a generation of fighters and caregivers. Film advertisement created by Wunderman Thompson, Bangladesh for Nestle, within the category: Confectionery, Snacks.

In Paraguay there is a large number of competitors in the field of DHL. DHL needed to communicate that it is still the best and the fastest, and should do so effectively and massively, in the most important race of Asuncion Experiential advertisement created by Ayo, Paraguay for DHL, within the category: Professional Services.

Film advertisement created by Rethink, Canada for Canadian Men's Health Foundation, within the category: Public Interest, NGO.

Direct advertisement created by La Facultad, Ecuador for Libri Mundi, within the category: Retail Services.

To launch new Nude Risqué collection we created an air acrobatic ballet. The stunt leaves in the ballet dancers skin marks of the nude color combination to show that Brazilian women have the mixture of all nudes. Film advertisement created by Ampfy, Brazil for Risque, within the category: Beauty.

Digital advertisement created by Leo Burnett, Germany for Samsung, within the category: Electronics, Technology.

Just as the players dream of winning the Cup and celebrating with the iconic tradition of drinking beer from its bowl, fans can’t help but envision themselves doing the same. Rethink worked with Molson Canadian to create the Stanley Cup® Batch, to give fans the chance to sip beer kissed by the Cup. Accompanied by Phil Pritchard, the Hockey Hall of Fame’s curator and official Keeper of the Cup, Molson Canadian welcomed the Stanley Cup® into the Molson Brewery. Following strict sanitization protocols, some fresh Molson Canadian from this limited batch was passed through the top bowl of the Cup during the brewing process so that this playoff season, Canadians can have the chance to celebrate like their hockey heroes – getting their own small taste from Lord Stanley’s Mug. Integrated advertisement created by Rethink, Canada for Molson Canadian, within the category: Alcoholic Drinks.

Digital advertisement created by Mizbala, Israel for White Square, within the category: Professional Services.