Ambient advertisement created by DDB, Spain for Volkswagen, within the category: Automotive.

Film advertisement created by Latinworks, United States for La Alianza, within the category: Public Interest, NGO.

No More Black Targets is a collective of artists, diverse in backgrounds, ethnicities and nationalities, working in paint, digital media, pattern making and also physical installations to bring new artwork to life. The collective stand for “More paint. Less hate." Launching during Black History Month in partnership with the New York Society for Ethical Culture and FRED & FARID #NoMoreBlackTargets is an artistic project to raise awareness of the danger of unconscious bias and how it may be perpetuating gun violence against young black males. In America, this violence against young black males is surging. For some reason, young black men are 3X more likely to be shot by trained shooters than their white peers. A disturbing potential correlation: The most popular target for shooters to learn to use their firearm is a black silhouette. This correlation was reinforced by an academic study featured by NPR, and published by Yara Mekawi and Konrad Bresin of the University of Illinois who studied trigger bias to examine whether race affects how likely a target is to be shot. This art project seeks to eliminate the use of the most popular target for shooters to learn to use their firearm: a menacing black silhouette. In shooting ranges, in permitting and instruction environments, anywhere someone is learning to use a firearm. The artists painted over the “human black silhouette” the most popular target for shooters to learn their firearm with artistic interpretations that turn the menacing black targets into beautiful, colorful, and optimistic art. Integrated advertisement created by Fred & Farid, United States for New York Society for Ethical Culture, within the category: Public Interest, NGO.

Viva Rio is a Brazilian NGO that works with social inclusion and peace cherishes, to stimulate donation to families who lost all its belongings across Rio de Janeiro state due to flooding. Film advertisement created by dim&canzian, Brazil for Viva Rio, within the category: Public Interest, NGO.

Film advertisement created by Gas Rocket, Brazil for Instituto Unidos pela Vida, within the category: Public Interest, NGO.

A man goes home and finds out that the built-in oven has disappeared and suspects his wife leaving him. Film advertisement created by Twinkle Twinkle, France for Eco-Systèmes, within the category: Industrial, Agriculture.

The Constructus Masterclass, is an annual event run by The Jupiter Drawing room (Cape Town), in an effort to support local majority black-owned creative entrepreneurs and transform the local industry. Respected industry leaders are invited to impart their knowledge to creative start-ups in a setting that is stimulating and interactive. Participants were then invited to submit a proposal on how they intend on growing their business, using insights gained from the workshops. The proposal that was deemed the most insightful and workable, was awarded a substantial grant to invest in their business, and given access to the leadership team of The Jupiter Drawing Room (Cape Town) as mentors. Film advertisement created by The Jupiter Drawing Room, South Africa for The Jupiter Drawing Room, within the category: Agency Self-Promo.

Film advertisement created by Grabarz & Partner, Germany for Burger King, within the category: Food.

In the last “Flamengo vs Fluminense”, which happened on Children's Day, the different lineup caught the attention of those who watched the match. Instead of players like Diego, from Flamengo; and Wendel, from Fluminense, the photos and names of homonymous and missing children and teenagers in the state of Rio de Janeiro appeared on the screen. The idea was to draw attention to the problem, which affects about 40,000 children and adolescents every year in Brazil. The campaign action won the match. Missing since the beginning of this month, Luany Cristina dos Santos de Souza, 13 years old, was spotted by her grandmother at October 15th. One of the children’s pictures displayed at the screen during the Hope’s Line-up, Luany was found at Morro da Mangueira, thanks to an information that was sent to her grandmother by a football fan while he was still inside the Maracanã stadium. Direct advertisement created by NBS, Brazil for Flamengo, within the category: Sports.

Experiential advertisement created by Happiness Brussels, Belgium for Bru, within the category: Non-Alcoholic Drinks.

Following on the heels of HSBC UK’s successful ‘We Are Not An Island’ platform, the new campaign marks the launch of HSBC’s new global purpose – Opening up a world of opportunity. The campaign explores some of the borders to opportunity that exist within our society. Film advertisement created by Wunderman Thompson, United Kingdom for HSBC, within the category: Finance.

Digital advertisement created by Y&R, Brazil for BIC, within the category: Office Equipment.

Film advertisement created by Saatchi & Saatchi, Argentina for BGH, within the category: Electronics, Technology.

Film advertisement created by Wieden + Kennedy, China for Nike, within the category: Fashion.

Outdoor advertisement created by Lowe, Canada for Mad Max, within the category: Media.

Digital advertisement created by Saatchi & Saatchi, Israel for The Aguda, within the category: Public Interest, NGO.

Integrated advertisement created by McCann, United Kingdom for Xbox, within the category: Gaming.

Elkjøp is Scandinavia’s largest retailer of home electronics. Mostly quite boring products one might say, but they can actually enable a wide range of lifestyles, passions and interests. This campaign is a celebration of those who has found their thing. Regardless of what it might be. Film advertisement created by DDB, Sweden for Elkjøp, within the category: Electronics, Technology.

Film advertisement created by Leo Burnett, United States for National Collegiate Athletic Association, within the category: Education.

Film advertisement created by Taxi, Canada for AMA Insurance, within the category: Finance.