Film advertisement created by Barkley, United States for Missouri Lottery, within the category: Gambling.

Film advertisement created by Hub, United States for Sega, within the category: Gaming.

Film advertisement created by Artplan, Brazil for Etna, within the category: House, Garden.

Film advertisement created by BBDO, Turkey for Smart, within the category: Automotive.

Adults these days can be pretty stupid, so thank god we have these kids. Integrated advertisement created by The Creative Circus, United States for Scripps National Spelling Bee, within the category: Education.

GAIA turns 25 this year. Through all these years, full of passion and fighting spirit, they have steadfastly stood up for animal rights and welfare in countless ways. And that hasn’t changed, but now it’s being expressed in a different way: with more emotion. Film advertisement created by Flexus, Belgium for GAIA, within the category: Public Interest, NGO.

Ambient advertisement created by Vizeum, Denmark for Spectre, within the category: Media.

Film advertisement created by Digitas, United States for Rescue Dogs Rock, within the category: Public Interest, NGO.

Digital advertisement created by Saatchi & Saatchi, Canada for CMA, within the category: Professional Services.

Speeding is one of the main causes of traffic accidents. Every year in Russia, around 200 thousand people are injured or killed. INTOUCH Insurance company, which stands for responsible driving, wanted to convey the dreadful consequences of speeding to drivers. Some of the most viewed videos on the Internet among Russian users are crash videos captured on dash cams, which are popular across our country. We decided to use the format of such videos as a channel of communication. We figured that inserting frames from the alternative footage into the primary one at given intervals would cause the viewer watching the timeline thumbnails to see the animation from the alternative footage instead of the primary one. We uploaded a video entitled "Most terrible fatal car crash ever". By clicking on it, the user would expect to see the accident mentioned, but the video would not meet his expectations. In the video, one car is overtakes another that was maintaining the allowed speed. Nothing more. Because our drivers are all impatient, they want to find the mentioned car crash quickly. As soon as the user drags the timeline forward to find the crash, in the preview window he sees the alternative sequence, in which the car veers off into the oncoming lane, where a head on collision with a truck occurs. Then the user sees our message – Don’t Rush! Digital advertisement created by BBDO, Russia for Intouch Insurance, within the category: Finance.

Digital advertisement created by Entrinsic, Canada for RBC, within the category: Finance.

Australia is prone to some of the most devastating bush fires in history. But after two wet seasons in rural NSW, what fire fighters feared more than the driest summer in decades was in fact 'apathy'. People needed to know how to protect themselves more than ever preceding the summer of 2013 by downloading a bush fire survival plan immediately. Film advertisement created by JWT, Australia for NSW Rural Fire Service, within the category: Public Interest, NGO.

Film advertisement created by Battery, United States for Netflix, within the category: Media.

Film advertisement created by Taxi, Canada for Canadian Labour Congress, within the category: Professional Services.

BlaBlaCar is the Brand that puts the most opportunities on your way, bringing people, moments and experiences closer thanks to its large community, its powerful algorithm and its fixed small prices. We wanted to show through our film the warm welcome you receive when you arrive, where and when you want, even at the last minute. All these experiences, like also sharing a drive with new people, can be accessible thanks to BlaBlaCar. The campaign has been broadcast in several countries like : France, Spain, Germany, Russia. Film advertisement created by Change, France for BlaBlaCar, within the category: Transport.

Film advertisement created by IKON, Australia for Kettle, within the category: Confectionery, Snacks.

Inspired by the Champions League, the biggest interclub soccer championship in the world, Pepsi invited some soccer tickets collectors and asked them to exchange their most valued one for a Champions League finals ticket. Some of them have said "yes," others "no." And those that had proved their true love for the sport have won the real prize. Experiential advertisement created by Rapp, Brazil for Pepsi, within the category: Non-Alcoholic Drinks.

Integrated advertisement created by Wavemaker, Hungary for Romani Design, within the category: Fashion.

Digital advertisement created by TBWA, Netherlands for Poopy Cat, within the category: House, Garden.