Digital advertisement created by White Label, United Kingdom for Laphroaig, within the category: Alcoholic Drinks.

Film advertisement created by Rain, Canada for Freedom Mobile, within the category: Electronics, Technology.

Audio advertisement created by FCB, Argentina for Piero Mattresses, within the category: House, Garden.

Children singing Christmas Carols are passing next to the man. Man: Merry Christmas. Man stops and sees the light in a window. He’s starting to decode a signal. Film advertisement created by Studio FullGlass, Poland for SOS Children's Villages, within the category: Public Interest, NGO.

Film advertisement created by Broken Heart Love Affair, United States for Internova Travel Group, within the categories: Hospitality, Tourism, Professional Services.

Film advertisement created by BMF, Australia for Amaysim, within the category: Electronics, Technology.

Film advertisement created by ARQQA, Egypt for Fawry, within the category: Finance.

Film advertisement created by BBDO, Israel for Cellcom, within the category: Electronics, Technology.

Elkjøp is Scandinavia’s largest retailer of home electronics. Mostly quite boring products one might say, but they can actually enable a wide range of lifestyles, passions and interests. This campaign is a celebration of those who has found their thing. Regardless of what it might be. Film advertisement created by DDB, Sweden for Elkjøp, within the category: Electronics, Technology.

Digital advertisement created by Ogilvy, Greece for Lacta, within the category: Confectionery, Snacks.

Film advertisement created by 72andSunny, United States for NFL, within the category: Sports.

Film advertisement created by Yard, United States for GAP, within the category: Fashion.

Digital advertisement created by 180LA, United States for Unicef, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Argentina for Volkswagen, within the category: Automotive.

Film advertisement created by Grey, Kazakhstan for Kaspi Bank, within the category: Finance.

Digital advertisement created by Torke, Portugal for Lisbon's City Hall, within the category: Recreation, Leisure.

Growing up, we listened to many fairy tales. Then, as adults, we told those tales to our own kids. And without realizing, we taught them unequal gender roles by doing so. Snow White was given an apple by a witch and waited helplessly for a prince’s kiss to save her. Cinderella suffered for a long long time and the only way out was a prince’s affection. Red Riding Hood was naive enough to believe the wolf and ended up being eaten. Can’t we have different tales? Maybe “fair” tales? Can there be princesses with fierce courage and wits to match and princes who have golden hearts? Do stepmoms always have to be wicked? Do princesses have to wait for the princes for their salvation? Is bringing salvation the only duty of princes? If we change gender roles in fairy tales, the unequal roles in society will change as well. We believe in an equal future and thus present Fair Tales. Fair Tales from Odeabank. Let the kids wake up to a fair future. Integrated advertisement created by BBDO, Turkey for Odeabank, within the category: Finance.

Film advertisement created by Fuel, Portugal for AMCV, within the category: Public Interest, NGO.

Film advertisement created by Rosbeef!, France for Danao, within the category: Non-Alcoholic Drinks.

When living at Maestria, you're the conductor of your own luxurious lifestyle. Film advertisement created by Pureblink, Canada for Maestria Condos, within the category: House, Garden.