A year after the success of “The doll that chose to drive”, its last animated short film, the Barcelona-based agency and Audi Spain have released “Ever After”. The night before Christmas, a father tells a story to his daughter. Although the father tells a classic tale, the girl imagines a totally different story. With this campaign, we are looking to raise awareness about how classic tales include gender stereotypes in their stories and, moreover, to claim the power of imagination to fight against these stereotypes. Film advertisement created by Proximity, Spain for Audi, within the category: Automotive.

Budweiser wanted a film to communicate that their beer is now brewed with renewable electricity from wind power. Piece of work shortlisted in this year's CLIO Awards in the category Budweiser Emerging Creative Award.

Film advertisement created by PS21, Spain for Adecco, within the category: Education.

Pizza and pinneapple don't go together. Animation, fiction and documentary, do. Film advertisement created by Snoop, Spain for Mecal, within the category: Recreation, Leisure.

Film advertisement created by Ogilvy, Spain for General Traffic Division Spain, within the category: Public Interest, NGO.

Film advertisement created by DDB, Spain for Volkswagen, within the category: Automotive.

Film advertisement created by LOLA, Spain for Líbero, within the category: Media.

Experiential advertisement created by TBWA, Spain for Nissan, within the category: Automotive.

Digital advertisement created by Ogilvy, Spain for Ogilvy, within the category: Agency Self-Promo.

In the music sector, many artists collaborate with one another on duets. But with “Be The Meister” this idea of collaboration is taken one step further. The idea was to merge 2 songs and 2 music videos from 2 different artists so that, when they are put together, they create a new song and a new music video. In this way, Jägermeister could transmit its new positioning through an unpublished piece in audiovisual format, and with voices that its audience would be willing to listen to: two urban music artists. Rels B, one of the most successful Spanish hip hop and trap musicians, and Deva, an emerging artist who mixes different styles of urban music, are the artists chosen to compose 2 songs, “Ballin'” (Rels B) and “Quién Quieres Ser” (Deva). These songs have been independently released in the Spanish market, and following the strategy of musical releases, included the production of their music videos. In addition, based on the consumption trends of the target market, the two videos have been shot in vertical format so that, when they come together, a third video is discovered: a piece full of visual games and symmetries that also complements the individual stories. The stories of both the individual music videos and the third, joint video, tell stories of overcoming hardships. Through these videos it was possible to illustrate the concept of “Irreverent perfectionism,” which celebrates their effort, ambition and style through a content that does not appear to be advertising. Digital advertisement created by Proximity, Spain for Jagermeister, within the category: Alcoholic Drinks.

Digital advertisement created by Good Rebels, Spain for Toyota, within the category: Automotive.

Film advertisement created by Publicis, Spain for FAD, within the category: Public Interest, NGO.

For all of us who dream of space. Film advertisement created by Jorge M. Rodrigo Ad Studio, Spain for ESA, within the category: Public Interest, NGO.

Film advertisement created by Slyman Arts, Spain for Coca-Cola, within the category: Non-Alcoholic Drinks.

Global warming is the biggest existential issue of the century, and professional athletes are beginning to face its harsh consequences. Recent heat waves around the world have been so extreme, that roads have literally melted. So we decided to build awareness of this extreme heat in a fun way - by conducting the first official tennis match on a court with melted lines. This will be organized by Indian Wells at the BNP Paribas Open, which later will be painted in other parts of the world for everyone to play on. Experiential advertisement created by Miami Ad School, Spain for Connect4Climate, within the category: Public Interest, NGO.

Tiger Woods has just arrived in Northern Ireland for the British Open, so we went there to meet him with a special greeting. On the 10th anniversary of the worst drive of his career, we wanted to remind him and everyone that even if you drop the ball, you can always get back on the fairway, just like he has. To do so, we created a massive billboard in Portrush, Northern Ireland (site of this weekends tournament) featuring the same model Cadillac Escalade that Woods fatefully crashed a decade ago, marking the beginning of his downfall. Integrated advertisement created by Officer & Gentleman, Spain for Paddy Power, within the category: Gambling.

Film advertisement created by Slyman Arts, Spain for Pepsi, within the category: Non-Alcoholic Drinks.