The Second Job

The reality of women soccer is really different from the one of men. While in the male soccer there are millionaire contracts, most of the women professional players don’t receive any payment to play. So to the FIFA Women World Cup campaign, we decided not to do another fancy soccer campaign presenting the players as heroes, instead, we decided to show some of the struggles that the players have to face in a daily basis. Integrated advertisement created by Grey, Argentina for Telemundo, within the categories: Media, Sports.