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Film advertisement created by Publicis, France for Orange, within the category: Electronics, Technology.

WVA

This powerful suicide awareness campaign, titled The Lost Ashes, featured 215 urns to symbolise the 215 lives lost to suicide since the start of the 2019 Ashes series. It was created in association with Youth Mental Health Matters and Opening Up Cricket and appeared outside Old Trafford cricket ground on the final day of the Ashes. The project’s aim was to create more awareness of the UK’s biggest killer of under 35 year old males in a sporting arena that is particularly affected by mental health issues. Experiential advertisement created by TBWA, United Kingdom for Opening Up Cricket, within the category: Public Interest, NGO.

WVA

Even with the gun possession heavily controlled in Brazil, a person is murdered every 10 minutes in the country, most of the times with bullets. Trying to change this perception, the creative collective Unlockers has developed "Symphony of Violence", a project to provoke brazilians to break the inertia in front of so many news about fatal crimes. The experiment uses sound techniques and neurology, mixed with the facts, images, real weapons sounds and drums by Matt Sorum (Guns N' Roses and Velvet Revolver). The symphony was produced by Lucha Libre Audio (Brazil) and Drac Studios (USA) in a way to cause fellings like tension, anguish, fear and even paralysis - things that we should feel naturally in front of this violent scenario, but brazilians can't feel anymore. The full experience is avaliable at www.sinfoniadaviolencia.com or directly at www.youtube.com/watch?v=pq4H02TZF3U (better with the headphones on), where you can check also the posters that represent some of the crimes, produced with the the same gun type and number of shots that the real history, and more information about the reality in Brazil.

WVA

Film advertisement created by Great Works, Sweden for Electrolux, within the category: Electronics, Technology.

WVA

Millions of refugees around the world have no access to electricity, forcing them to rely on deadly​ alternative solutions such as kerosene lamps and candles. In 2017 an entire camp burned down in Lebanon from a fire that started from a gas canister explosion. This led us to work on finding a sustainable, low cost and compact solution that would replace gas and candles. Our research started by visiting camps. We noticed that most look the same, each family has and average 3x3 meter tent space with a laundry line hanging outside. We found the solution in laundry. An average clothespin spends around 8 hours in the sun everyday. We took those hours and put them to good use. We created the world's first solar clothespin. All a person had to do was leave it in the sun all day and then bring it home at night and connect it to a low cost led lamp that would give light for several hours.

WVA

I Still Remain” is a film that inspects and explores the inner workings, insights and inspirations of a man driven and informed by two fights with cancer. Written by Braulio Fonseca, directed by Jason Lindsey, and edited by Sai Selvarajan, “I Still Remain,” blends poetic introspection with cinematic observation to reveal a moving portrait of how serious illness carries intense emotional impact, and the transformative power in healing the mind, body and spirit. Lindsay was inspired to help Fonseca tell his story: how the psychological element was vital in living more fully, even while threatened by the ravages of illness. The director was determined to bring Fonseca’s evocative, lyrical language to the screen. As he explains, “Braulio’s writing mines an emotional journey we do not often see in the fight with cancer. We wanted to craft the message with an aesthetic that would translate the depths of his healing process to hopefully reach those looking for hope and restoration.” Honoring the story with immersive and rhythmic visuals, Lindsay captures both intimate and expansive moments that reveal Fonseca’s resurgence. From the purifying blank page of icy blue water to the worn decay of photographed graffitied walls, and the calloused skin of time’s toll. An admirer of Sai Selvarajan’s body of work, Lindsay approached the editor to shape a story that would blend voice and visuals, poetry and purpose. For Selvarajan, the challenge was met with passionate determination to uncover the universal and the personal, in a message aimed to inspire and connect. “We wanted to capture the interior space of a cancer survivor and create a unique marriage of art and why,” comments Selvarajan. “Cancer, unfortunately, is something that most people have a personal experience with directly or indirectly. I was honored to be able to collaborate with Jason on this film, and I hope people are encouraged by Braulio’s story.”

WVA

Digital advertisement created by MOST Creative Club, Russia for Downside Up, within the category: Public Interest, NGO.

WVA

BBH New York and Google Creative Lab have collaborated in creating a web film that feature a variety of experiments to test the speed of the Google Chrome browser. There are a whole set of real tests that Google do in benchmarking the performance of Chrome. And then there are these: three quirky and playful tests in which Google Chrome is pitted against some very fast things: lightning, sound, and an over-sized potato gun. Rather than try and tell Internet users how fast Google Chrome is, the film demonstrates speed through testing it.

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Jellyfish is a new conceptual tropical island in Yerevan, Armenia. Integrated advertisement created by Zuck Independent Agency, Armenia for Jellyfish Yerevan, within the category: Hospitality, Tourism.

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Two iconic brands come together to celebrate the history of their craftsmanship and the heritage of their homelands.

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Film advertisement created by Iris, United Kingdom for Adidas, within the category: Sports.

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A good video game is like a good movie: it needs a good bad guy. And a bad guy is someone with a history. In Far Cry 5, the villain is called Joseph Seed. He is the prophet of the Eden’s gate church in Montana. Joseph has a very precise mission in this life: save 3000 souls before the end of the world. Whether they want it or not. Film advertisement created by DDB, France for Ubisoft, within the category: Gaming.

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