Random Picks
When it comes to Formula 1, Brazilians are used to watching the races and the winners celebrating on the podium. But can you imagine how many other stories are behind the scenes in this world championship that blends speed and adrenaline? That's the goal of the #OnlyBandShows campaign, created by FCB Brasil for the network that this year started broadcasting the most popular auto racing category in the world. Band is now premiering the next video in the campaign. With the signature "Formula 1 now on Band. The more you see it, the more you love it," the new campaign video has an impactful take on the various stories that comprise the network's coverage, and will air on Band's TV and digital channels. Film advertisement created by FCB, Brazil for Band, within the categories: Media, Sports.
An engaging interactive Facebook post powered by Newsfeed SmartApps (https://www.newsfeedsmartapps.com) patent pending technology, where where users had to look around a 360-environment of an INFINITI QX60's interiors to find hidden tokens by tapping them. For every hidden token they discover, the user learns something new about the car! This highly successful digital activation was executed for INFINITI Middle East in collaboration with TBWA\RAAD.
Producer Mike Wigart Film advertisement created by 72andSunny, United States for Call of Duty, within the category: Gaming.
URL: http://digitalstreaker.com A group of us got tired of seeing the same old brands dominate the Super Bowl year in and year out…so we've decided to challenge the status quo, and give all those little brands out there a chance to get their shot at fame and fortune too.
In Saudi, woman empowerment means finally taking the right steps into recognizing women roles and acknowledge their rights. And the only way to bring a culture that is saturated with male dominance to rally behind the movement is to extract means of empowerment from the culture itself, and that is what HNH have delivered to the Saudi culture and the world. To achieve support and sustenance, the case of the Saudi woman empowerment must be tackled with the utmost sensitivity to the cultural boundaries of the countries, whilst challenging stereotypes and provoking minds. We launched a short film that shows little steps a Saudi female takes over the years towards her success and empowerment and her role building the society while all the way being supported by her father. We chose to display the male support as part of the empowerment because it is a reflection of the truth, the male support or lack of it in Saudi could determine the path a female takes, given they are granted control and guardianship, therefore we wanted to inspire the saudi community and the world by communicating a message, “ Together we move forward." Film advertisement created by Bold, Saudi Arabia for Alwaleed Philanthropies, within the category: Public Interest, NGO.
Film advertisement created by Publicis, Hungary for Zwack, within the category: Alcoholic Drinks.
Why wait? Sometimes we may not be able to pay a big trip but with Klarna now we can pay in 3 monthly instalments so we don't miss out. Film advertisement created by Saatchi & Saatchi, United Kingdom for Klarna, within the category: Recreation, Leisure.
Carnival is the scene of mixtures that do not work too well. Colombina, Pierrot and Harlequin are a fine example, as well as alcohol and driving, speeding and carelessness, as well as recklessness and the disuse of traffic safety equipment. In this case Carnival passes and the fantasy of accident can stay forever, along with the physical and / or mental scars and sequels. The DETRAN - MS campaign explores this rich carnivalesque universe and takes advantage of the typical atmosphere of a carnival ball, where a fantasy contest takes place, to alert drivers of vehicles, that there are different levels of hangover and psychological, is the worst of them.
You can’t avoid it. Every news cycle confirms that the world is heading in a disturbing new direction. One where authoritarianism, xenophobia, bigotry and corruption threatens to be the new normal. While our leaders spew their hateful vitriol all over social media, we realise the importance of telling the story of different kind of leader. One that was condemned to a prison cell for 27 years at the hands of a brutal Apartheid regime, and emerged only to choose love and forgiveness over hate. One that led his country to a peaceful democracy where every race, religion and creed would be free and equal. His name is Nelson Mandela and the world needs him now more than ever. But as Barack Obama remarked in his recent speech marking the former president’s centenary memorial, “We will never see the likes of Nelson Mandela again. But let me say to the young people of Africa and the young people around the world -- you, too, can make his life’s work your own.” In this context Ogilvy Johannesburg, in partnership with Philips and The Nelson Mandela Foundation conceived a way to turn Mandela’s legacy into a tangible action that is accessible to all. #ShavetoRemember, a call to action for all people from South Africa and beyond, to find the Mandela within them in them by getting his iconic haircut. It’s more than a hairstyle. Getting Madiba line shaved into your hair is a visceral commitment to bring those values to a divided world – no matter who you are, where you come from or how small your sphere of influence is. What has turned into a social movement was launched with a film. The film opens with a recording of Mandela's inaugural speech. This sets the scene as his words are delivered by a diverse cast of South Africans. Every word in the ad is Mandela’s own. The characters, all with the famous Mandela line shaved into their hair, use Mandela’s wisdom as inspiration and guidance in their everyday lives and struggles, The underlying narrative being that everyone has a Mandela in them. Film advertisement created by Ogilvy, South Africa for Philips, within the category: Public Interest, NGO.
Our mission was to ignite the competitive spirit of Scrabble players across the Gulf. We knew that Scrabble was huge online. So we went to where the Scrabble enthusiasts play, hijacked an irritating online convention, and transformed it into something unexpected. Battle Captcha doesn’t make you type in gibberesh to verify you're human. Instead, it challenges you to prove you’re more than human – by unscrambling different letters and demonstrating that you’ve got the power of WORDS. Digital advertisement created by TBWA, United Arab Emirates for Scrabble, within the category: Gaming.
Film advertisement created by The Monkeys, Australia for Fox, within the category: Media.
We invite people born in the North and Northeast of Brazil to tell their stories with advertising.
Film advertisement created by Broken Heart Love Affair, United States for Internova Travel Group, within the categories: Hospitality, Tourism, Professional Services.
Film advertisement created by McCann, United States for Verizon, within the category: Public Interest, NGO.
Film advertisement created by Publicis, France for Orange, within the category: Electronics, Technology.
In Dubai, 83% of the population is composed of expats. Since social recognition is an important factor when deciding to buy a luxury item, that can be a problem for selling a car like INFINITI's. Our solution is to do a simple intervention at the showroom and offer a deal to possible customers. If they bought the cars, we would publish a press ad in their hometowns, sharing the good news with family and friends. An old-fashion press used to convince someone to buy a car thousands of miles away from where it was published. Film advertisement created by MulleLowe, United Arab Emirates for Infiniti, within the category: Automotive.