To learn more about The Year of Alabama Arts, visit the microsite at http://www.artthatspeaks.com

Every Idul fitri season, Indonesians ask each other for forgiveness to turn life anew. But when it comes to seeking forgiveness from Mom, things usually get a bit more complicated. That’s where social media comes in: Pantene & Downy’s ambassadors asked “What would you ask forgiveness of from Mom this Idul Fitri?” The 17 best social media posts were selected and the new lyrics of Kasih Ibu (A Mother’s Love), an Indonesia childhood favourite, was pieced together from the posts. The 17 winners underwent training as part of a choir, and in tandem with Pantene’s brand ambassador, Anggun and Downy’s ambassador, Andien, delivered a heartwarming tribute in song to their mothers. Integrated advertisement created by Grey, Indonesia for Pantene, within the category: Beauty.

Digital advertisement created by FCB, Sweden for Bukowskis Auction House, within the category: Professional Services.

To get the attention of a well-known independent agency, Zulu Alpha Kilo, we created The No! Specs™; special glasses we 3D printed as an ode to Zulu’s stand against spec work. The pairs were designed for each fake agency “founder” and packaged in customized boxes inspired by their parody website’s inside jokes, graphic elements, and satirical tone. We then created a fake courier service, FedUp With Spec, and hand-delivered the package to their office dressed as FedUp employees.

Following Concrete Football and Ousmane, YARD and Miles are proud to present Footeuses, a documentary dedicated to feminine soccer and its protagonists. A part of the Concrete Football series, Footeuses dives into the players’ reality : whether they are playing for the French federation or for Paris Saint-Germain, whether they are young amateurs or socially-engaged artists. From their first dribbles in their clubs or on the neighbourhood playground with friends, to international matches, the itinerary of these women symbolises an aspect of soccer that yet has to be widely publicised. For some, gaining access to the professional soccer world is an explicit goals, but for others, soccer is lived as a means of affirming theirselves and be emancipated in a world that is still attached to tenacious paradigms. For every one of them, football is an inevitable part of their lives : the lives of women from the greater Paris. In this, Footeuses not only offers a glimpse in their way of playing football. Footeuses has been conceived as an ode to their fierceness and dedication. This is a symbol of hope for a generation of players as a whole. Thanks to this documentary, the light is shun back on those who are and will inspire millions of other players, no matter their generation or social class. As a creator of human contact and emotions with no equivalent, the soccer that Footeusesis displaying is a game made of touching sisterhood, a game for fighters, in spite of all the existing prejudice. A football that is put back in a context of authenticity, realness and passion.

Film advertisement created by Pereira & O’Dell, United States for Ad Council, within the category: Public Interest, NGO.

Film advertisement created by McCann, United States for Xbox, within the category: Gaming.

In October, Disney closed down its TV channels in South East Asia to focus on its OTT platform Disney+. So this spot subtly bid its TV viewers Goodbye. Film advertisement created by Disney Channel, Singapore for Disney Channel, within the categories: Media, TV Promos.

A powerful new film, edited by Cut+Run’s Sean Stender and directed by Lara Everly, sheds light on the stark realities that continue to be illuminated in the wake of #MeToo. In the piece, which Everly explains aims to “create something beautiful out of all this ash,” 11 women open up about the first time they experienced sexual abuse and harassment.

Film advertisement created by Wieden + Kennedy, United States for Amazon, within the category: Electronics, Technology.

This campaign shows a big co-working between two brands (Renault-Polar), and how each fits in other, getting a mix focused by sport to wake up the adrenaline. Film advertisement created by Publicis, Colombia for Renault, within the category: Automotive.

Digital advertisement created by McCann, Paraguay for Tigo, within the category: Electronics, Technology.

Music, John Walsh