This year, tens of thousands of people will flood the streets for SantaCon in cities across America. Like every year, adults will see overserved Santas, inebriated elves and reckless Rudolphs. But what will the children see? For its 2017 holiday release Crew Cuts, in collaboration with DiMassimo Goldstein, released a PSA highlighting the dangers of SantaCon. Go to http://www.sitoutsantacon.com and help us spread the word! #sitoutsantacon

Some of the excuses have been printed on t-shirts sent to about 200 opinion leaders, including journalists and influencers. When the shirts are laundered, the excuses disappear to reveal the message “Household chores are everyone’s chores.” A small number of shirts were also sold on an online pop-up store, enabling people to send them as a “gift” to a partner or significant other. Integrated advertisement created by FCB, Brazil for Whirlpool, within the category: Electronics, Technology.

Film advertisement created by K2, French Polynesia for RentHub.pl, within the category: Professional Services.

2019 Clio Juror: Sophy Holland

Film advertisement created by JWT, Australia for Johnson & Johnson, within the category: Health.

The Cape Times newspaper supplement, the Drive Times, is one of the more reliable places to look if you're interested in buying a vehicle. In order to demonstrate this, we went about dramatising just the opposite by creating three rather interesting characters who are attempting to sell their vehicles directly to the public at a remarkably good price (via posters around the city, emailers and 'for sale' signs attached to their cars). When callers call the cellphone number (+27) 82 234 5800, they are greeted by one of our three fabricated characters: Clifford, Mike or Doris. However, these are merely pre-recorded messages made to sound as if the caller has in fact gotten through to them. Once the caller puts down the phone, they are immediately sent the following SMS: Before you consider buying a vehicle from anyone else, consult the Drive Times for new & used vehicles. Free every Thursday with the Cape Times. Know all about it. Ambient advertisement created by Lowe, South Africa for Cape Times, within the category: Media.

Imagine the deep green and peaceful sounds of a foggy rainforest, cut with an unusual sight: the graceful form of an enormous humpback whale, gliding between the trees and erupting through the leafy canopy. These disparate images of nature fuse seamlessly in Safe and Free, an elegant campaign from Gentleman Scholar for Whale and Dolphin Conservation (WDC), the leading global nonprofit dedicated to the conservation and protection of whales and dolphins. This stirring spot, offered to WDC at no charge will be help them to engage others to connect to their mission and encourage support for their numerous educational, research, and outreach programs around the world.

Right after launching a portfolio campaign were some of the greatest international TV stars from FOX’s Portuguese portfolio got in touch with the local fans, FOX Portugal and its Creative Team set a new challenge for their audience: to get in touch with aliens! Promoting the global return of the cult series ‘The X-Files’, an outdoor & digital activation was set in motion from January 10th to the 13th allowing fans who, just like agent Mulder, believe “the truth is out there” to send laser messages inviting aliens to visit the country. Taking in hands a new technology developed by Jack The Maker, the Portuguese audience was able to send their personal laser messages in a live experience that occupied an entire building in the heart of Lisbon, supported also by website (https://hialiens.foxtv.pt/pt) where fans from all over the country could create their outputs and see them projected in laser, during the activation.

Film advertisement created by McCann, United States for Xbox, within the category: Gaming.

Film advertisement created by Great Works, Sweden for Electrolux, within the category: Electronics, Technology.

We invite people born in the North and Northeast of Brazil to tell their stories with advertising.

Film advertisement created by Leo Burnett, Australia for WWF, within the category: Public Interest, NGO.

This agency self-promo piece of content summarizes our crazy -lemon- spirit. The team wore their best outfits in this two minutes slow motion film, thus demonstrating that many things can occur in only 120 seconds. So can you image what can happen in a full year?

Film advertisement created by Great Works, Sweden for Electrolux, within the category: Electronics, Technology.

Our mission was to communicate the message that Hotmail now stops 97% of all spam to Swedish tech-influencers. Instead of just boosting out the message we decided to take a somewhat different approach. As the Hotmail spam filter now is so effective it can actually put spammers out of business we decided to try and help them get legal jobs and launched Spammers’ Aid. The campaign consisted of a website and an online video invitation for spammers to an “open house” seminar at Microsoft’s Swedish head offices. At the seminar we had representatives, from Microsoft and a recruiter from the IT-sector, talk about ways for spammers to use their programming and online marketing skills to do something good instead of more spamming. No spammers showed up but the seminar was broadcasted live online where 27 people followed it, anonymously, and Sweden’s largest IT- blog reported live from the event. The product manager for Hotmail in Sweden was interviewed by both national and international media and the core message impact was at 73 % within the target group. Film advertisement created by JMW, Sweden for Microsoft, within the category: Electronics, Technology.

Canada leads all nations with more than a third of road fatalities involving alcohol impairment. Crashes involving alcohol and/or drugs are the leading criminal cause of death in Canada, with an average of four Canadians killed in crashes involving alcohol and/or drugs every day. With this in mind, Uber Canada in partnership with MADD Canada are launching a joint fundraising and awareness campaign to remind Canadians of the dangers and consequences of impaired driving. The partnership campaign kicks off with the unveiling of a public service announcement, created by Zulu Alpha Kilo. With its overarching message—No mom should have motherhood taken away—this new PSA encourages viewers to consider how their decisions have a lasting impact on those closest to them. The spot follows a mother who’s lost her son to impaired driving. We travel through some of her most precious memories as she says goodbye to each special moment with her son. MADD Canada reminds viewers to make a responsible choice. Film advertisement created by Zulu Alpha Kilo, Canada for Uber, within the category: Public Interest, NGO.

Digital advertisement created by McCann, Paraguay for Tigo, within the category: Electronics, Technology.