Random Picks

WVA

Now fully acquainted with Carnot, Double O has his hands full with a dicey obstacle course set up by Q. All we can say is that it involves a lady in red and an encounter with Bhai. Whip up a martini, watch the 2nd chapter and do remember to like and share the video. #AgentsofCarnot #Part2

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Digital advertisement created by Miami Ad School, United States for Amnesty International, within the category: Public Interest, NGO.

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Film advertisement created by Publicis, Brazil for Nestle, within the category: Non-Alcoholic Drinks.

WVA

To first launch the brand in red ocean market like Thailand where big local competitors are competing over users of mobile banking apps, the brand needs to differentiate themselves by stating the purpose clearly as the bank that was born exactly for Gen Ys. So instead of following the same pattern of how other brands in the market have been projecting Gen Ys’ lifestyles in similar shallow executions, TMRW reached deeper into the target’s real insight. According to today’s social situation, the generation gap has been Gen Y’s biggest barrier especially in Asean where seniority lays deep in cultures and traditions. Being judged by the elders as nonsense generation, the Gen Ys in this region are being forced to accept the opinions of their older generations in all levels from family, society to organization. Same goes to financial services, as other banks in the market were designed for older generations as well. As the bank designed for Gen Ys, TMRW decided to communicate through true understanding behind the brand purpose: different generation, different solution.” Digital advertisement created by Rabbit's Tale, Thailand for TMRW, within the category: Finance.

WVA

LiveLab is the commercial arm of Griffith Film School and this was made by a team comprising final year graduates, 2nd and 1st year undergraduates in the Bachelor of Film and Screen Media degree. A young girl saves an old and lonely man’s Christmas when she surprises him with kindness.

WVA

For the first time in the world, the sound of electronic music was heard from the top of a wind turbine. Alex Parker, a young Romanian DJ, mixed from a height of 100 meters on a turbine from Europe's largest onshore wind park. The event took place at CEZ Wind Farm in Romania and marks both the collaboration with the Neversea Festival and the start of a „green” partnership between the festival and CEZ Group, one of the biggest players on the Romanian energy market. Alex Parker is the DJ who accepted the challenge and mixed over 5 hours in an unique place. Fearless, enthusiastic and motivated by the desire to become the first DJ in the world to lead music to the height of a wind farm, Alex has managed to unite green energy with music. The unique atmosphere was also supported by the technical teams of both CEZ Wind Park and Neversea festival, which ensured the safe performance of the "concert", up in the „sky”. Experiential advertisement created by Rogalski Damaschin, Romania for CEZ Romania, within the category: Industrial, Agriculture.

WVA

Ambient advertisement created by Voskhod, Russia for SiammSiamm, within the category: Retail Services.

WVA

TBWA\ Khanga Rue wants to turn video halls into classrooms. There are at least 10,000 video halls in Tanzania. It’s one of the main avenues of media consumption among youth. TBWA\ Khanga Rue had an idea: let’s turn those video halls into classrooms. Noa Ubongo is a highly innovative, multi-media platform that aims to make a big impact. There are a lot of idle youth in East Africa who – for many reasons – didn’t finish secondary school. Noa Ubongo will help bridge the gap in knowledge and skill development. Digital advertisement created by TBWA, Tanzania for Noa Ubongo, within the category: Education.

WVA

For the release of the movie "Gold" distributed in Portugal by Nos Audiovisuais, the advertising agency Social Animals created an Activation for Cabify in partnership with Os Filmes da Zona Indie that invited passengers to enter a Race for the Gold. The concept behind this idea was the incredible true story of a man that turned his quest for a gold mine into an obsession. Matthew McConaughey is the star of this movie that premiered on March the 2nd. It was a two-day Activation in Lisbon and Oporto and received the support of many vehicles that Cabify provided. Hiding inside the cars were tickets for the premiere of the movie and one of the cars was previous prepared to capture images of the days trips. Experiential advertisement created by Social Animals, Portugal for Cabify, within the category: Electronics, Technology.

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Music House: TripleScoopMusic.com Film advertisement created by Lowe, United Arab Emirates for Apple, within the category: Electronics, Technology.

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Film advertisement created by JWT, Saudi Arabia for STC, within the category: Electronics, Technology.

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Over 100,000,000 animals are involved in animal testing each year. Testmoji uses Apple’s new Animoji technology to create an awareness of this horrific abuse. Digital advertisement created by S.I. Newhouse School of Public Communications, United States for Apple, within the categories: Electronics, Technology, Public Interest, NGO.

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Outdoor advertisement created by Bold, Saudi Arabia for Alwaleed Philanthropies, within the category: Public Interest, NGO.

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Film advertisement created by Barton F. Graf, United States for Hay Day, within the category: Gaming.




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